The Kash & Dash Show

#310: Jeff Charlton: You’re Losing Money Without Direct Mail

1 h 12 min · 27. touko 2026
jakson #310: Jeff Charlton: You’re Losing Money Without Direct Mail kansikuva

Kuvaus

In this episode of The Kash & Dash Show, hosts Ted Kaasch and Owen Dashner sit down with Jeff Charlton, founder of REI Print Mail, to talk about why direct mail is still one of the most powerful marketing tools in real estate. Jeff has been an entrepreneur since he was 14, built a major direct mail and printing company, and has bought 27 companies over the last 25 years. But this episode is not just about postcards and mailers. It is about marketing, business, follow-up, execution, and why so many investors are quietly losing deals before they ever get a real shot at them. Jeff breaks down why most direct mail campaigns fail, why cheap lists can cost you more money in the long run, and why investors need to stop treating mail like a one-time lottery ticket. He also explains why direct mail has a “tail,” meaning a mail piece can bring in leads months or even years after it was sent. Ted shares a real example of landing a 14-unit deal from a letter that had been sitting in a drawer for years.  Want to learn more from Jeff Charlton? Jeff will be speaking live at Omaha REIA on June 2nd. If you are local, come join us in person. If you are outside Omaha, watch the live stream on The Kash & Dash Show YouTube channel. Jeff and his team also offer a free 15-minute call to help investors review their market, talk through direct mail strategy, and figure out where the opportunity may be. If you are a real estate investor, business owner, wholesaler, flipper, agent, or entrepreneur trying to generate better leads, this episode is worth the listen.  You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

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jakson #318: Darin Zuhlke | 126 Units, Family Legacy, and Doing Business Right kansikuva

#318: Darin Zuhlke | 126 Units, Family Legacy, and Doing Business Right

In this episode of The Kash and Dash Show, hosts Ted Kaasch and Owen Dashner sit down with Darin Zuhlke, a full-time real estate investor with 126 units and nearly $20 million in assets under ownership. Darin shares how he went from growing up on a family farm to building a real estate business across eastern Nebraska. The conversation covers creative finance, business credit, private money, multifamily investing, flips, rent-to-own deals, and why rental properties are often better for long-term wealth than quick monthly income. But this episode goes way beyond the numbers. Darin opens up about burnout, isolation, drifting away from his core values, hiring help, building a team, strengthening his marriage, and learning that growth means nothing if it costs you your purpose. He also shares the story behind buying a large family home in Omaha, creating a legacy for his family, and why community matters more than most investors realize. This is a real conversation about business, faith, family, leadership, and doing things differently in an industry that can pressure people to cut corners. If you are building a business, chasing financial freedom, or trying to grow without losing yourself in the process, this episode is worth the listen. Listen now and subscribe to The Kash and Dash Show on Apple Podcasts, Spotify, and YouTube so you do not miss future episodes. You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

Eilen1 h 40 min
jakson #317: The Kash and Dash Show: Unscripted kansikuva

#317: The Kash and Dash Show: Unscripted

In this episode of The Kash and Dash Show Unscripted, hosts Ted Kaasch and Owen Dashner are back with another wild mix of real life, real estate problems, business decisions, and the kind of stories that make you question why anyone owns boats, pools, Airbnbs, or commercial buildings. Owen kicks things off with an update on his missing wedding ring, which somehow ended up stuck inside a baseball glove. From there, the conversation turns into boat ownership regret, pool problems, septic tank headaches, and the strange process of trying to figure out if a future pool can even fit in the backyard. Ted shares what is happening during College World Series week with his Airbnb, including slower bookings, price cuts, and a surprise sidewalk replacement that started while guests were staying at the house. Not exactly the five-star welcome basket. The guys also dig into a real commercial real estate decision involving an office building, a vacant floor, a possible state tenant, tenant improvements, and whether taking a lower rent number makes sense when the space could otherwise sit empty for years. They also talk about business coaching, motivation, childhood money lessons, material things, development projects, and what it feels like when years of tough deals finally start showing progress. This one has everything: wedding rings, pools, septic systems, Airbnb chaos, office leasing, business mindset, and enough side stories to prove once again that “unscripted” is not just a cute name. Listen to the full episode now and make sure to subscribe to The Kash and Dash Show on YouTube, Spotify, and Apple Podcasts so you don’t miss the next one. You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

21. kesä 202637 min
jakson #316: Dwan Twyford — The $22K Deal That Changed Her Life kansikuva

