The Cor Of The Matter
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The Cor Of The Matter

Podcast by Cor Comms

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The Cor Of The Matter is a podcast brought you by the team at Cor Comms where we dive into the pool of comms and marketing. The Cor of the Matter is a place for communications and marketing professionals, entrepreneurs and thought leaders to hear from our team of experts as they cover the latest developments in our sector. 

This podcast is free to listen on all podcast players and the Podimo App without a subscription.

All episodes

7 episodes
episode S2 E4: Social Media and PR artwork
S2 E4: Social Media and PR

From researching target audiences to measuring results.  Everything that you need to know about executing successful marketing and public relations campaigns on social media gets summed up by Cor Comms’ Marketing Director, Craig Harding and Digital Media Specialist, Henry Burrows in this episode of The Cor of the Matter, hosted by Managing Director, Adrian Smith.

28. aug. 2023 - 27 min
episode S2 E3: Crisis Comms 101 artwork
S2 E3: Crisis Comms 101

In the world of crisis management, every second counts. In this episode of The Cor of the Matter, we dive into the crucial elements of effective crisis communication. From exploring the importance of having a well-prepared plan in place to discussing the dos and don’ts of navigating a PR disaster, we leave no stone unturned. Hosted by Cor Comms Managing Director, Adrian Smith, along with Executive Chairman, Nick Turner, and Senior Digital Marketing Specialist, Pauline Leger.

25. maj 2023 - 29 min
episode S2 E2: Get Set for Success with Digital Campaigns artwork
S2 E2: Get Set for Success with Digital Campaigns

In this episode of The Cor of the Matter, we discuss everything you need to know to set yourself up for success when running a digital campaign. From understanding how to structure your digital assets to best practice when working with consultants. Hosted by Cor Comms Managing Director, Adrian Smith he is joined by Senior Digital Marketing Specialist, Pauline Leger and Digital Marketing Specialist Henry Burrows.

17. nov. 2022 - 39 min
episode S2 E1: Developing Quality Creatives for your Digital Campaigns artwork
S2 E1: Developing Quality Creatives for your Digital Campaigns

In this episode of The Cor of the Matter, we discuss what it takes to develop amazing digital assets for your next campaign. Hosted by Cor Comms Managing Director Adrian Smith along with Digital Marketing Specialist Pauline Leger and Designer Benjamin Hope. https://explain.ninja/blog/20-video-marketing-statistics-2020/Podcast links: * https://explain.ninja/blog/20-video-marketing-statistics-2020/ [https://explain.ninja/blog/20-video-marketing-statistics-2020/] * https://www.cisco.com/c/en/us/solutions/collateral/executive-perspectives/annual-internet-report/white-paper-c11-741490.html [https://www.cisco.com/c/en/us/solutions/collateral/executive-perspectives/annual-internet-report/white-paper-c11-741490.html] * https://sproutsocial.com/insights/social-media-image-sizes-guide/ [https://sproutsocial.com/insights/social-media-image-sizes-guide/] * https://sproutsocial.com/insights/social-media-video-specs-guide/ [https://sproutsocial.com/insights/social-media-video-specs-guide/]

06. jul. 2022 - 30 min
episode S1 E3: The Process of Creativity artwork
S1 E3: The Process of Creativity

Creativity isn't just about having a big campaign idea. In this episode, we step through the creative process and discuss how to consistently achieve your marketing objectives through your marketing collateral.

04. jun. 2021 - 43 min
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