The Breadwinners Podcast

School Is Closed 46% of the Year. Molly Morse Finally Built the Solution.

School is out 46% of the year [https://www.linkedin.com/feed/update/urn:li:activity:7414713501601988608/]. After you subtract PTO and federal holidays, working parents are left covering 99 days with no formal childcare — and no amount of workplace flexibility closes that gap. Molly Morse isn't just naming the problem. She built the solution. Molly Morse [https://www.linkedin.com/in/mollydmorse/] is the co-founder of Recess [hello-recess.com], a marketplace that connects parents to afterschool programs, camps, and kids' classes - with real-time availability, actual filters, and no glorified Craigslist energy. She spent a decade building consumer marketplaces before becoming a mother and experiencing firsthand how broken the search-and-booking experience was. That rage-plus-inspiration moment became a company. In this episode, Molly breaks down the data most people feel but haven't quantified, why ethical appeals to corporations will never move the needle on childcare, what AI is doing to marketplaces (and why it's actually a tailwind for Recess), and how she and her husband structured their household so she could build without burning everything down. What you'll take from this conversation: - Why 1.3 million people miss work every month because of childcare breakdowns — and 90% of them are women - How to make a business case for childcare benefits that corporations will actually act on (hint: it's ROI, not ethics) - The marketplace dynamics that explain why parents feel like everything is full while providers can't fill seats - How Recess is building the real-time inventory layer that makes AI search actually useful for families - The "systems are temporary" framework Molly uses at work and at home — and why fixing things at the wrong time is its own kind of problem Find Recess at hello-recess.com and on Instagram @hello_recess [https://www.instagram.com/hello_recess/]. Molly is active on LinkedIn. Join The Breadwinners community: Subscribe on Substack: wearethebreadwinners.substack.com [wearethebreadwinners.substack.com] Follow on Instagram: @wearethebreadwinners [https://www.instagram.com/wearethebreadwinners/] Rate & review wherever you listen — it helps more women find this show Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

'I Am Enough': Iskra Lawrence on Breaking the Industry, Building Saltair, and Choosing Presence Over Performance

Iskra Lawrence [https://www.instagram.com/iskra]built one of the fastest-growing body care brands in America,  ⁨Saltair [https://www.instagram.com/saltair/] , without paying herself a salary. That's not the beginning of the story. It's barely the middle. This episode traces one of the most honest founder journeys in beauty: a girl from Kidderminster UK told that she was too curvy for straight-size modeling and too small for plus-size. A model who cold-called brands directly, walked into a New York agency at 22 with a pitch deck, and made a veteran agent cry — because no model had ever done that before. A woman who challenged the retouching culture at Aerie, built one of the earliest honest communities on Instagram, and then found herself in COVID isolation with a newborn, not showering, barely holding on. SaltAir was born out of the pain she lived, and the hope she needed for herself, and millions of other women. Alexis and Iskra go deep on what it actually costs to build something real while mothering two young children — the guilt of clocking off at 2:30 to do school pickup, why Iskra reinvests every dollar back into the brand, how postpartum broke her open and gave her a company, and what empathy looks like as a breadwinner in a marriage where financial power isn't split evenly. In this episode: * How Iskra went from eating disorder to building a body care brand doing nine figures in retail * The cold-calling strategy that bypassed modeling's gatekeepers — and what it actually means to outwork a broken system * Why she launched Saltaire without venture capital and has never taken a paycheck * What postpartum depression in 2020 isolation looked like — and the habit that started her recovery * Her honest take on the "3-hour bombing" discourse and how she leads a flexible, family-first team at Saltair * Why empathy — not hustle — is her superpower as a breadwinner About Iskra Lawrence: Iskra Lawrence is a model, body image advocate, and founder of Saltair [https://saltair.com/] — currently a top-three body care brand at Ulta and one of the fastest-growing at Target. Named to Forbes 30 Under 30 and the BBC's 100 Most Influential Women, she spent six years challenging beauty industry norms as an Aerie model before building her own brand from the ground up. She lives in Austin with her husband Philip and their two children. Follow Iskra:@iskra on Instagram, YouTube, TikTok @saltair on all social channels Join The Breadwinners community: Subscribe on Substack [wearethebreadwinners.substack.com] Follow on Instagram: @wearethebreadwinners [https://www.instagram.com/wearethebreadwinners/] Rate & review wherever you listen — it helps more women find this show Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

