SEO That Actually Books: The Wedding Pro’s Guide to Getting Found

From "I Do" to App Launch

In this episode of This Takes The Cake 🍰, Caroline from Tampa sits down with Michelle, founder of Guestlist, who built her app while planning her own destination wedding in Argentina. From how she met her husband to what it was really like planning an entire wedding weekend from afar, Michelle shares the behind-the-scenes of creating an unforgettable guest experience—and launching a business at the same time. If you’ve ever wondered what it looks like to turn a wedding pain point into something bigger, this one takes the cake. Follow us on all the things! ⁠https://www.stunningandbrilliantevents.com/⁠ [https://www.stunningandbrilliantevents.com/] ⁠https://www.instagram.com/stunningandbrilliantevents/ ⁠ [https://www.instagram.com/stunningandbrilliantevents/%C2%A0] ⁠https://www.instagram.com/thistakesthecakepodcast/⁠ [https://www.instagram.com/thistakesthecakepodcast/] ⁠https://www.tiktok.com/@sandbevents⁠ [https://www.tiktok.com/@sandbevents] ⁠https://www.youtube.com/@stunningandbrilliantevents⁠ [https://www.youtube.com/@stunningandbrilliantevents] ⁠https://www.tiktok.com/@thistakesthecakepodcast⁠ [https://www.tiktok.com/@thistakesthecakepodcast]

Building FiftyFlowers with Liza Roeser

This week on This Takes The Cake, Sara sits down with Liza Roeser, founder and CEO of FiftyFlowers, to talk about how a Peace Corps assignment in Ecuador unexpectedly led her into the floral industry — and eventually to building one of the most recognizable flower companies in weddings. From shipping flowers farm-direct before online ordering was even normal, to helping thousands of couples create DIY wedding florals, Liza shares the risks, lessons, and moments that shaped FiftyFlowers into the industry powerhouse it is today. Plus, we ask Liza what truly “takes the cake” in her career and life. Follow us on all the things! ⁠https://www.stunningandbrilliantevents.com/⁠ [https://www.stunningandbrilliantevents.com/] ⁠https://www.instagram.com/stunningandbrilliantevents/ ⁠ [https://www.instagram.com/stunningandbrilliantevents/%C2%A0] ⁠https://www.instagram.com/thistakesthecakepodcast/⁠ [https://www.instagram.com/thistakesthecakepodcast/] ⁠https://www.tiktok.com/@sandbevents⁠ [https://www.tiktok.com/@sandbevents] ⁠https://www.youtube.com/@stunningandbrilliantevents⁠ [https://www.youtube.com/@stunningandbrilliantevents] ⁠https://www.tiktok.com/@thistakesthecakepodcast⁠ [https://www.tiktok.com/@thistakesthecakepodcast]

SEO That Actually Books: The Wedding Pro’s Guide to Getting Found

In this episode, we sit down with SEO expert Sara Dunn to break down how wedding pros can actually get found online—without the overwhelm. From understanding what SEO really is (in normal human terms) to fixing the most common mistakes vendors make, Sara shares actionable strategies that go beyond just “posting pretty blogs.” We dive into strategic blogging, showing up in local searches, and how AI is changing the way couples find vendors. Whether you’ve never touched your SEO or know you’ve been doing it wrong, this episode is packed with tips that can help you start booking more of your dream clients—straight from Google. Follow us on all the things! ⁠https://www.stunningandbrilliantevents.com/⁠ [https://www.stunningandbrilliantevents.com/] ⁠https://www.instagram.com/stunningandbrilliantevents/⁠ [https://www.instagram.com/stunningandbrilliantevents/] https://www.instagram.com/thistakesthecakepodcast/ [https://www.instagram.com/stunningandbrilliantevents/] ⁠https://www.tiktok.com/@sandbevents⁠ [https://www.tiktok.com/@sandbevents] ⁠https://www.youtube.com/@stunningandbrilliantevents [https://www.youtube.com/@stunningandbrilliantevents] ⁠⁠⁠https://www.tiktok.com/@thistakesthecakepodcast⁠ [⁠⁠⁠https://www.tiktok.com/@thistakesthecakepodcast⁠ ] Check out Sara! https://saradoesseo.com/ [https://saradoesseo.com/] https://www.instagram.com/saradoesseo/ [https://www.instagram.com/saradoesseo/]

Orlando Launch Story: Meet Faith

This week on Take the Cake, Dallas sits down with Faith, the powerhouse behind the newly launched Orlando office of Stunning & Brilliant Events. From how she first got her start with S&B to what it really looks like to open and lead a brand-new market, Faith shares the highs, the challenges, and the behind-the-scenes moments you don’t see on wedding day. It’s a candid conversation about growth, taking big leaps, and building something of your own—all with a little wedding industry chaos mixed in.

From the Groom: Inside Alex & Annie’s Flagler Museum Wedding

What’s it really like planning a luxury wedding—from the groom’s perspective? 👀 In this episode, Jacque of Stunning & Brilliant Events sits down with Alex to break down every moment of his and Annie’s stunning Flagler Museum wedding, from how they found S&B to the behind-the-scenes decisions, unexpected challenges, and those “this takes the cake” memories. We’re talking groom POV (yes, they have opinions too), design choices shaped by personality, and the moments that made this wedding feel so them, while Jacque shares what it takes to pull off a seamless day at an iconic venue—and the little things guests never see. If you’re a future bride, groom, or planner, this one’s packed with real advice, honest reflections, and a few fun surprises along the way.