The Digital Commerce Daily

The Digital Commerce Daily — May 20, 2026

7 min · 20. Mai 2026
Episode The Digital Commerce Daily — May 20, 2026 Cover

Beschreibung

The Digital Commerce Daily — May 20, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Germany's Wolt Ads is opening its in-app retail media inventory to programmatic buyers via Koddi, marking a significant step in European commerce media infrastructure. • The EU's revised General Product Safety Regulation now applies to all merchants selling into Europe — including US-based sellers — creating urgent compliance obligations for cross-border ecommerce. • German DTC brand Sallys Shop used community-led language and AI-powered personalised search to achieve a 70% lift in conversions — a concrete playbook for content-to-commerce in Europe. Fun fact: Amazon's affiliate program, Associates, pays out commissions as low as 1% on video games and consoles — but influencers promoting the exact same products through Amazon's separate influencer storefront can earn up to 10x more per sale through bonus structures. Thousands of creators have been unknowingly leaving money on the table by using the wrong link type for years. Hosted by Marco and Klara.

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Alle Folgen

52 Folgen

Episode The Digital Commerce Daily — June 09, 2026 Cover

The Digital Commerce Daily — June 09, 2026

The Digital Commerce Daily — June 09, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • TikTok Shop has crossed a threshold — it's now being briefed alongside Amazon and Walmart in media planning, but no one has agreed on who in the agency actually owns it. • Amazon is embedding product customisation directly into Alexa's shopping flow, turning a voice assistant into a configure-and-buy tool for merch — a move that raises the stakes for every brand selling on Amazon. • Central European ecommerce is forecast to grow 8% this year — nearly double Germany's 4.3% — making it the clearest expansion opportunity for brands that have already saturated Western Europe. Fun fact: Amazon's fulfillment network now moves packages so efficiently that its internal shipping arm, Amazon Logistics, already delivers more parcels annually in the U.S. than FedEx — despite FedEx having built its infrastructure over five decades. Amazon essentially became the country's third-largest carrier in under ten years. Hosted by Marco and Klara.

9. Juni 20267 min
Episode The Digital Commerce Daily — June 08, 2026 Cover

The Digital Commerce Daily — June 08, 2026

The Digital Commerce Daily — June 08, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • The UK's CMA has just forced Google to let publishers opt out of AI search features — a regulatory first that could directly reshape how product content surfaces in AI-generated results. • Western European brands expanding east are discovering that Central and Eastern Europe is not a cheaper version of Germany — it has fundamentally different fulfilment, payment, and trust expectations that are tripping up even experienced operators. • Sonos has quietly rebuilt its B2B digital commerce portal to give dealers a consumer-grade buying experience — a signal that even hardware brands under financial pressure are doubling down on owned digital channels over marketplace dependency. Fun fact: Amazon's affiliate program, Associates, launched in 1996 — making it older than Google itself — and it quietly pays out billions in commissions annually to over 900,000 participating publishers worldwide. The model was so unconventional at the time that industry analysts widely predicted it would fail within a year. Hosted by Marco and Klara.

Gestern6 min
Episode The Digital Commerce Daily — June 07, 2026 Cover

The Digital Commerce Daily — June 07, 2026

The Digital Commerce Daily — June 07, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Ulta Beauty is posting double-digit ecommerce growth while its AI assistant starts delivering measurable results — a rare concrete data point on AI-driven commerce at scale. • Walmart+ is crossing the US border for the first time, taking its Amazon Prime rival directly into Canadian ecommerce territory and raising the stakes for every marketplace player in the market. • Amazon is committing €10 billion to European logistics infrastructure — a move that will reshape delivery speed expectations and competitive pressure for every local ecommerce player on the continent. Fun fact: Shopify's payment processing arm, Shopify Payments, now handles more transaction volume annually than American Express does globally. The platform quietly became a financial infrastructure giant while most people still think of it primarily as a website builder. Hosted by Marco and Klara.

7. Juni 20266 min
Episode The Digital Commerce Daily — June 06, 2026 Cover

The Digital Commerce Daily — June 06, 2026

The Digital Commerce Daily — June 06, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • A consolidation wave is sweeping marketplace specialist agencies as Podean, Harvest Group, and EVOQ Group race to own the Amazon and Walmart commerce talent stack. • DoorDash is making a serious play to become a retail media network by integrating LiveRamp's identity infrastructure and launching premium ad formats that close the loop between delivery data and advertiser audiences. • Belgium's online market hit 18.3 billion euros in 2025 — up 5.4% year-on-year — making it one of the more underrated entry points for brands expanding across the Benelux. Fun fact: Amazon's marketplace now has more than 9.7 million registered sellers worldwide, yet roughly 74% of all sales revenue on the platform flows to just 1% of those sellers. That means nearly 9.6 million sellers are effectively competing for the leftover quarter of the pie. Hosted by Marco and Klara.

6. Juni 20267 min
Episode The Digital Commerce Daily — June 05, 2026 Cover

The Digital Commerce Daily — June 05, 2026

The Digital Commerce Daily — June 05, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Criteo is slashing the entry cost for ChatGPT ads from $50k to $10k and dangling media-match deals — a sign that the battle for retail ad dollars inside AI interfaces is heating up fast. • Reddit is rolling out its Shopify integration worldwide, giving merchants streamlined account linking, automated product catalogue syncing, and unified data tracking — turning Reddit into a more viable social commerce channel for Shopify sellers. • Germany's retail federation is forecasting 4.3% nominal ecommerce revenue growth this year, cementing online as the only reliable growth channel in Europe's largest retail market even as physical retail flatlines. Fun fact: Amazon's search engine is now the starting point for more than 56% of all U.S. product searches — surpassing Google — meaning most shoppers never visit a brand's website at all before making a purchase decision. Brands that win on Amazon's internal search algorithm effectively own the customer relationship before Google even enters the picture. Hosted by Marco and Klara.

5. Juni 20266 min