Lean Growth, Big Impact: Scaling a CPG Powerhouse with AI with Kathryn Bricken
Join Kathryn Bricken, Founder and CEO of Doughlicious – The London Dough Co., for a candid masterclass on scaling a better-for-you frozen snack brand across two continents. Moving from a single London facility to over 6,000 US locations including Whole Foods, Target, and Costco, Kathryn has mastered the art of the "lean scale-up." In this episode, we discuss the grit of being a female founder in the CPG space and how she leverages AI to give a nimble, founder-led brand the operational muscle and marketing velocity of a multinational giant.
🎯 Insights You’ll Learn:
The Dual-Market Playbook: The logistical and cultural realities of managing high-growth retail expansion in both the UK and the US simultaneously.
AI for Lean Teams: How to use technology to amplify a small team’s output—transforming content creation, social media strategy, and supply chain decisions.
Manufacturing Sovereignty: The strategic advantage of operating a 22,000 sq ft gluten-free certified facility in West London while expanding US production in Cincinnati.
Preserving Brand Soul: How to automate operations and use AI without losing the authentic, premium "dough-to-table" story.
From Policy to Pastries: How Kathryn’s background in Capitol Hill policy and corporate brand management at Borden Foods shaped her disciplined approach to scaling.
Navigating Big Retail: Secrets to managing relationships with global giants like Costco, Kroger, and Whole Foods.
The Future of "Better-for-You": Trends in the frozen category and how technology helps predict consumer shifts before they happen.
🌍 Why This Matters:
The CPG industry is notoriously capital-intensive and dominated by legacy players with massive budgets. Kathryn Bricken is proving that in 2026, a founder-led brand can bypass traditional barriers by being "tech-forward." By integrating AI into the core of Doughlicious—from optimizing supply chain decisions to automating creative assets—Kathryn is leveling the playing field. Her journey is a blueprint for modern entrepreneurs who want to build high-growth, high-quality businesses that remain agile enough to innovate and soulful enough to connect with customers.
👤 Expert Background:
Founder & CEO of Doughlicious, one of the fastest-growing better-for-you frozen food brands globally.
Manufacturing Expert overseeing 22,000 sq ft of gluten-free certified production.
Retail Growth Strategist who secured 8,000+ global retail doors in record time.
Former Brand Manager at Borden Foods with experience in large-scale corporate CPG.
Policy Veteran with experience on Capitol Hill, bringing a unique regulatory and strategic lens to business.
🎙️ Hosted by Gary Fowler, CEO of GSD Venture Studios — global AI entrepreneur, investor, and innovation leader spotlighting founders navigating the realities of building in the AI era.
💡 Perfect For:
CPG founders, retail executives, supply chain managers, and female entrepreneurs looking for a realistic look at scaling a physical product brand using 2026 technology.
🚀 Timely Topic:
In a market where efficiency is king, Kathryn Bricken is showing that "lean" doesn't mean "small." It means using AI to work smarter, move faster, and dominate the freezer aisle without sacrificing the craft that made the brand a success.
Subscribe for more global founder conversations from GSD Venture Studios: https://gsdvs.com
#CPGGrowth #Doughlicious #FemaleFounders #AIBusiness #RetailExpansion #SupplyChainInnovation #KathrynBricken #GaryFowler #GSDVentureStudios