Copywriter Drinks Dirty Toilet Water to Sell His Product

How $100M Ecom Brands Scale Ad Spend

Get the resources here: https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In this conversation with Johnny Kam, a top creative strategist who has worked with 7, 8, 9, and even 10-figure consumer brands, we unpacked everything you have to “unlearn” and I will show you the rest.  You will learn things like: - Why average copy is scaling in creative strategy (and what separates the good from the great) - How to take a winning ad structure and adapt it to any niche or offer - Ad examples from 7, 8, and 9-figure brands across multiple niches that are actively scaling - And other proven tactics he’s using to help his 9 figure DTC clients scale.  If you want everything you need to know about creative strategy, this video is for you. Enjoy. ------------------------------- When you're ready for the next level... Get my proven copywriting systems (that have generated hundreds of millions) here: https://www.skool.com/copysystems/about  Apply for the world's #1 copywriting mastermind here (successful copywriters only): https://www.CopyDojo.com

This Copywriter Closed Dan Bilzerian - STEAL His Outreach Method

Join my private email newsletter: https://list.copywriting.org Find Rista Radovanovic here: Facebook - https://www.facebook.com/radovanoovich  LinkedIn - https://www.linkedin.com/in/rista-radovanovic-b2b597294/  In this episode with Rista Radovanovic, we go over how he landed Dan Bilzerian as a client, the follow-up psychology that differentiates copywriters, and the three client acquisition methods every copywriter needs to understand. You’ll discover… How Rista cold-emailed his way to becoming Dan Bilzerian's head of email How to use humour & hyper-personalisation to pique prospects’ interests The "Smart Reach" strategy for landing dream clients What your personal brand is actually communicating And much more… If you want to close bigger clients, build real leverage in the market, and develop the outreach game that gets you remembered… This video is for you. Enjoy. ------------------------------- When you're ready for the next level... Get my proven copywriting systems (that have generated hundreds of millions) here: https://www.skool.com/copysystems/about  Apply for the world's #1 copywriting mastermind here (successful copywriters only): https://www.CopyDojo.com

$100M Creative Strategy: The Anatomy Of Winning Ads

Get the resources here:  https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In Part 2 of this $100M Creative Strategy masterclass with Johnny Kam, we dive deeper into how to actually build concepts that win: from targeting, to symptom-stacking, to breaking down universal ad structures that have generated millions in spend. You’ll discover… The fastest way to get your first winning ad How stacking symptoms in your hook can multiply your reach How to split your creative budget between safe bets and wildcards 3 universal ad structures that have generated millions And much more… If you want to stop guessing and start turning data into winning concepts… This video is for you. Enjoy. ------------------------------- When you're ready for the next level... Get my proven copywriting systems (that have generated hundreds of millions) here: https://www.skool.com/copysystems/about  Apply for the world's #1 copywriting mastermind here (successful copywriters only): https://www.CopyDojo.com

This Freelancer Built His Career To Survive ANYTHING (Here’s How)

Join my private email newsletter: https://list.copywriting.org Find Florian Ruhstaller here: Facebook - https://www.facebook.com/flo.ruhstaller  LinkedIn - https://www.linkedin.com/in/florianruhstaller/  Instagram - https://www.instagram.com/florian.ruhstaller/  In this episode with Florian Ruhstaller, we go over what it takes to survive 5 years in the copywriting industry, how to build client relationships that last, and why the copywriters getting stuck are fighting the wrong battle. You’ll discover… Why the "golden days" of email copywriting ended The most important thing Florian did to keep a client for multiple years Why chasing secrets is keeping intermediate copywriters stuckHow to identify where the market wave is going before your competitors do  And much more… If you want to build a copywriting business that lasts through industry shifts and the AI surge… This video is for you. Enjoy. ------------------------------- When you're ready for the next level... Get my proven copywriting systems (that have generated hundreds of millions) here: https://www.skool.com/copysystems/about  Apply for the world's #1 copywriting mastermind here (successful copywriters only): https://www.CopyDojo.com

The $100M Creative Strategy System Behind Winning Ads

Get the resources here:  https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing Join my private email newsletter: https://list.copywriting.org In this masterclass with Johnny Kam, we go over how to analyze an ad account before writing a single concept, the key metric that separates top creative strategists from the rest, and the exact framework for splitting your creative output to protect spend and drive scale. You’ll discover… How to calculate NC-CPA (new customer cost per acquisition), which is the only North Star metric that matters at top of funnel The 4-part "Pyramid" method for reading an ad account before writing your first 10 concepts How to split your creative output using the 3 I's (Ideation, Imitation, and Iteration) Why structure and format drive winning ads far more than copy And much more… If you want to stop guessing and start building creative strategies on a proven system… This video is for you. Enjoy. ------------------------------- When you're ready for the next level... Get my proven copywriting systems (that have generated hundreds of millions) here: https://www.skool.com/copysystems/about  Apply for the world's #1 copywriting mastermind here (successful copywriters only): https://www.CopyDojo.com