From Teacher to Dubai’s Quiz Night Queen | Lottie Jones - Ep 03 | The Unseen List
In this episode of The Unseen List, we sit down with Lottie Jones, the founder of QuizBiz Events and the woman behind some of Dubai’s most exciting quiz nights across bars, venues, and corporate events.
Lottie’s journey is anything but ordinary. From starting her career as a teacher to becoming the quiz queen of Dubai’s nightlife and events scene, she turned a passion for trivia and community into a thriving business.
Since launching quiz nights in Dubai in 2022, Lottie has hosted across some of the city’s most popular venues, while also leading large-scale events, including major experiences like Taste of Dubai.
In this conversation, we explore the unexpected career pivot, the business behind quiz nights, the challenges of running live events, and the crazy stories that come with hosting hundreds of competitive quiz players every week.
From dealing with cheating teams to managing drunk crowds and building a loyal quiz community, Lottie shares what it really takes to build an entertainment business from scratch.
If you’ve ever wondered how quiz nights work, how they make money, and how a teacher ended up running one of Dubai’s most unique entertainment businesses, this episode is for you.
What We Discuss in This Episode
• How QuizBiz works with bars and venues
• The journey from teacher to entrepreneur
• The mindset shift that pushed her to start
• The business model behind quiz nights
• Building a loyal quiz community in Dubai
• The hardest parts of running live events
• Advice for anyone wanting to start a business
Timestamps
(00:00) Intro
(02:36) Inside Her QuizBiz Journey
(04:10) Childhood, First Job & Move to Dubai
(16:26) From Teaching to Entrepreneurship
(19:54) Starting QuizBiz: Process & Timeline
(25:00) Moments of Doubt & Challenges
(26:28) Making Quizzes a Daily Habit
(32:30) The Fun Side: Play, Disconnect & Cheat Moments
(35:52) How Quiz Nights Work with Bars & Pubs
(44:31) Managing Multiple Events at Once
(46:11) Building a Loyal Quiz Community
(48:30) Keeping Content Fresh for Repeat Players
(52:28) Craziest Quiz Night Story
(54:25) Hiring & Scaling the Business in Dubai
(54:56) Balancing Nightlife, Fun & Safety
(56:31) Future Plans & GCC Expansion
(58:35) From Teacher to Business Owner: Reflection
(01:00:10) Her Book Writing Journey
(01:01:55) New Venture: Trivia Wars
(01:04:04) Why Her Story Belongs on The Unseen List
🎙️ About The Podcast
The Unseen List is a business video podcast featuring real, unfiltered conversations with entrepreneurs, founders, and CEOs.
We explore founder journeys, startup stories, business failures, growth strategies, leadership lessons, and the realities of building successful companies.
Each episode dives into the decisions, struggles, mindset shifts, and turning points that most people never see because success always has an unseen side.
New video podcast episodes every Friday.
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Rajveer Singh Bedi is a multi-domain entrepreneur and podcast host who transforms bold ideas into scalable ventures across the tech, BPO, and immigration sectors. After serving as COO of EZMS, he moved into the startup space, co-founding high-impact ventures such as Onov8 and Ocube. Known for bringing chaos to structure, he specializes in uncovering untapped market opportunities, building lean execution teams, and creating sustainable business models that help companies grow through technology, talent, and strategic collaboration.