eComm Unfiltered

eComm Unfiltered Ep 9: Daniel Okon dives into strategies for helping founders grow their DTC brands

Host Katie Deter, Event Marketing Manager at 8fig, brings on Daniel Okon, CEO at ACTIV to dive into strategies for founders looking to increase sales, build their brand online, have positive customer interactions for profitable growth and more!

eComm Unfiltered Ep: 8 Nathan Lawrence delves into the ever-changing landscape of the pet industry

Host Katie Deter chats with Nathan Lawrence Founder & CEO of Torus Pet about the hurdles of establishing a pet business during the pandemic, unique marketing challenges, and shares valuable insights on navigating the Amazon and Shopify store setup.

eComm Unfiltered Ep. 7: Jaime Cooper & Paul Paige talk lack of representation in the pet industry

Host Katie Deter chats with D.R.E.A.M. Pet Food, a brand built on bringing hip hop culture to a not-so-diverse pet industry. Founders Jaime Cooper and Paul Paige chat about their inspiration, lessons learned so far, and the importance of customer relationship equity, persistence, and accessing the right networks.

eComm Unfiltered Ep. 6: Brandon Davenport talks creating a hyper custom product & appearing on Shark Tank

Host Katie Deter is joined by Baobab Clothing Co-Founder, Brandon Davenport, who dives into his journey of creating a super custom apparel product, how he balances a premium product with mass appeal, and his experiences launch on Kickstarter and going through Shark Tank.

eComm Unfiltered Ep. 5: Meghan Herman talks Building a Sustainable Clothing Brand with Organic Marketing

Meghan Herman, Founder of women's apparel brand, HarperSage, talks with host, Katie Deter, about launching a sustainable brand that represents both sides of a woman, while scaling with primarily organic, grassroots marketing strategies.