Alt-Consulting (AI Adoption Conversations)
Most companies think AI will make their sales teams more productive. But what if the real opportunity is not incremental productivity gains, but a complete redesign of how revenue is generated, supported, and scaled? In this episode of Alt Consulting: AI Adoption Conversations, Utsav Bhatt speaks with Sreedhar Peddineni, CEO and Co-founder of GTM Buddy, and one of the few entrepreneurs who has repeatedly helped create entirely new software categories. After helping build Gainsight into a billion-dollar-plus business and pioneering the Customer Success category, Sreedhar is now focused on what he calls Revenue Activation. This conversation explores one of the biggest challenges facing organizations today: AI adoption. While companies are investing heavily in AI tools, AI implementation programs, training initiatives, and AI transformation efforts, many struggle to translate those investments into measurable business outcomes. For leaders, AI adoption is increasingly becoming a change management and organizational transformation challenge rather than a technology challenge alone. Sreedhar explains why traditional sales enablement is evolving into Revenue Activation and why the future of AI consulting is not about giving every employee access to ChatGPT or Claude. Instead, AI must be embedded directly into the flow of work, automatically synthesizing information from CRM systems, emails, call transcripts, buyer personas, sales methodologies, content libraries, and external research to improve decision-making and AI-powered execution. The discussion covers: • Why traditional sales enablement is evolving into Revenue Activation • How AI can improve discovery calls, deal qualification, follow-ups, and sales execution • Why prompting is rapidly becoming less important than AI-powered skills and workflows • The limitations of chat-based interfaces in enterprise environments • How leading organizations are embedding intelligence directly into employee workflows • The structural, cultural, and change management barriers that slow AI adoption • Why board-level AI transformation initiatives often fail to translate into meaningful business impact • The risks of uncontrolled AI experimentation and tool proliferation • How AI strategy, AI implementation, and organizational design must work together • What CEOs, CROs, and revenue leaders should prioritize when building AI-native organizations For leaders working on AI adoption, AI transformation, AI productivity, enterprise AI implementation, and organizational change management, this conversation offers practical insights into how AI can move beyond experimentation and become a core driver of revenue growth and business performance. Whether you are a CEO, CRO, sales leader, founder, revenue operations professional, AI consultant, AI adoption advisor, or change management leader, this episode provides a practical framework for thinking about the future of revenue organizations in the age of AI. #AIAdoption #AIAdoptionAdvisors #AIConsulting #AITransformation #AIChangeManagement #EnterpriseAI #AIImplementation #AIProductivity #OrganizationalTransformation #RevenueActivation #SalesEnablement #RevenueOperations #GTM #SalesLeadership #CustomerSuccess #BusinessTransformation #ArtificialIntelligence
16 episoder
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