Retro-spec Printing: Designing Hulk 2.0 and Building Award-Winning Vehicle Wraps

Retro-spec Printing: Designing Hulk 2.0 and Building Award-Winning Vehicle Wraps

Marcos from Retrospec joins Behind The Boom to discuss the creation of Hulk 2.0, the custom tow truck wrap that helped turn a million-dollar rotator into one of the most recognizable trucks in the towing industry. From concept sketches and design decisions to installation challenges and industry trends, Marcos shares what it takes to create high-end vehicle wraps that stand out from the crowd. We also discuss the business side of custom graphics, building a reputation in a niche industry, working with major towing companies, and the story behind one of the most talked-about wraps in recent years. Whether you're interested in towing, custom vehicles, branding, design, or entrepreneurship, this episode offers a behind-the-scenes look at the people responsible for bringing some of the industry's most iconic trucks to life.

Mark Baatz: The Man Behind California’s Tow Trucks

In Episode 10 of Behind The Boom, we sit down with Mark Baatz, owner of Tow Industries and one of the most recognized names in the towing world. For years, Tow Industries has supplied heavy wreckers, rotators, carriers, and tow trucks to companies all over California and beyond  including ours. From Hulk 1.0 and Hulk 2.0 to many of the trucks in our fleet, we've bought a huge number of trucks through Mark over the years. We talk about how the towing industry has evolved, behind-the-scenes stories from the tow truck business, how companies build their fleets, what makes a great truck, and where the future of towing is headed. If you're into heavy-duty towing, tow truck business discussions, rotators, recovery equipment, or the stories behind the industry, this episode is for you. Welcome to Behind The Boom.

She Bought a Tow Company Before Turning 30 | Laura From Foglesong Towing

What does it take to buy and run a tow company before turning 30? In this episode of Behind The Boom, we sit down with Laura from Foglesong Towing to talk about what it’s really like being a young female owner in one of the toughest, most male-dominated industries out there. From taking over a towing company at just 29 years old, to earning respect in an industry built around long hours, heavy equipment, and nonstop pressure, Laura shares the real story behind the success. We talk business, family, leadership, growth, challenges, and what it takes to survive and thrive in towing as a young entrepreneur. This is one of the most unique conversations we’ve had on the podcast so far. Follow Behind The Boom for more conversations from inside the towing and recovery industry. #BehindTheBoom #Towing #TowTruck #WomenInBusiness #Entrepreneur #FemaleCEO #BlueCollar #TowBoss #Podcast

Ron Pratt: The Pioneer of Heavy Duty Towing

In Episode 8 of Behind The Boom, we sit down with Ron Pratt, a true pioneer in the world of heavy-duty towing and recovery. Long before YouTube and social media brought attention to the industry, Ron was already out there doing the work; building a name through experience, skill, and some of the toughest recoveries you can imagine. In this episode, we dive into how Ron got started, his decision to put this industry on YouTube, what the towing industry looked like in its early days, and how it has evolved over time. We also talk about rigging techniques, challenging recoveries, and the mindset it takes to last decades in this line of work. This is more than just a conversation, it’s a look at the foundation of modern towing and recovery from someone who lived it.

USAR Captain: Inside His Toughest Rescues

Episode 7: USAR Captain: Inside His Toughest Rescues What does it really take to become a USAR Captain — one of the most elite rescue positions in the country? In this episode of Behind the Boom, we sit down with a seasoned Urban Search and Rescue Captain who has responded to some of California’s most dangerous incidents, including the recent Palisades Fires. From high-angle rope rescues and collapsed structure operations to the intense training required to make split-second life-or-death decisions, this conversation pulls back the curtain on what the job is truly like. We go far beyond the headlines and get into the reality of the work, the mindset required, and the lessons learned from years on the front lines. In this episode we cover: • How he became a USAR Captain and the brutal training it takes • His direct involvement in the Palisades Fires and other major California emergencies • The most dangerous and technically challenging rescues he’s worked • Fire safety insights everyone should know • The mental and physical demands of working at the highest level of rescue • What life is really like on a busy Urban Search and Rescue team Whether you’re in emergency services, fascinated by rescue operations, or just want to hear incredible real-world stories, this episode delivers. If you enjoy real, in-depth conversations about high-stakes work, make sure to subscribe and leave a review — it helps us bring on even bigger guests.