Ep 24- The Sales Engine

Ep 24- The Sales Engine

Build a Sales Engine Backwards with the Green Flag Method  Most service business owners are waiting for the right moment to sell, but very few have built a system that sells for them. In this episode, we’re breaking down the Green Flag Method which is a backwards sales engine strategy that works across nearly any business and generates sales through automated pathways, even when you're not actively posting.   1. How to identify the one core offer you most want to sell and the bigger problem it solves, 2. How to build a "green flag" entry offer that creates a quick win and builds trust, and 3. How to connect it all to an automated pathway that guides people to your main offer, on autopilot.   IN THIS EPISODE YOU WILL LEARN:  → Why starting with your main offer (not your freebie) is the key to a sales engine that actually converts  → What "mosquito problems" are and how to use them to design an irresistible entry-point offer  → How a green flag offer builds trust and previews your bigger transformation without feeling pushy → The visibility and distribution strategy that gets your green flag offer in front of the right people  → How to connect your offer to automated follow-on steps using tools like email, Kajabi, ManyChat, or ads.   LINKS/RESOURCES   If you're ready for the Perth LIVE event 16th July 2026 Sign up: https://www.juliachalmers.com/beyondtheclassroom [https://www.juliachalmers.com/beyondtheclassroom]. The Founders waitlist is opening later this year. Join the waitlist for Founders [https://www.juliachalmers.com/founderswl] —  Education business school opening later this year. I would love to see your name on the list. Join The Green Flag Method Here.  [https://www.juliachalmers.com/greenflag]   ENJOYED THIS EPISODE?  If this episode made something click for you, take a screenshot and share it to your Instagram stories. Tag me @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] so I can celebrate you.  If you’ve enjoyed listening to the podcast, I’d be grateful for your 5 star review and sharing the episode with a biz friend who needs to hear this.   Always wanting more for you.

EP 23 - Changing Your Mind

You’re Allowed to Change Your Mind: Open Doors Beyond the Classroom. In this episode, Julia discusses how teachers often face guilt and pressure when considering leaving the classroom or shifting roles, unlike other professions, and asks you to identify whose voices and expectations are influencing your choices.  She offers a framework of “open door” versus “closed door” decisions, arguing most career moves in education are reversible and reframing the key question from “What if I get it wrong?” to the cost of never exploring what’s next.   Julia describes how giving herself permission to want more led within a week to new invitations and opportunities without changing tactics. She invites listeners to join Education Business School, attend her Beyond the Classroom live event in Perth, and connect via Instagram.     If you're ready for the event Sign up: https://www.juliachalmers.com/beyondtheclassroom [https://www.juliachalmers.com/beyondtheclassroom]. We are 50% sold out! So get your tickets!  The Founders waitlist is opening later this year. Join the waitlist for Founders [https://www.juliachalmers.com/founderswl] —  Education business school opening later this year. I would love to see your name on the list.   Join The Green Flag Method Here.  [https://www.juliachalmers.com/greenflag] Enjoyed this episode? If this gave you a lightbulb moment, screenshot it and share to your Instagram stories. Tag me @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] and let me know what resonated!   Listen to Ep 3 - Why Teachers Make the Best Edu-preneurs [https://www.juliachalmers.com/podcasts/lessons-in-freedom/episodes/2149132842]   Ready to stop playing small? Join me Live and Register for [https://www.juliachalmers.com/offers/oZKAFrFL/checkout]The Connection Economy Workshop [https://www.juliachalmers.com/offers/oZKAFrFL/checkout], as we build the strategy that turns who you are into revenue. Don't miss out!  Be the First in the door for as a Founder for The Education Ecosystem School [https://www.juliachalmers.com/founderswl] and want to build a real business.  If you're ready for the next level JOIN THE WAITING LIST [https://www.juliachalmers.com/the-six-digit-teacher-1] for my May intake. The Six-Digit Teacher Wait List [https://www.juliachalmers.com/the-six-digit-teacher-1] If you're thinking "Where have you been all my life?", I've created a solution called The Green Flag Method. It was *supposed* to be live, but it's launching really soon. Be the first to access it and get your name on the list right here. Links: Instagram @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] Website Mrs Chalmers Cherubs [https://mrschalmerscherubs.com] TPT Just Julia Chalmers TPT [https://www.teacherspayteachers.com/store/mrs-chalmers-cherubs-by-julia-chalmers] Founders https://www.juliachalmers.com/founderswl [https://www.juliachalmers.com/founderswl]  Green Flag Method https://www.juliachalmers.com/greenflag [https://www.juliachalmers.com/greenflag]    Ready to go deeper? Join the mastermind for personalised guidance on building your business ecosystem. https://www.juliachalmers.com/madeformore [https://www.juliachalmers.com/madeformore]  Thank you so much for spending your time with me. Disclaimer: This podcast is for education and motivation only. I’m sharing what’s worked for me and my clients, but it’s not financial, legal, or accounting advice. Your decisions and results are always your own. Please seek professional guidance before making any financial or business decisions.

