Fireside Chat Series

Episode #280 Fireside Chat with Jonathan Hibma- Managing Partner of EFFI Finance

Jonathan Hibma, CEO and Managing Partner of EFFI Finance, joins Jesse Johnson on this week’s Fireside Chats with Jesse. In this episode, Jonathan shares his journey into equipment finance, from starting college in economics and biochemistry to finding his way into the business side of healthcare, finance, leasing, and eventually equipment finance. Jonathan talks about the early lessons that shaped his career, the value of mentorship, and why relationships continue to matter in an industry that is becoming more digital, more competitive, and more complex. We also discuss the EFFI Finance model, how the company supports clients, and why being well-priced and well-structured is key to being well-financed. Topics covered in this episode include: Jonathan Hibma’s path into equipment finance Moving from science and healthcare into business and finance Early career lessons in leasing and commercial finance The importance of mentorship and learning from experienced leaders Building EFFI Finance and supporting clients with the right financing strategy Why structure matters as much as rate What it means to be well-priced, well-structured, and well-financed Relationship selling in equipment finance Helping clients evaluate the full picture, not just one transaction Leadership, team building, and developing the next generation The role of Equipment Finance Cares and giving back to the industry This episode is a great conversation for anyone in equipment finance, commercial finance, lending, leasing, vendor finance, or sales who believes long-term relationships, thoughtful structure, and doing the right thing still matter. Subscribe to Fireside Chats with Jesse for more conversations with leaders across the equipment finance industry. #EquipmentFinance #EFFIFinance #EquipmentLeasing #CommercialFinance #VendorFinance #RelationshipSelling #Leadership #EquipmentFinanceCares #FiresideChatsWithJesse Subscribe to Fireside Chats with Jesse [https://mysoundwise.com/soundcasts/1652881651468s] on Soundwise [https://mysoundwise.com/soundcasts/1652881651468s]

Episode #279 Fireside Chat with Joe Applegate- COO of Time Value Software

Joe Applegate, Senior Vice President and third-generation family member at TimeValue Software, joins Jesse Johnson on this week’s Fireside Chats with Jesse. In this episode, Joe shares the story behind TimeValue Software, the evolution of T-Value, and how a tool that many people in equipment finance rely on every day has continued to adapt over time. Joe talks about how TimeValue Software started, how T-Value became such a trusted solution across equipment finance, leasing, lending, accounting, and legal markets, and why accurate financial calculations remain so important in the industry. We also get into the continued shift from desktop software to cloud-based tools, API-driven calculations, integrations, user experience, and what customers are asking for today. Topics covered in this episode include: Joe Applegate’s path into TimeValue Software The history of TimeValue Software and T-Value Why T-Value became so widely used in equipment finance The complexity behind accurate finance and lease calculations Why companies should be careful before building their own calculation engine Desktop software vs. cloud-based financial tools How APIs are changing access to calculation functionality The importance of accuracy, reliability, and trust in financial software How TimeValue Software supports equipment finance, legal, accounting, and lending markets Why customer feedback continues to shape the product roadmap The future of T-Value and calculation technology This episode is a great conversation for anyone in equipment finance, commercial finance, leasing, lending, accounting, legal finance, or fintech who relies on accurate calculations, amortization schedules, present value, irregular payments, yield, rate, and lease finance tools. If you work in equipment finance, this is a behind-the-scenes look at one of the tools that has quietly supported the industry for decades. Subscribe to Fireside Chats with Jesse for more conversations with leaders across the equipment finance industry. #EquipmentFinance #TValue #TimeValueSoftware #EquipmentLeasing #CommercialFinance #FinTech #LeaseAccounting #FinancialTechnology #LendingTechnology #APIs #FiresideChatsWithJesse Subscribe to Fireside Chats with Jesse [https://mysoundwise.com/soundcasts/1652881651468s] on Soundwise [https://mysoundwise.com/soundcasts/1652881651468s]

Epiosde #278 Fireside Chat with Dan Levin and Mitch Peterson- Liventus/Tamarack Acquisition.

