Direction Over Perfection with Kate Crane
About This Episode Emma Glazer spent junior year of college interning at a law firm and walked away knowing one important thing about herself: she does not like to argue. That single moment of self-awareness set off a career that has been anything but a straight line — and everything but accidental. In this episode, Emma walks us through nearly two decades of intentional moves: seven years at Target working her way from inventory analyst to beer buyer, an MBA from UC Berkeley's Haas School of Business, six years at DoorDash becoming the go-to voice for the Dasher community, and a director-level marketing role she earned by walking into her future boss's office and making one of the clearest pitches you will ever hear. We also talk about what it looks like to figure out what you need as a whole person — not just a professional — and what comes next when you have the courage to admit the answer has changed. This one is for anyone who has ever looked at their resume and wondered if the path makes sense. It does. You just might not be able to see it yet. ---------------------------------------- What We Cover 04:18 — How Emma decided law was not the right fit — and why trusting that signal early changed everything 09:38 — What seven years at Target actually taught her about problem solving, people management, and professional identity 21:58 — The real reasons she went to business school — and her honest take on whether it was worth it 35:27 — How she ended up on the Dasher team at DoorDash when she was certain she was a merchant and consumer person 39:29 — The Kofi pitch — how she talked her way into a director-level marketing role with a 10-week internship on her resume 46:46 — What the pandemic years at DoorDash felt like from the inside, and why she has never been more motivated before or since 54:09 — The tension between being consumed by work and wanting to be present as a mom and a partner 56:28 — Why she believes we carry a false sense of permanence around career decisions — and what changes when you let that go ---------------------------------------- Emma Glazer Brand marketing consultant working with companies at the intersection of food and technology. Connect with Emma on LinkedIn: https://www.linkedin.com/in/emmarothstein/ [https://www.linkedin.com/in/emmarothstein/] ---------------------------------------- Resources and References UC Berkeley Haas School of Business Target Corporation DoorDash Strava Liquid Death — Emma's pick for best marketing right now ---------------------------------------- About Direction Over Perfection Direction Over Perfection is a podcast for young adults who are trying to figure out what comes next. Not the perfect answer. Not the right title. Just the next right step. Host Kate Crane brings in people who have actually lived the reality of building a career — the pivots, the detours, the moments of doubt, and the moves that changed everything — so you can hear how it really works. New episodes every two weeks. Follow wherever you listen to podcasts. ---------------------------------------- Work With Kate Kate Crane is a private career counselor for young adults. She helps early-career professionals find clarity, build confidence, and make smart moves in today's market — drawing on her own unconventional path from art history major to startup executive. To inquire about one-on-one advising: kate@directionoverperfection.com [kate@directionoverperfection.com] Follow Direction Over Perfection on Instagram: @directionoverperfection
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