Your Marketing Support

Analytics Without Anxiety: Using Data to Grow Your Business

Data doesn't have to be daunting! In this episode of the Your Marketing Support Podcast, Matt McClure is joined by David Belleville and Jo Barker to demystify the world of marketing analytics. From website metrics to social media insights and CRM conversion rates, we walk through how advisors and agents can leverage real data to grow their business—without feeling overwhelmed. Think of it like a video game or detective story: the numbers are clues, and your success is the prize. Whether you're just starting out or looking to optimize campaigns with AI, this episode gives you actionable strategies to get smarter with your marketing.   — Contact host Jo Barker for more information: JBarker@Amerilife.com [JBarker@Amerilife.com]. Schedule a Call: https://yourmarketingsupport.com/schedule-a-call [https://yourmarketingsupport.com/schedule-a-call] Website: https://yourmarketingsupport.com/ [https://yourmarketingsupport.com/]▶️ YouTube: https://www.youtube.com/@YourMarketingSupport Struggling to cut through the noise and make your marketing stand out? You’re not alone — and we’ve got the answers. Your Marketing Support is the go-to podcast for insurance and financial professionals looking to stay ahead in the ever-evolving world of marketing. Hosted by a team of industry experts, this show delivers actionable strategies, insights, and the latest trends to help you grow your business and connect with your audience effectively. Stay informed, stay competitive, and take your marketing to the next level.

Lights, Camera, Clients: Why Video Marketing Works for Advisors

In this episode of the Your Marketing Support Podcast, hosts Matt McClure, Jo Barker, and David Belleville dive deep into the power of video content and how it helps agents build trust, connect with their ideal clients, and break through the online noise. You’ll learn: * Why authenticity trumps perfection in video marketing * How to get started with just a smartphone * Tips to find your niche and stand out * What hooks stop the scroll (and how to write them) * Why repurposing content multiplies your marketing impact Whether you're just getting started or looking to level up your content strategy, this episode is packed with practical tips to help you win the video game—without a fancy camera.   — Contact host Jo Barker for more information: JBarker@Amerilife.com [JBarker@Amerilife.com]. Schedule a Call: https://yourmarketingsupport.com/schedule-a-call [https://yourmarketingsupport.com/schedule-a-call] Website: https://yourmarketingsupport.com/ [https://yourmarketingsupport.com/]▶️ YouTube: https://www.youtube.com/@YourMarketingSupport Struggling to cut through the noise and make your marketing stand out? You’re not alone — and we’ve got the answers. Your Marketing Support is the go-to podcast for insurance and financial professionals looking to stay ahead in the ever-evolving world of marketing. Hosted by a team of industry experts, this show delivers actionable strategies, insights, and the latest trends to help you grow your business and connect with your audience effectively. Stay informed, stay competitive, and take your marketing to the next level.

Be Found First: Local Listings, SEO, and Smart Google Strategy

Want to show up first in Google without paying a fortune? In this episode, we dive into smart SEO strategies, free tools like Google My Business, and why the right local search setup can drive more business. Discover the difference between Google Ads, verified listings, and organic SEO—and how to make them all work together.   — Contact host Jo Barker for more information: JBarker@Amerilife.com [JBarker@Amerilife.com]. Schedule a Call: https://yourmarketingsupport.com/schedule-a-call [https://yourmarketingsupport.com/schedule-a-call] Website: https://yourmarketingsupport.com/ [https://yourmarketingsupport.com/]▶️ YouTube: https://www.youtube.com/@YourMarketingSupport Struggling to cut through the noise and make your marketing stand out? You’re not alone — and we’ve got the answers. Your Marketing Support is the go-to podcast for insurance and financial professionals looking to stay ahead in the ever-evolving world of marketing. Hosted by a team of industry experts, this show delivers actionable strategies, insights, and the latest trends to help you grow your business and connect with your audience effectively. Stay informed, stay competitive, and take your marketing to the next level.

Episode 1: AI is Here—Now What?

In the premiere episode of the Your Marketing Support Podcast, Matt McClure joins Jo Barker, and David Belleville explore how AI is already reshaping the marketing landscape—and why agents and advisors can’t afford to ignore it. From content creation and personalization to automation and CRMs, learn how to embrace AI as a time-saving, business-building tool.   — Contact host Jo Barker for more information: JBarker@Amerilife.com [JBarker@Amerilife.com]. Schedule a Call: https://yourmarketingsupport.com/schedule-a-call [https://yourmarketingsupport.com/schedule-a-call] Website: https://yourmarketingsupport.com/ [https://yourmarketingsupport.com/]▶️ YouTube: https://www.youtube.com/@YourMarketingSupport Struggling to cut through the noise and make your marketing stand out? You’re not alone — and we’ve got the answers. Your Marketing Support is the go-to podcast for insurance and financial professionals looking to stay ahead in the ever-evolving world of marketing. Hosted by a team of industry experts, this show delivers actionable strategies, insights, and the latest trends to help you grow your business and connect with your audience effectively. Stay informed, stay competitive, and take your marketing to the next level.