"Built to Scale" eCommerce Show by AdKings Agency

Today we will be interviewing - Daniel Rodic He is a Forbes Top 30 Under 30 list member and Head of Market Development in Clearbanc, the biggest eCommerce investor in the world. In this episode, we will be diving deep into how eCommerce businesses should be funding their growth, covering marketing expenses, and scaling the business to the next level. Timeline and What You’re Going to Learn: [01:28] From selling a Gameboy unit online to becoming a game-changer in the eCommerce space! [04:41] Testing out new business ideas, figuring out what works in the current market. [09:40] Bringing his eCommerce skill set to Clearbanc. Revolutionizing the way an online business can raise funds. [11:42] The three types of funding. How does Clearbanc's financing model work? [16:04] What type of businesses qualify for funding at Clearbanc? What are the key criteria they look out for? [19:16] The average time to get a capital advance at Clearbanc. It's incredibly fast! [20:17] When is equity investment useful? What type of businesses should consider outside funding? [23:49] Financing your business internally through subscriptions or pre-sale reservations. [26:25] How can you bring cash upfront? It's all about your strategy. [30:15] How to make the most out of the funding you get? How to look tactically at your different marketing channels? [34:30] The advantage of running a lean operation in your eCommerce business. [36:27] Exploring some overlooked areas to invest within your business. Resources: www.adkings.agency www.clearbanc.com

Today we will be interviewing - Chloe Thomas She was named one of the Top 50 Influencers in eCommerce in the UK. She is also a best selling author, international keynote speaker, and host of the award-winning eCommerce MasterPlan podcast. Presently, she focuses on helping companies plan, develop, and grow a successful eCommerce business. In this episode, we will be diving deep into eCommerce retention methods, traffic sources, and the most frequent challenges all eCommerce businesses face. Timeline and What You’re Going to Learn: [00:57] Getting into the eCommerce industry as an escape route from a previous job, then becoming an expert in the field. [02:04] The common mistakes eCommerce business owners are doing in their marketing. Don't give up too soon! [06:35] What are some of the most overlooked marketing channels for eCommerce at the moment? [08:00] Google ads versus Facebook ads. What are the pros and cons? [12:29] How pandemic changed the marketing approach of many eCommerce businesses. [13:43] Giving more focus on the softer side of marketing and humanizing your brand [18:29] The Customer Master Plan Model and how you can turn first-time buyers into repeat buyers? [24:43] How to measure your performance with the Customer Master Plan Model? [26:48] The Five Why's Method and how you can use it to find solutions for your marketing challenges? [28:40] The three best marketing practices you should consider for your eCommerce business. Expert speaks! Resources: www.adkings.agency www.ecommercemasterplan.com

Today we will be interviewing - Chase Harmer He is a successful serial entrepreneur, investor, speaker, and the CEO of PayCertify,a worldwide payments company. As the Chief Executive Officer, Chase is the innovative mind behind PayCertify. He started his career in banking at the age of 19. Since then, he has built portfolios processing billions globally and has created several patents through his two decades of experience. In this episode, we will be talking about how you, as an online merchant, can choose the right payment processors and increase your revenues by up to 10%, through frictionless worldwide payment processing, automated virtual cards, and secure fraud control. Timeline and What You’re Going to Learn: [00:42] Choosing the right payment processor for your online business. What are the key elements to consider? [03:11] The challenge in using popular payment processors, such as Stripe and PayPal, when your business is scaling fast. [05:38] Why you should consider having redundancy in your business? Don't put all your eggs in one basket! [07:48] Virtual cards and the cashback ability with PayCertify. How to minimize fees and maximize rebates as an online merchant? [13:07] Doing weekly bank transfers versus doing direct transfers. [14:43] Dealing with the speed of payouts and reserves. Are there any specific industry norms? [17:45] How does fraud protection work? The role of online payment processors in securing your account. [20:52] Managing the chargebacks on the back end is a pain in the ass, and most of the time people lose! [21:28] How much do eCommerce businesses lose to fraud? The increase in Cybercrime due to COVID-19. Resources: https://adkings.agency/ https://www.paycertify.com/

