The Quarter Hour: Radio industry podcast
About the Guest(s): Meet the MacPack: podcast brothers from Perth. Jake, Joe and Riley share a passion for podcasting and broadcasting and the trio has successfully built their brand through the their own podcast. They merge humour and authentic conversations about their lives. The eldest, Jake (29), takes on a leading role, while Joe (27) balances a nerdier in finance, and youngest brother Riley (23) brings fresh perspectives as he navigates his life. Together, they have transitioned from podcasting to community radio on Radio Fremantle and are now featured nationally on triple j, showcasing their camaraderie. Episode Summary: Wade Kingsley explores the origins of their podcast, stemming from a moment of boredom and a collective desire to share their experiences. The brothers discuss their deep-rooted relationship not only as siblings but as friends who thrive on the spontaneity of their discussions, treating the podcast as a time capsule for their lives. The conversation highlights their journey as they grew their audience over the years while maintaining authenticity and fun. With stories ranging from their roots in community radio to now broadcasting on triple j, the brothers emphasise the unique challenges of live radio versus podcasting. Hear how dynamic interactions and community feedback shape the MacPack experience, ensuring a close-knit relationship with their fans—whom they affectionately refer to as “The pack.” Key Takeaways: * The MacPack podcast began after Jake's redundancy, igniting a spontaneous creative spark among the brothers. * Their podcast serves as a platform for catching up and recounting untold stories, showcasing the surprise element of brotherly conversations. * They transitioned to community radio after years of podcasting to explore the live dynamic, bringing a different energy to their content. * The brothers share a supportive family background, with parents actively engaging in their podcast and radio work. * As they reach their 300th episode, the podcast acts as a time capsule of their lives, capturing growth, adventures, and sibling bonding. Notable Quotes: 1. "It was always gonna be the three of us; it’d be awkward if it wasn’t." – Jake 2. "There's something exciting about the live dynamic and if something goes bad, you have to just keep going." – Joe 3. "It's like a time capsule, we have hours of us having fun together that I can listen to." – Riley 4. "People say they feel like they’re our mate hanging out with us. It’s like there’s always a fourth member sitting there listening." – Joe 5. "To be able to do the podcast where that’s not as important as being tight (on radio) is the exciting element that I enjoy the most." – Jake Resources: * The MacPack Podcast [https://www.macpack.com.au/]
68 episodes
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