Broadcasting In Black & White - Born in Brooklyn Media

We all make mistakes.  This time Joe is in the hot seat as he shares some of the top mistakes he's made throughout his career.  If you've made the same mistakes, then you can commiserate. If you haven't made the mistakes, hopefully you can avoid them.  Have some common mistakes of your own?  Let us know so we can share.  Don't forget to rate us on iTunes and leave a review.  Thanks for listening. Subscribe on iTunes [https://itunes.apple.com/us/podcast/broadcasting-in-black-white/id1066898377?mt=2] PREVIOUS EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/4/21/EPISODE-14-SARINA-MORALES-PART-2]

When we left Sarina at the end of the last episode she had just wrapped up her year as a Nike Field Reporter.  But she didn't just land at ESPN when her time with Nike was over.  In this episode she takes us from her time as an executive assistant for an investment banking company to TruTV, National Geographic, and finally ESPN.  While she was at Nat Geo, Sarina helped grow the social media presence from 300,000 followers to more than 3-million. Subscribe On iTunes [https://itunes.apple.com/us/podcast/broadcasting-in-black-white/id1066898377?mt=2]SARINA ON SOCIAL [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1461300319701-28YV3LNE7VTHMGSKMMK0/image-asset.jpeg?format=1000w] Instagram:moralesmorales [https://www.instagram.com/moralesmorales/] Twitter:@Sarina [https://twitter.com/sarina] Facebook:Sarina Morales [https://www.facebook.com/sarinamorales8] Snapchat: Sarina NAT GEO GOES SOCIAL Check out some of the campaigns Sarina helped lead at National Geographic on social media. Screen Shot 2016-04-21 at 10.34.56 PM.png [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1461292811822-1L2UEWZH33L5RK7CBDXV/Screen+Shot+2016-04-21+at+10.34.56+PM.png?format=1000w] Screen Shot 2016-04-21 at 10.32.14 PM.png [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1461292813158-KIB0O1UZGX5DT7PDOFEX/Screen+Shot+2016-04-21+at+10.32.14+PM.png?format=1000w] Screen Shot 2016-04-21 at 10.34.43 PM.png [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1461292811748-I8JPP8JDWA9G39W5ZKFF/Screen+Shot+2016-04-21+at+10.34.43+PM.png?format=1000w] Screen Shot 2016-04-21 at 10.30.43 PM.png [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1461292812994-JZFF9GHKZZSNT0ATY5R2/Screen+Shot+2016-04-21+at+10.30.43+PM.png?format=1000w] > "My reason to work at ESPN is thanks to National Geographic." -Sarina Morales BE TRUE TO YOU This is the video that helped Sarina land a job at ESPN. > "You're great, we just don't know what to do with you." -Sarina on her first interview at ESPN > "You don't have to be a reporter to be a newsmaker." -Sarina Morales PORZINGIS RAP PREVIOUS EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/4/14/EPISODE-13-SARINA-MORALES-PART-1] NEXT EPISODE

Sarina Morales of ESPN takes us from her time playing sports against the guys in the Bronx to the halls at Bristol.  After lying to her friends and family about having a job when she left for London, Sarina eventually got a job at the company she said she was working for.  After her visa expired across the pond, she came back to NYC for a short time before landing a job as a Nike Field Reporter.  She'd go on to work at TruTV and National Geographic, before ESPN.  But it wasn't always easy for Sarina.  In Part 1 we talk about the struggle to break into the broadcasting industry.  Part 2 will be out next week. Subscribe On iTunes [https://itunes.apple.com/us/podcast/broadcasting-in-black-white/id1066898377?mt=2]SARINA ON SOCIAL MEDIA [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1460695451768-JQQ677ETM52YWXDOOL2G/image-asset.jpeg?format=1000w] Instagram: moralesmorales [https://www.instagram.com/moralesmorales/] Twitter: @Sarina [https://twitter.com/sarina] Facebook: Sarina Morales [https://www.facebook.com/sarinamorales8] Snapchat: Sarina [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1460690010218-T2HJUQ9WPXZJODOHF3TS/image-asset.jpeg?format=1000w] [http://espnmediazone.com/us/press-releases/2016/02/sportscenteram-launches-feb-8/] SPORTSCENTER :AM Sarina and the crew started the new version of SportsCenter the day after the Super Bowl. I CROSSED THE POND icrossedthepond.blogspot.com [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1460691738082-13QBYC0EALVXR5EO4WF8/image-asset.png?format=1000w] [http://icrossedthepond.blogspot.com/2008/12/something-new.html] icrossedthepond.blogspot.com This was Sarina's blog when she was in London.  At one point she had just $6 in her bank account.  Thanks to magic of the internet it's still there to enjoy.  Learn a little bit more about how she got her first industry job thanks to a Facebook message in the early days of the website. SARINA MORALES NIKE FIELD REPORTER PREVIOUS EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/3/17/EPISODE-12-L] NEXT EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/4/21/EPISODE-14-SARINA-MORALES-PART-2]

