The Key

Podcast by Huda Abushaaban

English

Health & personal development

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20 hours of audiobooks / month
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About The Key

"The Key" podcast will offer a unique glimpse into the fitness world, focusing on two core themes. The first delves into the business side, featuring candid conversations with founders to uncover their brand stories, entrepreneurial challenges and the vision behind their success. The second highlights voices from the ground, bringing in coaches and instructors to share their personal experiences, industry insights and passion for fitness. As an extension of Commrade Communications, the podcast bridges the gap between strategy and stories, showcasing the people and ideas that drive the wellness industry forward.

All episodes

2 episodes

Episode 002 | Performance Marketing 101 with Blake Lopez

In Episode 2 of The Key, I sit down with Blake, a fractional CMO and performance marketing expert, to discuss growth strategies, data-driven decision-making and the biggest mistakes brands make in digital marketing. We also dive into the balance between creativity and analytics in building successful, scalable campaigns.

17 Feb 2025 - 41 min

Episode 001 | Intro

In the very first episode of The Key, I’ll take you on a quick journey into what this podcast is all about—exploring the business side of the fitness world, diving into founder stories and getting real with the coaches and instructors who bring it all to life. I’ll also give a quick overview of my own story- From my background in strategic communications to years of experience in the wellness industry, I’ll share how my journey led me to launch The Key and why I’m passionate about uncovering the tools, stories and strategies that inspire growth and success. This episode sets the tone for what’s to come: honest conversations, meaningful insights and a whole lot of inspiration.

28 Jan 2025 - 8 min

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