Ep 22 - A Little Goes a Long Way

Seven Small Business Moves That Can Change Your Next 12 Months What if the actions that move the needle most in your business aren't the big, complicated ones... but seven small, consistent moves you could start today? In this episode, Julia shares the high-leverage strategies that helped her rebuild from burnout to running two profitable businesses in just 10–16 hours a week, and how you can apply them right now, without falling into shiny strategy syndrome. IN THIS EPISODE YOU WILL LEARN → Why building a waitlist page before your offer exists is one of the smartest moves you can make, and how to use it to collect market research at the same time → How to borrow other people's audiences through collaborations and guest podcasting without feeling salesy → The "anchor content" repurposing method that turns one long-form piece into multiple assets across platforms → When (and how) to ask for testimonials so you actually get them, and where to put them so they do the heavy lifting → The PS strategy that turns every email into a low-pressure sales touchpoint → Why personalising your DMs with first names and voice notes changes the response rate entirely → How to use tools like ManyChat to automate the repetitive link-sending that quietly contributes to burnout Dm on Instagram @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] which one you're going with so I can cheer you on!   Perth event Sign up: https://www.juliachalmers.com/beyondtheclassroom [https://www.juliachalmers.com/beyondtheclassroom]. The Education business school (Founders) waitlist is opening later this year. Join the waitlist for Founders [https://www.juliachalmers.com/founderswl] —  Education business school opening later this year. I would love to see your name on the list.   Join The Green Flag Method Here.  [https://www.juliachalmers.com/greenflag] Enjoyed this episode? If this gave you a lightbulb moment, screenshot it and share to your Instagram stories. Tag me @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] and let me know what resonated!   Ready to stop playing small? Join me Live and Register for [https://www.juliachalmers.com/offers/oZKAFrFL/checkout]The Connection Economy Workshop [https://www.juliachalmers.com/offers/oZKAFrFL/checkout], as we build the strategy that turns who you are into revenue. Don't miss out!  Be the First in the door for as a Founder for The Education Ecosystem School [https://www.juliachalmers.com/founderswl] and want to build a real business.  If you're ready for the next level JOIN THE WAITING LIST [https://www.juliachalmers.com/the-six-digit-teacher-1] for my May intake. The Six-Digit Teacher Wait List [https://www.juliachalmers.com/the-six-digit-teacher-1] If you're thinking "Where have you been all my life?", I've created a solution called The Green Flag Method. It was *supposed* to be live, but it's launching really soon. Be the first to access it and get your name on the list right here. Links: Instagram @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] Website Mrs Chalmers Cherubs [https://mrschalmerscherubs.com] TPT Just Julia Chalmers TPT [https://www.teacherspayteachers.com/store/mrs-chalmers-cherubs-by-julia-chalmers] Founders https://www.juliachalmers.com/founderswl [https://www.juliachalmers.com/founderswl]  Green Flag Method https://www.juliachalmers.com/greenflag [https://www.juliachalmers.com/greenflag]    Ready to go deeper? Join the mastermind for personalised guidance on building your business ecosystem. https://www.juliachalmers.com/madeformore [https://www.juliachalmers.com/madeformore]  Thank you so much for spending your time with me. Disclaimer: This podcast is for education and motivation only. I’m sharing what’s worked for me and my clients, but it’s not financial, legal, or accounting advice. Your decisions and results are always your own. Please seek professional guidance before making any financial or business decisions.

