Marketing Combat

Marketing Combat

Podcast af Chris Kubbernus & Jason Donnelly

In each batter, we fight for 5-10 minutes, for your audio pleasure. The best part? We both know the marketing-related topic beforehand, but one of us ...

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Alle episoder

40 episoder
episode Is Artificial Intelligence (AI) Making Us All Lazy? EP40 artwork
Is Artificial Intelligence (AI) Making Us All Lazy? EP40

Is AI making us all lazy?  This episode of the Marketing Combat Podcast revolves around the question of whether AI is making us lazy. Chris argues that AI is fostering laziness because people increasingly rely on AI to do their work without truly understanding or processing the information. He cites an example of his son's school project where some group members used AI to complete their parts with minimal effort, highlighting a growing trend of dependency on technology. On the other hand, Jason explains that AI isn't making us lazy but rather providing valuable tools that enable faster learning and creation. He stresses that the impact of AI depends on its usage; while some may misuse it as a shortcut, others leverage AI to enhance their learning and productivity. Jason believes that AI, when used effectively, can be a powerful aid in personal and professional development. Who do you agree with? Tell us what you think in the comments!  Chapters 00:00 - Introduction and Topic Explanation 00:39 - Chris Argues that AI is Making Us Lazy and Offers an Example 02:43 - Jason Fights that AI is a Tool to Learn From 05:03 - Chris Adds Thoughts on Citation and Education 06:41 - Closing Thoughts and Call for Audience Opinion Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

09. jul. 2024 - 7 min
episode What's the Best Social Media Platform EVER? EP39 artwork
What's the Best Social Media Platform EVER? EP39

What's the best social media platform ever? In this episode of the Marketing Combat Podcast, Chris and Jason engage in a spirited debate about the best social media platform. Jason champions Facebook, citing its massive user base, diverse features, and unparalleled ability to reach a wide audience. He argues that Facebook's comprehensive suite of tools makes it an indispensable platform for marketers aiming to maximize their reach and engagement. Across the table, Chris advocates for Twitter/X, praising it for its promotion of freedom of speech and its facilitation of open discussions. He believes that the platform's emphasis on real-time conversation and unfiltered dialogue sets it apart from its competitors. The episode concludes with an invitation for listeners to weigh in and share their own opinions on the best social media platform, fostering a broader conversation about the strengths and weaknesses of each. Make sure to like the episode, follow along, and review us wherever you consume to help the podcast grow!  See you in the next episode.  Chapters 00:00 - Introduction and Banter 00:44 - Today's Topic 01:10 - Jason's Choice: Facebook 03:10 - Chris' Choice: Twitter/X 05:39 - Closing Remarks and Next Episode Preview Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

08. jul. 2024 - 7 min
episode Is the New Joe & the Juice Smoothie Ad Any Good? EP38 artwork
Is the New Joe & the Juice Smoothie Ad Any Good? EP38

Is the new Joe & the Juice smoothie ad any good or just directed to Gen Z? In this episode of the Marketing Combat Podcast, Jason and Chris drop into the new advertising campaign from Joe and the Juice, advertising spilled smoothies. Chris criticizes the campaign, arguing that it fails to create desire or trigger the all-important dopamine hit that makes ads memorable and effective. He believes that without these elements, the campaign misses the mark in capturing the audience's interest and driving consumer action. Jason, however, takes a different stance. He contends that the campaign's strength lies in its ability to disrupt viewer expectations and convey authenticity. This unexpected approach, he argues, enhances brand perception by standing out from typical advertising norms.  Throughout their discussion, they debate the campaign's overall impact on Joe and the Juice's brand image and whether its primary goal is promotional or focused on long-term branding. The episode highlights the contrasting strategies in advertising and their potential effects on consumer engagement. Chapters 00:00 - Introduction and Topic Explanation 01:40 - Explain What Marketing Combat is About 02:08 - Chris Discusses the Lack of Desire/Status in the Ad 04:25 - Jason Discusses Authenticity and Disrupting Expectations 07:25 - Crashed Cars vs. Joe & the Juice 07:57 - Conclusion and Comment Request Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

05. jul. 2024 - 8 min
episode Do You Need College To Be Successful in Marketing? EP37 artwork
Do You Need College To Be Successful in Marketing? EP37

Do You Need College To Be Successful in Marketing? In this episode, Chris and Jason tackle the question of whether college is essential for success in today's world. Jason contends that the plethora of online resources and skill-learning platforms like YouTube make traditional college education obsolete. He believes that self-directed learning can often be more efficient and tailored to individual needs. Chris, while acknowledging the benefits of online resources, argues that college still holds significant value. He emphasizes the importance of college in fostering critical thinking, offering a structured learning environment, and providing opportunities for personal and professional growth that are hard to replicate online. Despite their differing viewpoints, both Chris and Jason agree that the education system must evolve to meet the changing needs of students. They discuss the necessity for educational institutions to adapt, incorporating more flexible and practical approaches to learning that align with the demands of the modern job market. The conversation underscores the importance of finding a balance between traditional education and innovative learning methods to best prepare individuals for success in an ever-evolving world. Chapters 00:00 - Introduction 00:53 - Jason Has a Strong Opinion on No College 02:43 - Chris Sees the Importance of Critical Thinking 05:22 - College as a Personal Trainer 06:38 - Rebuttal and Need for an Evolved Education System 07:35 - Closing Thoughts w/Chris Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

04. jul. 2024 - 7 min
episode Will the New Toys R Us AI Ad Help Turn Things Around? EP36 artwork
Will the New Toys R Us AI Ad Help Turn Things Around? EP36

Will the New Toys R Us AI Ad Help Turn Things Around? Toys R Us has rolled out an AI-generated ad, igniting a debate over their effectiveness. Some argue that these ads represent good advertising, highlighting the brand's innovative use of technology and ability to generate interest. Others contend that these AI ads are more akin to nightmare fuel, lacking the heart and emotional connection that resonate with consumers. Both sides agree, however, that the ads fall short of being great, emphasizing the enduring need for human wonder and joy in marketing. The conversation concludes with a light-hearted discussion about giraffes and a call to action for listeners to share their thoughts and leave a review. This playful yet insightful exchange underscores the importance of maintaining a balance between technological advancement and emotional engagement in advertising. Chapters 00:00 - Introduction and "Sponsorship" 01:03 - Toys R Us Launches AI-Generated Ads 01:32 - Chris Supports the Machines 03:43 - Jason Believes in Human Wonder and Joy 06:40 - Giraffes Fighting and Monster Energy Drinks 06:50 - Closing Thoughts and a Request for Reviews Useful links Instagram: http://www.instagram.com/teamkubbco TikTok: https://www.Tiktok.com/@kubbco Twitter: https://twitter.com/KubbAndCo LinkedIn: https://www.linkedin.com/company/kubbco Blogs: https://www.Kubbco.com/blog Audio podcast: https://bit.ly/3tn4Mgk YouTube podcast: https://bit.ly/3K1suVr Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

03. jul. 2024 - 7 min
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