Beyond Obsolete

#26 - Advertising is Dead?

1 h 39 min · 27. nov. 2025
episode #26 - Advertising is Dead? cover

Beskrivelse

In this conversation, Ben Hayes discusses the transformation of advertising, emphasising how creativity has been overshadowed by metrics and data-driven approaches. He reflects on his experiences with Google ads, expressing a sense of disconnection from traditional advertising's artistic roots. Hayes argues for the importance of creativity in advertising, suggesting that while metrics play a role, they should not replace the artistic essence of the craft.

Kommentarer

0

Vær den første til at kommentere

Tilmeld dig nu og bliv en del af Beyond Obsolete-fællesskabet!

Kom i gang

2 måneder kun 19 kr.

Derefter 99 kr. / måned · Opsig når som helst.

  • Podcasts kun på Podimo
  • 20 lydbogstimer pr. måned
  • Gratis podcasts

Alle episoder

26 episoder

episode #27 Futurist: Morris Misel - Human Expectations vs. AI Reality cover

#27 Futurist: Morris Misel - Human Expectations vs. AI Reality

In this conversation, we delve into the multifaceted impact of AI and technology on daily life, exploring personal experiences, the role of futurism, and the implications for mental health and leadership. They discuss the illusion of time savings with technology, the importance of modeling technology use for future generations, and the need for a balanced approach to human-machine interaction. The conversation emphasizes the necessity of understanding our relationship with technology and making deliberate choices moving forward. In this conversation, Morris discusses the intersection of human experience and technology, emphasizing the importance of understanding past traumas and future anxieties. He shares his journey from being a counselor to becoming a futurist, highlighting the role of technology in agriculture and the necessity of trust in AI. Morris also delves into the significance of intuition in decision-making and concludes with his perspective on finding purpose in life, advocating for a positive outlook on humanity's potential.

11. dec. 20251 h 41 min
episode The philosophy of happiness / Outsourcing joy to the algorithms cover

The philosophy of happiness / Outsourcing joy to the algorithms

In this conversation, Ben and Grayson explore various themes surrounding running, midlife fitness, the impact of AI on creativity, the philosophy of happiness, and the importance of authenticity in art. They reflect on personal experiences with running, the mental challenges it presents, and how these relate to broader life lessons. The discussion shifts to the role of AI in creative processes, questioning whether it can inspire genuine creativity. They delve into the complexities of happiness, examining its subjective nature and the societal pressures surrounding it. Finally, they emphasize the significance of creating art for its own sake, rather than for external validation, highlighting the journey of self-discovery and acceptance. In this conversation, Ben Hayes and Grayson explore the multifaceted nature of happiness, discussing the impact of AI, creativity, and societal norms on our understanding of joy. They delve into the philosophical implications of outsourcing happiness to algorithms, the role of struggle in achieving fulfillment, and the paradox of consumption in a capitalist society. Through personal anecdotes and theoretical discussions, they challenge listeners to reflect on their own definitions of happiness and the influences that shape them.

10. nov. 20251 h 33 min