Today we will be interviewing - Kilian Markert He is a go-to high-performance coach helping business owners scale to new heights without neglecting themselves, their health, and their performance. If you are a business owner looking to become more efficient and to scale your business while still maintaining sanity, and being on top of your game, you’ve come to the right place. In this episode, we will be talking about having the right mindset, energy & time management, establishing healthy habits, proper work environment, and how all these play an essential role in a person’s overall productivity. Timeline and What You’re Going to Learn: [01:03] Realizing his passion for personal development, then using that passion for building a business helping people. Capitalize on your strength! [2:49] From life coaching to consulting, and the advantage of doing a mixture of both. [4:59] What are the most common limiting beliefs that business owners have? You might be surprised at what the top one is! [7:56] Identifying limiting beliefs by keeping track of your actions and knowing the difference between inspiration and desperation. [12:28] How limiting beliefs are deeply rooted in the subconscious level of a person. It's time to replace old habits with better ones! [17:15] How do you deal with external and internal expectations? Understanding the deeper reasons for your tendencies. [18:53] When you have a problem waking up early in the morning, it's usually because you failed the evening before. [21:52] What's the biggest energy and productivity booster? It's not sexy, but it's super effective! [23:11] Treating your body as a vehicle for your performance. Make sure you care for it well. [25:19] How limiting your intake of sugar helps you achieve a better gut biome. Fixing the deficiencies in your body through healthy food choices. [28:52] An interesting way to eat potatoes without absorbing the starchy carbs. [30:19] The harmful effects of sitting for hours. Getting a standing desk really helps! [33:32] Starting your day in a proactive state versus a reactive state. You have to protect your attention. [37:26] How to manage your time effectively when you have a lot on your plate? [41:03] Splitting your work hours and allocating portions of that time for different types of work or tasks. Resources: https://adkings.agency https://kilianmarkert.com

Today we will be interviewing - Alex Wyatt Alex is the Global Project Manager of SimplyVAT, a company that is on a mission to help eCommerce businesses reach global markets by making fast compliance. Going globally definitely has some benefits, like reducing dependence on one market and the ability to scale a business way higher and further. It can definitely skyrocket your business growth and revenue. However, it comes with additional responsibilities that are usually not so easy to navigate, like legal responsibilities and taxes. In this episode, we will dive into the topic of how to expand your eCommerce business internationally while making sure you are compliant with all the local tax nuances. Stay tuned, and enjoy the podcast! About Alexandra Wyatt: ● Global Project Manager at SimplyVAT.com ● Bachelor’s Degree, Marketing/Marketing Management at the University of Sussex Timeline and What You’re Going to Learn: ● [01:26]- Overview of the Value Added Tax (VAT) system in Europe ● [03:14]- UK is a good starting point for US sellers looking to expand into Europe because there is no language barrier. ● [05:10]- A product can be exempted from extra import VAT if it falls below the Low Value Consignment Relief (LVCR) threshold of 22 Euros or 15 Pounds. ● [07:15]- The disadvantages of making your customer the importer of record ● [08:21]- Going into the specifics of distance selling ● [12:01]- Types of products that you can sell to UK customers with zero percent VAT ● [13:48]- What is the difference between the tax system in North America and Europe? ● [15:22]- How does Value Added Tax refund works? ● [18:34]- What changes can you expect in the VAT system after the BREXIT? ● [23:06]- Looking into two different supply chains to cover the UK and EU-based countries after BREXIT ● [24:39]- There are tax payment deferments for non-local businesses currently VAT registered in some of the EU countries. ● [25:03]- Some EU countries, like Germany & Ireland, have temporarily lowered their VAT rates in light of the COVID-19 crisis. ● [27:11]- What SimplyVAT.com offers and where to reach them