Climb Show

How Wise Built A $10B Brand Without Traditional Marketing

48 min · 29. maj 2026
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Beskrivelse

What actually makes a startup scale into a billion-dollar brand? In this episode, we sit down with Lukas Bergmans, former Marketing Director at Wise and marketing leader behind brands like Kazoo, MoneySuperMarket, Pepsi, Heineken & Britvic.

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