SIMP Investing

Episode 46 - How Felix Started ADPList to Democratise Mentorship and Scaled it to the World's Largest Mentorship Community

Today on the podcast, we have the great privilege of hosting Felix Lee, the founder of ADPList, a global community of mentors and learners, where people can find, book, and meet mentors around the world. ADPList's mentors include the likes of professionals from Microsoft, Discord, Netflix, Figma, Google, Amazon, Stripe, Twitch, and more. Previously, he was the co-founder and CEO of Packdat which he exited, and design lead for GoTrade.  In this episode, we covered: Felix's entrance to entrepreneurship, how his ventures acquired their first users (both mentors and mentees), the importance of product and design, how ADPList started when Felix wanted to serve the world, how he met his co-founder, how ADPList achieved traction with zero marketing dollar spent, the importance of quality control, the economic model of ADPList, the benefits of VC fundraising and what to look out for, stock options and compensations for employees, the 5 tools he uses and much more!  Learn more about ADPList: https://adplist.org/ Follow Felix on LinkedIn:  https://www.linkedin.com/in/felixleezd/ ----- You can find us on Spotify, Apple, and Google podcasts, and don’t forget to follow us on Instagram at @SIMPInvesting. Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.

Episode 45 - How to Build Multiple 7-8 Figures Businesses with Dato Barnabas Huang, Founder of NutriFirst & Huang's Jewelry and MD of UFC Gym SG

Today we have the special privilege of speaking to Dato Barnabas Huang, a serial millionaire entrepreneur who has built multiple 7-8 digits revenue businesses that includes NutriFirst, Huang's Jewelry and he is also the country managing director of UFC Gym Singapore.  In today's episode, we covered: How Barnabas hustled his way to high 7 digits revenue with NutriFirst based on the concept of trust and authenticity, the importance of being genuine and wanting to provide value, his hiring processes and how he identifies employees with intrinsic callings, building a community and keeping customers engaged for highest LTVs, effective inventory management of a jewelry business which could have stock that lasts for decades, providing most value at a competitive price point as a strategy with UFC Gym SG, embracing new distribution/sales channels like live streaming on Facebook and much more!  Learn more about Barnabas' businesses:  https://huangsjewelry.com/ https://www.ufcgymsingapore.com/ https://www.nutrifirst.com/ Reach out to Barnabas: https://www.instagram.com/barnabashuang/?hl=en https://www.linkedin.com/in/barnabashuang/ ----- You can find us on Spotify, Apple, and Google podcasts, and don’t forget to follow us on Instagram at @SIMPInvesting. Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.

Episode 44 - From a Career in Investments to Selling Out Inventory in 3 months with Charlene Oh, founder of Mooi Beauty & Pawkit

Today, we have Charlene Oh, the founder of Mooi Beauty, Mooi Teeth and Pawkit on to share more about her entrepreneurship journey from her roots in a career in Finance. Mooi Beauty is a beauty brand that is home to the Mooi Teeth whitening kit that launched at an astronomical pace, selling out 4000 sets in the first 3 months since the company started. The brand is also featured organically in The Straits Times, Clicknetwork, DailyVanity and TheBeautyInsider.   In today's episode, we covered: How Charlene and her partner came up with the product design and idea of Mooi Teeth, the product release cycle strategy of Mooi Beauty, how to create a recurring element for their products and increase LTVs, influencer marketing, the benefits of selling on marketplace platforms like Shopee, the importance of sourcing a strategic supplier, the importance of trust in user acquisition, product expansion and localisation for health products and much more!  Learn more about Mooi Beauty and Mooi Teeth:  https://www.mooiteeth.com/ Reach out to Charlene:  https://www.instagram.com/charleneeeoh_/?next=%2F ----- You can find us on Spotify, Apple, and Google podcasts, and don’t forget to follow us on Instagram at @SIMPInvesting. Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.

Episode 43 - How To Create A #1 Product Hunt Ranked AI SaaS with ex-SMMA owner Selim from MARKCOPY.AI

Today, we have Selim on the podcast to share about his amazing pivot from being an SMMA owner to a superbly remarkable entrepreneurship venture with Mark Copy. Mark Copy utilises machine learning and AI-related technology to help companies create awesome content that converts. Be it through SEO-optimised blog articles or templated content, Mark Copy has it all. As a testament to Mark Copy's results, it is a number 1 ranked product on Product Hunt. If you're an aspiring entrepreneur looking to build a product in the SaaS and bottom-up Saas space, this episode is a must-listen-to.  In today's episode, we covered: Selim's beginnings as an SMMA owner and how his struggles led to the founding of Mark Ads. Selim's and the company's pivot and how to identify when a company should pivot. Why building an app on Shopify is a great idea. How to find great co-founders. How Selim positioned Mark Copy's products competitively, and how the company found its first clients. The importance of continuously emailing, reaching out and developing a strong sense of urgency in the company's culture. Trends in machine learning and AI algorithmic structures. How the team identified the right audience to pivot the product to? How to develop pricing strategies for SaaS products. The importance of building a community around the product. Why Selim began to embrace a remote working culture and its benefits. Plus many more!  Learn more about Mark Copy:  https://www.markcopy.ai/ https://www.linkedin.com/company/mark-copy-ai/ Join their discord community:  https://discord.com/invite/7GSJYTakj5 ----- You can find us on Spotify, Apple, and Google podcasts, and don’t forget to follow us on Instagram at @SIMPInvesting. Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.

Episode 42 - How Bevan Scaled Corvan To 8 Figures In Revenue, Digitalised The Business & Established Top 5 Seller on Shopee and Lazada

Today's guest, Bevan is a close friend of ours, and we're tremendously grateful for his time and sharing. Bevan is the COO of Corvan. Corvan is one of Malaysia's fastest-growing companies in the home appliances industry. Corvan consistently ranks as Lazada's and Shopee's Top 5 in the Small Appliances category. Corvan specialises in developing and bringing home appliances of high practicality and quality to consumers. Today, Corvan serves hundreds of thousands of happy and loyal customers with its bestselling products such as the Corvan Cordless Vacuum, picaMop Cordless Mop and Cordless Waterproof Power Scrub. In today's episode, we covered: Bevan's experiences and learnings from his internship at an e-commerce enabler Nsquared. Why does the concept of e-commerce enablers work and their benefits for large MNCs. How the distributorship, dealer and retailer business model works. The process of attaining an exclusive distributorship from Nito. How Corvan dealt with supply chain disruptions arising from the COVID-19 pandemic. How the pandemic forced Corvan towards digitalisation and creating an online brand presence and operational infrastructure. How Corvan utilised influencer marketing to get the ball rolling for them. The importance of reviews, social medial presence/referrals and serving great products in general. How Corvan manages SKUs, deciding when to add or remove a product from their product list to juggle between variety and economies of scale. The importance of developing technical expertise and product teams to constantly solve customers' pain points and develop great winning products and much more!  Find out more about Corvan's incredible products:  https://www.corvan.com.my/ https://shopee.com.my/corvan.os https://www.lazada.com.my/shop/corvan/ Corvan's socials:  https://www.instagram.com/corvan_asia/?hl=en https://www.tiktok.com/@corvan_asia https://www.facebook.com/CorvanAsia/ https://www.linkedin.com/company/corvan/ ----- You can find us on Spotify, Apple, and Google podcasts, and don’t forget to follow us on Instagram at @SIMPInvesting. Disclaimer: Before we begin, we would like to put out a disclaimer. The information and content discussed do not constitute financial advice, and serve for educational or entertainment purposes only.