Small Business BS

#40: Email Marketing - Types of Newsletters

In this episode, we discuss the many different types of email newsletters, how they can fit into your overall marketing plan, and why every business can likely benefit from email newsletters.

#39: Using the 80/20 Rule to Overcome Perfectionism (and make money, too)

In this episode, we discuss the 80/20 rule and how you can use it to overcome perfectionism, focus your time, energy, and resources on what's important, and increase revenue and success for your small business.

#38: Down-selling - Sales Techniques for Your Small Business

In this episode we discuss down-selling as part of our mini series on selling and sales techniques.

#37: Cross-selling: Sales Techniques for Your Small Business

In this episode we discuss cross-selling as part of our mini series on selling and sales techniques.

#36: Upselling - Sales Techniques for Your Small Business

In this episode we discuss upselling as part of our mini series on selling and sales techniques.