AI Legal Landmines: What Small Businesses Need to Know with Heather Pearce Campbell

Stop Copy-Pasting AI Content! (Practical AI Marketing with Denise Wakeman)

Are you drowning in AI tools? You aren't alone. In this episode of AI Today, host Lou sits down with longtime marketing expert and AI Success Club co-founder Denise Wakeman to cut through the generative AI hype. Denise shares her journey from testing ChatGPT in its earliest days to shifting her focus toward building local-host applications. They dive deep into practical AI use cases for solopreneurs, content repurposing strategies, why Claude is outperforming ChatGPT as a writing partner, and the critical step of aggressive editing to humanize your brand. Plus, learn why building simple micro-tools might be your ultimate visibility strategy. Tune in to discover how to keep your marketing human in an automated world!

AI Today: Marvin Martinez: Moving Beyond ChatGPT to Real AI Systems

Are you wasting time as the "manual bridge" between your business tools? Marvin Martinez, co-founder of Bandsaw AI, joins Lou Bortone to break down the 3 layers of AI automation. Learn how to qualify leads in 60 seconds, use AI agents to manage your inbox, and why the "80/20 human-in-the-loop" rule is essential for scaling a small business without losing your mind

Darlene Killen: From SEO to GEO - How to Make AI Find Your Business

Is your business invisible to AI? SEO expert Darlene Killen joins Lou Bortone to break down Generative Engine Optimization (GEO). Learn why traditional keyword stuffing is dead and how to make your small business "findable" in the era of AI summary boxes and Gemini search.

Katie Brinkley: Beating the AI Tsunami with the "U-Factor"

Social media expert Katie Brinkley joins Lou Bortone to discuss "The Social Shift." Discover why engagement is hitting record lows despite AI making content easier to produce, and learn Katie’s strategy for using podcasts as a content engine without losing your human touch.

AI Your Way in May: Closing the Confidence Gap

Are you "circling" AI but not actually using it to run your business? In this solo episode, Lou Bortone breaks down the "AI Confidence Gap" and introduces a month-long immersive experience designed to move you from guessing to doing. No homework, no complex courses—just real-time AI integration.