Fintakes

In this episode we speak with Alex Cohen, Founder & CEO of Birch Finance, acquired by Even Financial. Birch‘s free platform lets users earn credit card rewards points more effectively and find new cards that make sense for their spending habits. We take a 360 view of Birch, including early day product optimization, user retention, marketing, ending with behind the scenes of partnering up with Even Financial and eventually being acquired by them. Follow Alex on Twitter - @anothercohen [https://twitter.com/anothercohen?lang=en] Follow us on Twitter - @FintakesPodcast [https://twitter.com/FintakesPodcast]

If you are a mobile app founder, you DO NOT want to miss this episode. We discuss all Truebill`s  monetization techniques and strategies, the ones that were under par, and the ones that hit it out of the ballpark. For this  episode we are joined by Yahya Mokhtarzada - Founder, Chief Revenue Officer @ Truebill. Follow Yahya on Twitter - @YahyaMokh [https://twitter.com/YahyaMokh] Follow us on Twitter - @FintakesPodcast [https://twitter.com/FintakesPodcast]