The PPC Podcast

Podcast by Sliced Digital

English

Business

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About The PPC Podcast

#ThePPCPodcast is brought to you by Sliced Digital. Sliced Digital is made up of two PPC specialists; one of us working in-house, the other working agency-side, and both of us working as freelancers on the side. By day we help businesses target their audience and grow their online traffic, and by night we talk and write about paid advertising. So, if you're interested in the channel (formerly known as) Google AdWords, Bing Ads, paid social media, machine learning or anything and everything PPC, give us a listen!

All episodes

3 episodes

The PPC Podcast - Episode 9 - Exact Match Variants, Brand & Competitor Bidding

Episode 9 of The PPC Podcast (unofficially sponsored by Dominoes Pizza) brings back the rambling-style of early episodes, with the structure of the latest news; more specifically, exact match variants. Josh and I also give our opinion on brand & competitor bidding, audits and the decline in paid search traffic.

11 Sep 2018 - 35 min

The PPC Podcast - Episode 1 - Welcome To The PPC Podcast

The first ever episode of The PPC Podcast in all it's ropey, nervous and off-on-a-tangent glory!

14 Aug 2018 - 53 min

The PPC Podcast - Episode 8 - PPC Audiences

Hello and welcome to the 8th episode of The PPC Podcast; all about audiences! For the second week running, we're joined by a special guest to run through what audiences exist and give our insight on why and how we leverage them in our campaigns, as well as what we've learnt using them, and our best practices.

14 Aug 2018 - 1 h 12 min

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