B2B Automation Spotlight
Ethan Giffin is the founder and CEO of Groove Commerce, a leading agency specializing in B2B e-commerce transformation. With nearly two decades of experience, Ethan is an expert in helping manufacturers and distributors modernize their commerce strategies. His work focuses on aligning digital channels with revenue growth and fostering innovation in B2B environments. * [00:00] Introduction to Ethan Giffin and Groove Commerce * [05:30] Ethan's journey from staffing to founding Groove Commerce * [12:45] The impact of the pandemic on B2B commerce * [20:10] Shifts in manufacturer and retailer expectations * [27:50] Challenges with internal team buy-in * [35:15] The B2B Ecommerce Blueprint book * [42:30] Managing compliant purchasing agreements * [50:00] Live Q&A session and audience interaction * Ready to action this strategy? Connect with this expert now for a complimentary strategy consult or exclusive offer. https://summit.softwareoasis.com/activate-offers/ [https://summit.softwareoasis.com/activate-offers/] (Claim Your Offer / Schedule Consultation) * Apply to Present at our Live Events as an expert https://experts.softwareoasis.com/expert-introductions [https://experts.softwareoasis.com/expert-introductions] * Get Your Networking Pass https://experts.softwareoasis.com/executive-networking-pass [https://experts.softwareoasis.com/executive-networking-pass] * Claim your complimentary event pass and attend live: https://bootcamps.softwareoasis.com/ [https://bootcamps.softwareoasis.com/] https://summit.softwareoasis.com/ [https://summit.softwareoasis.com/] Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com [https://pcm.adswizz.com] for information about our collection and use of personal data for advertising.
28 episoder
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