How Work Actually Works
Most sales teams are built on pressure. Hit the number. Check the pipeline. Watch the leaderboard. And when the numbers slip, push harder. But what if pushing harder is exactly what's breaking the team? In this episode of How Work Actually Works, Joe Marques and KayLee Hansen sit down with Graham Nordin, VP of Business Development and Sales at Latitude Wines, a leader with 18 years of progressive leadership across the U.S., Canada, Europe, and the UK. Graham has built and rebuilt high-performing sales teams across industries and borders, and he's done it by leading with people first, not performance metrics first. Graham makes the case that leaders can hold a high standard and still be deeply invested in the people doing the work. He calls it separating standard from style: the targets don't change, but how you help someone get there can be flexible, personal, and human. He shares the story of being promoted to lead the very team he was on, calling the most senior person first, and what happened when he said the six words most new leaders are afraid to say: I can't do this without you. Joe and KayLee dig into what happens when the leader above you doesn't lead this way, how to manage up without putting yourself at risk, and why the old leaderboard culture of who's winning and who's losing misses everything that actually drives long-term results. Graham challenges the idea that focusing on outcomes is the fastest path to outcomes, arguing that training the process and uncovering friction is what builds teams that sustain. They also explore what it really takes to make the shift from top performer to leader, why that transition is one of the biggest gaps in leadership development today, and how the move from execution to empowerment changes everything about the way a team operates. Key Takeaways * Why the first 60 seconds of a one-on-one matter more than the forecast review * How to separate standard from style and hold both at the same time * What managing up looks like when your leader is pressure-forward * Why great leaders don't ask for updates, they uncover friction * How consistency in small moments builds a culture that outlasts any single leader * Why the transition from top performer to leader is one of the most underdeveloped skills in business People don't perform for pressure. They perform for people who see them, believe in them, and build something worth showing up for.
18 episoder
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