After Lizzy Okoro's first magazine venture failed, at age 11 she didn't give up.  She went on to run a Pog pyramid scheme and eventually founded of BUNCH magazine.  Lizzy went retro when she started her magazine.  While most magazines go digital, she started on the digital side with a blog then learned how to publish a magazine to give her content some credibility.  During our interview she shares some great advice on setting a time frame to pursue your dream, surviving burnout, and finding your community.  Thanks for listening! Subscribe On iTunes [https://itunes.apple.com/us/podcast/broadcasting-in-black-white/id1066898377?mt=2] [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458271384129-IB207A4T21BRDVQVCAP0/image-asset.jpeg?format=1000w] LIZZY OKORO ON SOCIAL MEDIA Twitter: @bunchmag [https://twitter.com/bunchmag] Facebook: bunchmag [https://www.facebook.com/bunchmag] Instagram: bunchmagazine [https://www.instagram.com/bunchmagazine/] Website: BUNCHmag.com [http://www.bunchmag.com] THE ART OF INSPIRATION An art restorer with some Keith Haring and Jackson Pollock paintings of her own helped inspire Lizzy to start her own business and eventually BUNCH. credit: tes.com [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458270423741-VMLB6B3BIFUIMNK8LWUJ/image-asset.jpeg?format=1000w] credit: tes.com Credit: jackson-pollock.org [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458270208848-E3NQWIJZ5R4F3A5DTLPA/image-asset.jpeg?format=1000w] Credit: jackson-pollock.org > “You’re putting this on paper. We should pay attention to why.” — Lizzy Okoro on publishing a magazine to gain credibility Lizzy 3.jpeg [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458274918906-ZN0EOJZ17OQDWSXSO4XL/Lizzy+3.jpeg?format=1000w] POG MAFIA Lizzy says her first business was a pyramid scheme involving Pogs.  For those of you who may not be familiar with the most amazing moment of our childhood, checkout the video below. > “I knew that I was doing it not for the money, I was doing it for the love of it and there was finally something that clicked for me. ” — Lizzy Okoro on why BUNCH succeeds Lizzy says the Urban Outfitters and Squarespace Start-up contest win came at a critical time. [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458272955731-QOXNHEUBTS2ZW5ZGDZA1/image-asset.png?format=1000w] [http://blog.urbanoutfitters.com/blog/dreamers__doers_lizzy_okoro_of_bunch_magazine] Lizzy says the Urban Outfitters and Squarespace Start-up contest win came at a critical time. STREAK AND ASANA Two tools Lizzy says help make her life easier. [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458272758856-JJ6KOJ9CBONIHBBZZF3M/image-asset.png?format=1000w] [https://www.streak.com/] [https://images.squarespace-cdn.com/content/v1/55ff20b8e4b016bd35435950/1458272738398-ZGKX8F5N390WWV677U69/image-asset.png?format=1000w] [https://asana.com/home?noredirect] PREVIOUS EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/3/8/K] NEXT EPISODE

We all love lists, right?  We all hate making mistakes, right?  Network photographer Kenton Young shares his top 10 mistakes so we can all learn from them and avoid making the same ones in the field.  Sometimes they might seem obvious, but creating a checklist from Kenton's mistakes can help... we hope.  Have you made the same mistakes before?  Other mistakes you've made that others can learn from?  Share them with us on twitter [https://twitter.com/BiBMedia] or Facebook [https://www.facebook.com/BIB-Media-112208045800030/?fref=ts].  Thanks for listening. Subscribe On iTunes [https://itunes.apple.com/us/podcast/broadcasting-in-black-white/id1066898377?mt=2]KENTON'S MISTAKES (IN NO PARTICULAR ORDER) Never leave with just one tape or piece of media. Make sure you charge you batteries after every shift. Never leave a camera with no media loaded. Unless you have your gear strictly assigned to you,  always pre-check before going out in the field. Set (compose) your shot before hitting the record button. Communicate with your reporter.  Be on the same page to ensure they write to your video, especially if you're editing it. Edit in camera shooting, especially for breaking news. Try to be 2 steps ahead of the next move to be made. Don't light someone on a white wall if possible. When mic'ing your subject, make sure they're talking into the mic and not away from the mic. PREVIOUS EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/2/25/EPISODE-10-MICHAEL-DELGIUDICE] NEXT EPISODE [HTTP://BIBMEDIA.TV/BIBW/2016/3/17/EPISODE-12-L]