The Aesthetics Episode: Anatomy, Honesty, and What You Actually Need

The aesthetics industry is largely run by marketing. Adriana Culling [https://www.instagram.com/the_austin_injector/] built her practice to be the exception. Adriana is the founder of Maeva Aesthetics [https://www.hellomaeva.com/] in Austin - a nurse injector with a background in clinical research and a near-complete second degree in chemistry who chose building her own aesthetics business specifically so she would never feel pressure to upsell a patient or inject something that wasn't in their best interest. This episode cuts through the noise: what Botox and filler actually do, how to spot a bad injector before they touch your face, which treatments are worth it and which ones aren't, and why wanting to look refreshed doesn't make you vain or less yourself. What you'll learn: - How to vet an injector before you sit in the chair — and the red flags that should send you walking out - What "natural results" actually means and why most practices aren't delivering it - The difference between what you think you need and what your face actually needs - Which trending treatments are overhyped, which are worth it, and why it almost always depends on the individual - What it means to build a medical practice as a working mom — and why Adriana walked away from med school to do it ___________________________ Follow Adriana: TikTok [https://www.tiktok.com/@the_austin_injector] Instagram: The_Austin_Injector [https://www.instagram.com/the_austin_injector/] Maeva Aesthetics [https://www.hellomaeva.com/] _______________________________________ Episode references: Yardsticks Book [https://www.amazon.com/Yardsticks-Child-Adolescent-Development-Ages/dp/1892989891/ref=sr_1_1?adgrpid=190244559025&dib=eyJ2IjoiMSJ9.5HKlWvLdahqcOmUZMY5SXhpIODMUdArkNKZHo6yFPKK2PyD4yiZ1f02TOy0m-VGE.jCLGxfM8F1XgrM0r3Dp0QKL8peq1qClpN8AIGAMBtyY&dib_tag=se&hvadid=790584758309&hvdev=c&hvexpln=0&hvlocphy=9207466&hvnetw=g&hvocijid=2642884832173926251--&hvqmt=e&hvrand=2642884832173926251&hvtargid=kwd-2293519373223&hydadcr=22592_13531287_8484&keywords=yardsticks+child+and+adolescent&mcid=25f4e4aecbfa37569fc01a621b505ba4&qid=1777230442&sr=8-1] for Childhood Development SkinBetter [Skinbetter.com] skincare products Join The Breadwinners community: Subscribe on Substack: wearethebreadwinners.substack.com [https://wearethebreadwinners.substack.com/] Follow on Instagram: @wearethebreadwinners [https://www.instagram.com/wearethebreadwinners/] Rate & review wherever you listen — it helps more women find this show Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Your Body, Your Baseline: Pranitha Patil on Function Health, Women's Health Data, and Building While Becoming a Mother

The tests exist. The science has been here for decades. The only thing that's ever been missing is access. Pranitha Patil co-founded Function Health [https://www.functionhealth.com/] because she lived the gap herself. Diagnosed with PCOS at 16, pre-diabetes and high cholesterol in her 20s, she spent years running experiments on her own body, tracking her biomarkers in a spreadsheet before she had the language for what she was actually doing. She was her own baseline because no research existed for South Asian women like her. Function Health now has nearly 500 employees, has delivered over 50 million health results, and 65% of its members are women - which tells you everything about who shows up when you actually give them the information about their own bodies. The membership is $365 a year. One dollar a day. And Pranitha became a first-time mother in the middle of all of it - while the company was scaling, while funding rounds were closing, while everything was happening at once. She's here to talk about what that actually looked like. In this episode: * Why health data is a power issue, not just a wellness trend—and what changes when women have access to their own biomarkers * How Function Health works: 100+ biomarkers per test, early cancer detection (50 cancer types), and what it means to build a longitudinal health picture over time * The women's health gap - the research that doesn't exist and what Pranitha did when told she couldn't be put on statins because no one had studied her yet * Building and founding in seasons: how Pranitha and her husband structured their household so one could sprint while the other held the ground * On becoming a mother inside a hyper-growth company: what she expected, what blindsided her, and why she thinks founder and mother are more complementary than the world wants you to believe * Perimenopause, women's health literacy, and the conversation our mothers never got to have * Resilience as a learned skill - what the "soft" 20-year-old version of Pranitha built that the founder version depends on today Use the code: BREADWINNERS50 for $50 off when you sign up for Function Health [www.functionhealth.com] Join The Breadwinners community: * Subscribe on Substack [wearethebreadwinners.substack.com] * Follow on Instagram: @wearethebreadwinners * Rate & review wherever you listen — it helps more women find this show Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

Your body isn't broken: We're Talkin Postpartum Recovery, Pelvic Floor Myths, & Building Through the Seasons

Your body isn't broken. You just haven't had the right person in your corner. Dr. Alexis Griffin is a Doctor of Physical Therapy, a board-certified sports clinical specialist, and the woman who has kept NFL players, NBA athletes, and Olympic competitors performing at the top of their game. She has also navigated four pregnancies, four unmedicated deliveries, and four postpartum recoveries — each time rebuilding herself with the same rigor she brings to elite athletes. Now she's opening a gym in Austin and entering one of the most expansive seasons of her career. In this episode, Alexis Contos sits down with her friend and PT, Dr. Alexis Griffin, to talk about what women's bodies actually need — and what the fitness industry keeps getting wrong. In this episode: * Why your pelvic floor needs to yield, not just strengthen — and what that actually means * The difference between stability and strength, and why stability wins every time * How moving well in daily life (picking up a baby, bending over the crib) is more powerful than 45 minutes at the gym * Four unmedicated births: what they taught her about trusting her body — and herself * The season she stepped away from her PT practice for a tech sales job at 39 — and why it was the right call * How she and her husband manage a dual-income household with four kids, a new gym build, and a nanny who makes it all possible * Why she believes effort is the most important thing to model for children in the age of AI * The gym she's building in Austin and the philosophy behind it: member experience first, always Dr. Alexis Griffin is a Doctor of Physical Therapy and board-certified sports clinical specialist based in Austin, Texas. With over a decade working with professional and Olympic athletes, she has spent her career translating elite performance principles into tools that help real people — especially mothers — move better, recover smarter, and build forward. Learn more at dralexisgriffin.com. Join The Breadwinners community: * Subscribe on Substack [wearethebreadwinners.substack.com] * Follow on Instagram: @wearethebreadwinners [https://www.instagram.com/wearethebreadwinners/] * Please rate & review wherever you listen — it helps more women find our show Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]