Dialed-In on the Virtual Care Journey Episode 10
Virtual care is no longer a pandemic-era convenience story. It is becoming a structural answer to two pressures hitting healthcare at the same time: rising demand for more connected, patient-friendly care and a growing provider shortage. The AAMC says the U.S. could face a physician shortage of up to 86,000 doctors by 2036, while the AMA reports physician telehealth use in 2024 remained nearly triple pre-2020 levels and more than 80% of physicians now report using AI professionally.
That raises a bigger question for health leaders, clinicians, and patients alike: if the technology now exists to make care faster, smarter, and less disruptive, what is still standing in the way of a truly connected virtual care journey?
On this episode of Dialed In on the Virtual Care Journey, hosts Becca Bean, Senior Vice President of Dialcare, and Jeremy Hedrick, COO of Careington International Corporation, sit down with David Kemp, Senior Account Executive at MarketScale, to explore how virtual care is evolving from a niche access tool into a core part of the healthcare ecosystem. Their conversation spans patient-centered care, AI-enabled workflows, provider adoption, reimbursement realities, rural access, and why convenience is increasingly tied to outcomes.
Key Takeaways:
* Virtual care is expanding far beyond urgent care-style telehealth and into higher-acuity specialties such as cardiology, radiology, and neurology.
* AI is beginning to reduce administrative friction for clinicians while improving the patient experience through faster scheduling, better visit summaries, and smarter clinical prompts.
* The future of patient-centered care depends not just on innovation, but on aligning workflows, reimbursement, and adoption so technology supports both clinicians and patients.
David Kemp is a Senior Account Executive at MarketScale and leads the company’s healthcare vertical. His healthcare career spans roughly fifteen years, with experience in revenue cycle, patient engagement, care coordination, and healthcare communications. Before joining MarketScale, he worked with organizations including Net Assets, now known as FinThrive, and Salesforce. In the episode, Kemp brings a practical industry view shaped by years of working alongside health systems, provider organizations, and healthcare innovators. He also hosts Highway to Health, a podcast focused on access, care experience, and outcomes.
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