Tamarack Joins Liventus: What It Means for Equipment Finance Technology YouTube Description Dan Levin, President and Co-Founder of Liventus, and Mitch Peterson, Director of Equipment Finance Business Unit at Liventus, join Jesse Johnson on this week’s Fireside Chats with Jesse. In this episode, Dan and Mitch discuss the recent acquisition of Tamarack by Liventus and what it means for the equipment finance industry. The conversation focuses on how the combination of Tamarack’s deep equipment finance domain expertise and Liventus’ broader technology, engineering, AI, automation, modernization, and integration capabilities creates a stronger partner for banks, independents, captives, and equipment finance organizations looking to evolve their operations. Dan and Mitch share why this acquisition made sense, how it expands the ability to support clients, and why modernization is becoming more important as equipment finance companies navigate legacy systems, fragmented data, security concerns, workflow challenges, and growing expectations around efficiency. Topics covered in this episode include: Why Liventus acquired Tamarack What the acquisition means for equipment finance companies The importance of deep industry expertise in technology projects Legacy system modernization and platform migration Data conversion, data ingestion, and system integrations How AI and automation fit into equipment finance operations Why solving the business problem matters more than chasing technology trends Security risks tied to aging technology environments Workflow improvements across the finance lifecycle The value of combining advisory, implementation, engineering, and industry knowledge How Liventus and Tamarack can support equipment finance organizations moving forward This episode is a great conversation for anyone in equipment finance who is thinking about modernization, technology strategy, AI, automation, data, integrations, system upgrades, or how to better align technology with business outcomes. If you work in equipment finance, commercial finance, leasing, lending, fintech, or financial technology, this is a conversation worth watching. Subscribe to Fireside Chats with Jesse for more conversations with leaders across the equipment finance industry. #EquipmentFinance #Liventus #Tamarack #EquipmentLeasing #FinTech #CommercialFinance #AI #Automation #DigitalTransformation #LegacyModernization #DataIntegration #TechnologyStrategy #FiresideChatsWithJesse Subscribe to Fireside Chats with Jesse [https://mysoundwise.com/soundcasts/1652881651468s] on Soundwise [https://mysoundwise.com/soundcasts/1652881651468s]

Episode #277 Fireside Chat with Steven Robbins, SVP at Flagstar Financial & Leasing.

In this episode of Fireside Chats with Jesse, Jesse Johnson sat down with Steven Robbins of Flagstar Financial & Leasing to discuss asset management, equipment finance leadership, and the broader trends shaping the Equipment Finance Industry. Steven shared his career journey into equipment finance and talked through the role asset management plays in today’s market. The conversation covered equipment management, residual values, valuations, lease negotiations, collections, workouts, titling, and what leaders across the industry are seeing as market conditions continue to evolve. This conversation also explored the importance of relationships in equipment finance, why professionals stay committed to the industry over the long term, and how businesses are thinking about asset values and recovery strategies in 2026. Topics discussed in this episode included: Asset management in equipment finance Residual values and equipment valuations Collections, workouts, and portfolio management Titling and operational oversight Equipment recovery trends Leadership in equipment finance The state of the Equipment Finance Industry Long-term relationship building in financial services If you work in equipment finance, equipment leasing, commercial finance, asset management, or vendor finance, this episode offered valuable insight into the challenges and opportunities shaping the market. Thank you to Steven Robbins of Flagstar Financial & Leasing for joining Fireside Chats with Jesse. Subscribe for more conversations with leaders across equipment finance, equipment leasing, commercial lending, fintech, and industry innovation. #EquipmentFinance #EquipmentLeasing #AssetManagement #CommercialFinance #Leadership #Podcast #FiresideChatsWithJesse #Flagstar #VendorFinance #FinancialServices Subscribe to Fireside Chats with Jesse [https://mysoundwise.com/soundcasts/1652881651468s] on Soundwise [https://mysoundwise.com/soundcasts/1652881651468s]

Episode #276 Fireside Chat with Josh Power, Founder of Golden Capital

Josh Power of Golden Capital joins Jesse Johnson on this week’s Fireside Chats with Jesse. In this episode, Josh shares his path into equipment finance, what it took to launch Golden Capital, and why relationships, hustle, and showing up still matter in a business being reshaped by AI. Josh brings a great mix of energy, honesty, and perspective as he talks about building a company from the ground up, learning through failure, earning business the old-fashioned way, and staying hands-on in a relationship-driven industry. Topics covered in this episode include: Josh Power’s journey from internship to founder of Golden Capital Building an equipment finance business from scratch Why word-of-mouth and vendor relationships still win How AI is helping improve speed, communication, and workflow The importance of showing up, shaking hands, and earning trust Lessons from cold calling, conferences, and learning through rejection Golden Capital’s growth plans and team expansion Why equipment finance remains such a strong long-term career path Josh’s personal philosophy: suit up, show up, and shut up What it means to “bring the juice” in business and in life If you work in equipment finance, commercial finance, lending, fintech, sales, or vendor finance, this conversation is packed with practical insight and real-world perspective. Thank you for watching Fireside Chats with Jesse, where we highlight the people, stories, and ideas shaping the equipment finance industry. Subscribe for more conversations with leaders across equipment finance, banking, fintech, leasing, and commercial lending. #FiresideChatsWithJesse #EquipmentFinance #GoldenCapital #JoshPower #CommercialFinance #VendorFinance #Fintech #Leasing #SalesLeadership #BusinessGrowth Subscribe to Fireside Chats with Jesse [https://mysoundwise.com/soundcasts/1652881651468s] on Soundwise [https://mysoundwise.com/soundcasts/1652881651468s]