#316: Dwan Twyford — The $22K Deal That Changed Her Life

In this episode of The Kash and Dash Show, hosts Ted Kaasch and Owen Dashner sit down with Dwan Bent-Twyford, known as the Queen of Short Sales, for a raw, funny, and powerful conversation about real estate, survival, faith, family, and betting on yourself. Dwan shares how she went from growing up in small-town Ohio, working factory and restaurant jobs, becoming a single mom, and facing a major life setback, to knocking on foreclosure doors with a baby on her hip and making $22,000 on her very first real estate deal. From there, her story gets even crazier. She talks about learning rehabs the hard way, using a Home Depot credit card to get started, building a real estate career with no fancy background, doing more than 2,000 deals, writing books, becoming nationally known in the short sale space, and eventually helping revitalize downtown Clinton, Iowa with her husband Bill Twyford. Dwan also opens up about Bill’s serious health battle, the decision their family had to make, and how that experience shaped their outlook on risk, faith, family, and taking action before it’s too late. This episode is blunt, emotional, hilarious, and full of real lessons for anyone trying to build something bigger than where they started. Listen now to hear Dwan’s story and why sometimes the best move is betting on yourself before anyone else does. You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

17. kesä 20261 h 44 min
jakson #315: The Kash and Dash Show: Unscripted kansikuva

#315: The Kash and Dash Show: Unscripted

In this episode of The Kash and Dash Show Unscripted, hosts Ted Kaasch and Owen Dashner are back with another real, random, and brutally honest conversation about business, real estate, and life being a complete circus sometimes. Ted and Owen kick things off with a throwback debate about the best cereals from the 80s and 90s, including Cinnamon Toast Crunch, Captain Crunch, Frosted Flakes, and a few that probably should have never made the shelf. Then Owen shares the story of a major real estate deal that fell apart the night before closing after months of work, multiple inspections, and a payday he was counting on. He talks through the frustration, the mental reset, and how he had to rally instead of letting the situation bury him. From there, the chaos keeps rolling. Owen gives an update on finding a new house, discovering a basement full of high-end bourbon, dealing with septic inspections, water witching, lost credit cards, a missing wedding ring, and a boat storage nightmare that turned into a lesson in terrible customer service. Ted also shares a wild story about a client with a massive video game collection, plus how Omaha REIA tested direct mail with REI Print Mail and brought in new members from the campaign. The guys also preview their upcoming interview with Dwan Twyford and talk about the REIA Mastery Series self-storage event with Fernando Angelucci. This one has real estate, bad luck, bourbon, business lessons, nostalgia, and the kind of life chaos that makes The Kash and Dash Show what it is. Check out The Kash and Dash Show on YouTube, Spotify, and Apple Podcasts. Like, subscribe, leave a five-star review, and email the show at onair@kashanddash.com [onair@kashanddash.com] with your questions, stories, or topics you want Ted and Owen to cover. You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

14. kesä 202641 min
jakson #314: The Deal That Started an 8-Year Partnership with Brandon Tauber kansikuva

#314: The Deal That Started an 8-Year Partnership with Brandon Tauber

In this episode of The Kash and Dash Show, hosts Ted Kaasch and Owen Dashner sit down with Brandon Tauber for a conversation that has been five years in the making. Brandon shares his journey from college soccer and business school at Indiana University to consulting, trading at the Chicago Board of Trade, and eventually realizing the high-pressure world of trading was no longer the life he wanted. After years of watching markets, managing risk, and dealing with the mental grind of trading, Brandon made the move from Chicago to Omaha and started looking for his next chapter. That path eventually led him into real estate investing, house flipping, business partnerships, and private lending. The conversation covers how Brandon met Owen after losing a deal to him, how that one phone call turned into years of business together, and what he learned from flipping houses, handling losses, working through bad deals, building trust in partnerships, and adapting when the market changed. Ted, Owen, and Brandon also talk about brutal real estate lessons, hoarder houses, termite damage, deals that went sideways, the current flipping market, and how Liquid Lending became a major focus for Brandon and the team. This episode is about career changes, burnout, real estate, risk, partnerships, and the kind of lessons you only learn after getting worked a few times. You can Join the Omaha REIA - h [https://omahareia.com/]ttps://omahareia.com/join-today [https://omahareia.com/join-today/] Omaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIA [https://www.facebook.com/groups/OmahaREIA] Check out the National REIA - https://nationalreia.org/ [https://nationalreia.org/] Find Ted Kaasch at www.tedkaasch.com [http://www.tedkaasch.com/] Owen Dashner on Facebook https://www.facebook.com/owen.dashner [https://www.facebook.com/owen.dashner] Instagram - https://www.instagram.com/odawg2424/ [https://www.instagram.com/odawg2424/] Red Ladder Property Solutions - www.sellmyhouseinomahafast.com [https://www.sellmyhouseinomahafast.com/] Liquid Lending Solutions - www.liquidlendingsolutions.com [https://liquidlendingsolutions.com/] Owen’s Blogs - www.otowninvestor.com [https://otowninvestor.com/] www.reiquicktips.com [https://reiquicktips.com/] Propstream - https://trial.propstreampro.com/reianebraska/ [https://trial.propstreampro.com/reianebraska/] Timber Creek Virtual - https://timbercreekvirtual.com/services/ [https://timbercreekvirtual.com/services/] MagicDoor - https://magicdoor.com/reia/ [https://magicdoor.com/reia/] ...

10. kesä 202645 min