Scaling Up, Not Giving Up
In this episode of Scaling Up, Not Giving Up, I’m joined by Adam Torres — co-founder of Mission Matters and host of over 6,000 podcast interviews. Adam shares how he went from reluctant first-time podcaster to building a global media business that now produces more than 2,000 interviews a year — all without external investment. 🔥 We discuss: * Why Adam recorded his first 1,500 episodes off-camera under a pseudonym * How imposter syndrome shaped his early creative journey * The systems he’s built to avoid burnout while scaling * How to monetise expertise without selling out your focus * His philosophy on growing slowly, staying profitable, and saying no to the funding hype This episode is a must-listen if you’re thinking about scaling something on your own terms — and wondering whether obsession can ever be sustainable. 🔗 Connect with Adam: * Follow on Instagram: @AskAdamTorres [https://www.instagram.com/askadamtorres] * Explore Mission Matters: missionmatters.com [https://missionmatters.com] 🔁 Like what you heard? * Follow Scaling Up, Not Giving Up wherever you get your podcasts * For more episodes and founder resources, visit richard-lee.co.uk [https://richard-lee.co.uk]
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