Ep 21 - The Million Dollar Room

What if the women who've made tens of millions of dollars still don't have it all figured out? Julia just came back from a two-day personal brand immersion inside her mentorship and the biggest takeaway wasn't a strategy or a system. It was this... nobody in that room, no matter how successful, had it completely sorted. And somehow, that's the most freeing thing she's heard in a long time. In this episode, Julia gets honest about where she was a year ago (overwhelmed, unclear, just surviving) versus who she showed up as this time, and what the difference actually looks like in practice. She also goes deep on shadow work, the sneaky way your biggest strengths can mask your deepest fears, and the "good scary" goal she's publicly committing to right now. In this episode you'll hear about: →What Julia noticed about her own growth by attending the same immersion a year apart, and why that kind of reflection is so powerful   →The identity shift that happens when you finally get clear on who you serve, and how it changes the way you show up publicly   →Shadow work explained, how your strengths exist on a spectrum with your fears, and what that reveals about what's really holding you back   →Julia's own shadow, the fear of being seen as incompetent or a fraud, and how it's been quietly delaying her dream of running in-person events   →The "good scary" goal she's committing to live on this episode, and how to name and own yours too If you've been waiting until you feel ready, more qualified, or more certain, this episode is your reminder that the next level doesn't require perfection. It just requires the next move. Join the Education Business School waitlist and come find Julia on Instagram [https://www.instagram.com/justjuliachalmers/] to share your own good scary goal.   The Founders waitlist is opening later this year. Join the waitlist for Founders [https://www.juliachalmers.com/founderswl] —  Education business school opening later this year. I would love to see your name on the list.   Join The Green Flag Method Here.  [https://www.juliachalmers.com/greenflag] Enjoyed this episode? If this gave you a lightbulb moment, screenshot it and share to your Instagram stories. Tag me @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] and let me know what resonated!   Ready to stop playing small? Join me Live and Register for [https://www.juliachalmers.com/offers/oZKAFrFL/checkout]The Connection Economy Workshop [https://www.juliachalmers.com/offers/oZKAFrFL/checkout], as we build the strategy that turns who you are into revenue. Don't miss out!  Be the First in the door for as a Founder for The Education Ecosystem School [https://www.juliachalmers.com/founderswl] and want to build a real business.  If you're ready for the next level JOIN THE WAITING LIST [https://www.juliachalmers.com/the-six-digit-teacher-1] for my May intake. The Six-Digit Teacher Wait List [https://www.juliachalmers.com/the-six-digit-teacher-1] If you're thinking "Where have you been all my life?", I've created a solution called The Green Flag Method. It was *supposed* to be live, but it's launching really soon. Be the first to access it and get your name on the list right here. Links: Instagram @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] Website Mrs Chalmers Cherubs [https://mrschalmerscherubs.com] TPT Just Julia Chalmers TPT [https://www.teacherspayteachers.com/store/mrs-chalmers-cherubs-by-julia-chalmers] Founders https://www.juliachalmers.com/founderswl [https://www.juliachalmers.com/founderswl]  Green Flag Method https://www.juliachalmers.com/greenflag [https://www.juliachalmers.com/greenflag]    Ready to go deeper? Join the mastermind for personalised guidance on building your business ecosystem. https://www.juliachalmers.com/madeformore [https://www.juliachalmers.com/madeformore]  Thank you so much for spending your time with me. Disclaimer: This podcast is for education and motivation only. I’m sharing what’s worked for me and my clients, but it’s not financial, legal, or accounting advice. Your decisions and results are always your own. Please seek professional guidance before making any financial or business decisions.

Ep 20 - When No-one Is In Your Corner

What happens when the people who should cheer you on are the ones tearing you down? Most teachers are generous, supportive, and genuinely excited to see their colleagues win. But I'm here to talk about the ones who aren't... the educators who get vicious when someone dares to build something outside the traditional lane. In this episode, we get real about the criticism that comes with building an education business. The Facebook pile-ons, the harsh DMs, the "you need a psychology degree for that" gatekeeping. I also share exactly how I've learned to handle it. Spoiler: you don't owe anyone a reply. In this episode you'll hear about: → Why colleagues can get especially "weird" when you start monetising your skills,  and why it says more about them than you    → My own hater moments, including ridicule about anxiety and holiday prep, and what she actually did with them   → The credentials-vs-lived-experience debate and how to hold your ground when someone tries to disqualify you   → A practical toolkit for handling criticism, when to block, when to respond, how to lead with agreement, and how to interrupt the rumination spiral   → Why if you're the most ambitious person in the room, you're in the wrong room, and how to find your people If you've ever held back because you were afraid of what your colleagues might say, this episode is the pep talk you didn't know you needed. The Founders waitlist is opening later this year.   Join the waitlist for Founders [https://www.juliachalmers.com/founderswl]—  Education business school opening later this year. I would love to see your name on the list.   Join The Green Flag Method Here.  [https://www.juliachalmers.com/greenflag] Enjoyed this episode? If this gave you a lightbulb moment, screenshot it and share to your Instagram stories. Tag me @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] and let me know what resonated!   Ready to stop playing small? Join me Live and Register for [https://www.juliachalmers.com/offers/oZKAFrFL/checkout]The Connection Economy Workshop [https://www.juliachalmers.com/offers/oZKAFrFL/checkout], as we build the strategy that turns who you are into revenue. Don't miss out!  Be the First in the door for as a Founder for The Education Ecosystem School [https://www.juliachalmers.com/founderswl] and want to build a real business.  If you're ready for the next level JOIN THE WAITING LIST [https://www.juliachalmers.com/the-six-digit-teacher-1] for my May intake. The Six-Digit Teacher Wait List [https://www.juliachalmers.com/the-six-digit-teacher-1] If you're thinking "Where have you been all my life?", I've created a solution called The Green Flag Method. It was *supposed* to be live, but it's launching really soon. Be the first to access it and get your name on the list right here. Links: Instagram @JustJuliaChalmers [https://www.instagram.com/justjuliachalmers/] Website Mrs Chalmers Cherubs [https://mrschalmerscherubs.com] TPT Just Julia Chalmers TPT [https://www.teacherspayteachers.com/store/mrs-chalmers-cherubs-by-julia-chalmers] Founders https://www.juliachalmers.com/founderswl [https://www.juliachalmers.com/founderswl]  Green Flag Method https://www.juliachalmers.com/greenflag [https://www.juliachalmers.com/greenflag]    Ready to go deeper? Join the mastermind for personalised guidance on building your business ecosystem. https://www.juliachalmers.com/madeformore [https://www.juliachalmers.com/madeformore]  Thank you so much for spending your time with me. Disclaimer: This podcast is for education and motivation only. I’m sharing what’s worked for me and my clients, but it’s not financial, legal, or accounting advice. Your decisions and results are always your own. Please seek professional guidance before making any financial or business decisions.