Attitude of Gratitude
Digital marketing is no longer optional for businesses — it is an investment, not a cost. In this episode of The Attitude of Gratitude, host Sadhna sits down with Rashi Sejpal, founder of iCraft Communication, to discuss the real truth behind digital marketing, branding, social media growth, influencer marketing, AI, CGI, lead generation, and client-agency relationships. Rashi shares her 10-year journey from graphic design to agency leadership and explains why followers do not always convert into sales, why businesses need consistent marketing, and why brands must focus on reach, engagement, premium content, and strong positioning.This podcast is perfect for business owners, startup founders, entrepreneurs, marketing professionals, content creators, and anyone who wants to understand how digital marketing actually works behind the scenes. In this episode, we discuss: ~ Marketing as an investment, not a cost ~ Why followers do not equal sales ~ How influencer marketing builds credibility ~ The difference between leads and sales conversion ~ Why businesses waste ad money ~ The importance of premium content and branding ~ How AI and CGI are changing digital marketing ~ Why the first 3 seconds of content matter ~ Client-agency expectations and creative respect Watch the full episode to understand how smart digital marketing can help brands grow, build trust, and create real business results. ikraft communications instagram - https://www.instagram.com/ikraftcommunications/ [https://www.instagram.com/ikraftcommunications/] ikraft communications website - https://ikraft.me/ [ https://ikraft.me/] Our website- https://attitude-ofgratitude.com/ [ https://attitude-ofgratitude.com/] #DigitalMarketing #MarketingPodcast #SocialMediaMarketing #InfluencerMarketing #PersonalBranding #BusinessGrowth
15 episoder
Kommentarer
0Vær den første til at kommentere
Tilmeld dig nu og bliv en del af Attitude of Gratitude-fællesskabet!