Broadband Breakdown

Rethinking Marketing and Customer Engagement: Insights from the Rural Subscriber Study

In this episode, Caleb Pashia, CEO of Kingdom Networks, shares how data from the Innovative Systems' Rural Subscriber Study transformed their approach to customer support and engagement. Caleb discusses practical approaches to pricing, bundling, customer satisfaction, and leveraging small marketing teams for big impact, emphasizing that continuous adaptation is key in a competitive landscape.

The Future of AI in Broadband: Strategic Insights from Industry Leaders

In this episode, Scott Alcott, CEO of Innovative Systems and Ned Brody, CEO of Actifai, share their deep expertise on how AI is transforming the broadband industry. Their candid discussion unveils practical applications, the importance of data quality, and immediate steps for companies to stay ahead of the curve.

Building Resilience and Culture in the Face of Cyber Attacks: Insights from Jason Smith

In this episode, Jason Smith, General Manager and CEO of Rainbow Communications [https://www.linkedin.com/company/650657] shares a candid recount of his company's recent cybersecurity incident. He and Brian discuss how their organizational culture and leadership practices helped them navigate a complex crisis, turning a potential disaster into a growth opportunity. A cyber attack is a matter of "it's not if but when", and this episode is full of great advice to help BSP leaders prepare.

Navigating Change and Growth: Insights from a CEO's Year 1

In this episode, Kasey Krueger shares his journey from Kansas to Tennessee, taking on the challenge of leading a cooperative telecom in a rapidly changing industry. We explore the key lessons in leadership, culture adaptation, strategic growth, and the importance of taking risks in your career.

Building Trust and Broadband: Marketing Strategies for Rural Connectivity

In this episode, Jason Wille, Chief Marketing Officer of Range, shares insights on rural broadband expansion, innovative marketing strategies, and revenue diversification in the telecommunications industry. Discover how Range leverages community engagement, strategic campaigns, and new services to bridge the digital divide and grow sustainably.