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144 episoderSend us a text [https://www.buzzsprout.com/twilio/text_messages/1721337/open_sms] In this episode you'll learn how brands like Jameson and Guinness invest in their future by entrusting their past to Archivists. It's exceptionally rare to get Diageo and Pernod Ricard to agree on anything (!) but the importance of brand archives is central to both Guinness and Irish Distillers. Eibhlin Colgan [https://www.linkedin.com/in/eibhlin-colgan-b2289213/] and Carol Quinn [https://www.linkedin.com/in/carol-quinn-73579830/] sat down in the Connoisseur Bar in the Guinness Storehouse to explain that a corporate archive is central to preserving and enhancing brand value. Archives can do so much, from providing insights for current marketing campaigns to informing CSR work to inspiring new product development with stories of previous successes/failures. Carol and Eibhlin share stories and tales from the past but explain how even modern start ups need to be thinking about creating an archive if they are to build value into the future. PS Don't use Sellotape to stick papers into records you are archiving, ask a professional! Please see some of the links mentioned on the pod: Guinness Archive genealogy: Discover if Your Family Worked for Guinness | Guinness Storehouse [https://www.guinness-storehouse.com/en/whats-hoppening/guinness-employee-family-archives] The Jameson records on Ancestry: Bottling Agreements with Publicans - Ireland, Jameson Bottling Agreements with Publicans, 1909–1965 - Ancestry [https://www.ancestry.co.uk/search/collections/62336/?geo_a=r&o_iid=41013&o_lid=41013&o_sch=Web+Property] Staff Wage and Employment Books - Ireland, Jameson Distillery Staff Wage and Employment Books, 1862-1969 - Ancestry [https://www.ancestry.co.uk/search/collections/61942/] Support the show [https://www.buzzsprout.com/1721337/support] For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating [https://www.linkedin.com/in/serestra/]. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
Send us a text [https://www.buzzsprout.com/twilio/text_messages/1721337/open_sms] The drinks quiz that nobody asked for is back! If you have a drink that you want us to take on, send us a text using the link above Support the show [https://www.buzzsprout.com/1721337/support] For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating [https://www.linkedin.com/in/serestra/]. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
Send us a text [https://www.buzzsprout.com/twilio/text_messages/1721337/open_sms] In this episode you'll learn how Ireland's leading Technological University has created a stackable, flexible, hands on and industry led range of qualifications for students who want to advance in the beverage industry. Guest Rena Barry-Ryan [https://www.linkedin.com/in/catherine-barry-ryan-45293822/] and Terence Delaney [https://www.linkedin.com/in/terence-delaney-07b82130/] give the perspective of the academic and student as Will and Foxy relay their own experiences. Click here to see the TU Dublin courses [https://www.tudublin.ie/study/find-a-course/search-results/?keywords=Brewing&courseType=Postgraduate] Fulltime, part time, etc. Support the show [https://www.buzzsprout.com/1721337/support] For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating [https://www.linkedin.com/in/serestra/]. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
Send us a text [https://www.buzzsprout.com/twilio/text_messages/1721337/open_sms] The drinks quiz that nobody asked for is back! If you have a drink that you want us to take on, send us a text using the link above Support the show [https://www.buzzsprout.com/1721337/support] For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating [https://www.linkedin.com/in/serestra/]. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
Send us a text [https://www.buzzsprout.com/twilio/text_messages/1721337/open_sms] In this episode you'll learn how casks are the underappreciated linchpin of the distilling industry and how their future is looking very uncertain amongst rising demand, restricted supply and changing regulations. Martin Purvis [https://www.linkedin.com/in/martin-purvis-bb595321/] is a trans-national treasure trove of information and analysis of the spirits industry. From Manchester to Edinburgh to Kentucky, via Africa, Martin has been building expertise in how commodities drive commerce. Casks have become his focus over the last few decades and he has worked with William Grant and Kelvin Cooperage, amongst others. Martin explains how cask availability, quality and regulations are changing rapidly, resulting in testing times for distillers. Support the show [https://www.buzzsprout.com/1721337/support] For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating [https://www.linkedin.com/in/serestra/]. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.
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