Manufacturing Tomorrow

Kendra DeKeyrel is the Vice President of Software at IBM, where she leads global strategy for AI-powered asset management and intelligent operations in manufacturing. With a passion for helping manufacturers navigate digital transformation, Kendra focuses on deploying emerging technologies—including AI/ML, generative AI, and automation—to improve efficiency, worker safety, and sustainability. Her work has driven transformative change at some of the world’s most respected companies, including Ford and Novate Solutions, using innovations like real-time data insights, AI agents, and connected systems to streamline manufacturing workflows. She is a frequent contributor to industry media and a recognized thought leader in Industry 4.0, smart factories, and technology-driven productivity. Whether it’s advancing ESG goals, reducing operational risk, or preparing for the future of work, Kendra is a champion of the next generation of manufacturing excellence. Keywords: Industry 4.0, AI in manufacturing, Predictive maintenance, Digital transformation, Manufacturing productivity

Dan Konstantinovsky is strategy director at RH Blake, a marketing agency specializing in the manufacturing sector. Dan shares insights from RH Blake’s latest research on industrial thought leadership and discusses how manufacturers can stand out through digital strategy, content marketing, and data-driven storytelling. From building trust in long sales cycles to reshaping public perception of the industry, this episode explores how smart marketing is transforming the future of manufacturing. Dan also weighs in on emerging technologies, including AI’s role in driving engagement and growth. Prior to joining RH Blake, Dan held marketing leadership roles at industrial and B2B technology companies, such as Terex, HD Supply, and ABB, where he developed go-to-market strategies and digital engagement initiatives. He holds an MBA in marketing from Kent State University Graduate School of Management and a bachelor’s degree in transportation and logistics from The Ohio State University’s Fisher College of Business.  Keywords: manufacturing thought leadership, AI in B2B industrial marketing, content marketing for workforce development

Bill Rokos is the Chief Technology Officer at Parsec Automation and the driving force behind TrakSYS, the company’s powerful manufacturing operations management (MOM) platform. Since 1999, Bill has led the development of TrakSYS, working closely with manufacturers worldwide to design a solution that integrates seamlessly across operations—improving visibility, boosting efficiency, and reducing downtime. His collaborative approach has not only shaped the platform’s robust feature set but also informed the development of a comprehensive global training curriculum. A member of the Forbes Technology Council, Bill is deeply invested in helping manufacturers navigate the dual challenge of digital transformation and workforce evolution. As labor shortages persist across the industry, he advocates for the strategic adoption of smart manufacturing technologies to both enhance productivity and reimagine the shop floor experience—making manufacturing more attractive and accessible to the next generation of talent. Keywords: workforce development, new talent, technology, sustainability

In this episode of MFG TMW, we sit down with Melanie Hellwig-White, CEO and owner of Hellwig Suspension Products, a certified woman-owned business known for its cutting-edge suspension solutions for the automotive and RV industries. Under Melanie’s leadership, the company has honored its 79-year legacy while embracing innovation, modernization, and sustainability. A champion for women in manufacturing and the automotive sector, Melanie has spent over 20 years at Hellwig, spearheading initiatives that drive industry progress. As chair-elect of the Specialty Equipment Market Association (SEMA)—the world’s largest automotive business association—she is set to shape the future of the industry in a historic leadership role. Join us as we discuss her vision for SEMA, the evolution of Hellwig Suspension Products, key trends in the automotive and RV markets, and the critical role of advancing workforce development initiatives in manufacturing. Keywords: SEMA, suspension technology, automotive industry trends, manufacturing workforce development, automotive aftermarket

We welcome Erik Dullea, a partner at Husch Blackwell, who brings over 30 years of experience in government, law, and business. Specializing in cybersecurity and legal issues affecting the manufacturing sector, Erik recently co-authored the Cybersecurity section of Legal Insights for Manufacturing: Outlook for 2025, offering critical guidance on evolving regulations, including cybersecurity rules for critical infrastructure and new SEC requirements.A retired Navy officer, Erik served as a fighter pilot on active duty and later as a naval intelligence officer in the reserves. His expertise at the intersection of law, technology, and manufacturing is further strengthened by his legal background—holding a J.D. from the University of Denver Sturm College of Law and a master’s degree in Cybersecurity Law from the University of Maryland. Erik recently returned to Husch Blackwell after serving in the Office of General Counsel at the National Security Agency, where he focused on cybersecurity law.