Grow Sessions
Part 2: The Blueprint for a High-Performance Grow Room Welcome to Part 2 of our conversation with Nadia Sabeh, PhD, PE, aka Dr. Greenhouse. In The Blueprint for a High-Performance Grow Room, Mark Doherty picks up where Part 1 : Lights vs. HVAC: The Invisible War Happening Inside Your Canopy left off, focusing on what it truly takes to design a sustainable, high-performance cultivation facility in today’s evolving market. They explore why cannabis still lacks a replicable “gold standard” grow room, how over-engineering can quietly drain budgets, and why long-term success depends more on managing costs than chasing higher yields. The conversation introduces a “less is more” economic strategy—arguing that survival in a maturing market depends on reducing costs and optimizing energy use, not just pushing for higher yields or 30%+ THC results. They also dive into designing within real-world constraints—retrofitted spaces, non-standard warehouses—and the importance of integrating lighting, HVAC, irrigation, and controls into one cohesive system rather than isolated parts. This episode is a practical reality check: high-performance grow rooms aren’t built on hype or “magic” solutions—but on data, integration, and intentional design. About Nadia Sabeh, aka Dr. Greenhouse Dr. Nadia Sabeh works with indoor and greenhouse growers to create the best possible environment for their crop. In 2017, she founded Dr. Greenhouse, Inc., an engineering firm that specializes in the design and operation of HVAC systems that maximize yield and quality, while minimizing costs. She and her team have worked on over 200 controlled environment agriculture (CEA) projects around the world. Her blog and podcast, "The Doctor Is In,” is geared toward growers who seek to advance their knowledge in CEA, climate management, and CEA crop production. She speaks regularly at conferences and events and has authored or interviewed for over 50 articles. Dr. Sabeh discovered CEA as an undergraduate working on a commercial mushroom farm, has a PhD in Agricultural Engineering, and is a licensed Mechanical Engineer in several states. If you’d like to learn more about Dr. Greenhouse, visit them at: www.DoctorGreenhouse.com [https://www.doctorgreenhouse.com/]. About Mark Doherty, Doherty Ag Mark Doherty is the Vice President of Construction and Facilities Management for Grown Rogue [https://www.grownrogue.com/], bringing over 15 years of experience in controlled environment agriculture and commercial cannabis cultivation. Throughout his career, he has led operations and facility development across multiple national brands, including roles as COO at Dual Draft Integrated Airflow, Executive VP at urban-gro, and VP of Facilities Management at Vireo Growth. Through his firm Doherty Agriculture, Mark focuses on turning around underperforming cultivation assets using his signature People, Plants, Profits framework—treating each facility as a living, breathing machine to drive efficiency, consistency, and profitability. He is known for combining deep technical expertise with practical leadership to elevate both the people and the plants behind successful cultivation operations. If you’d like to connect with Mark, please email him at mark.edward.doherty@gmail.com [mark.edward.doherty@gmail.com]. About TSRgrow TSRgrow’s advanced cultivation technology helps growers improve efficiency, consistency, and crop performance. From high-performance LED lighting to remote power and monitoring solutions, TSRgrow provides scalable tools designed to support modern cultivation operations at every stage of the grow. To learn more about TSRgrow, visit www.TSRgrow.com [https://www.tsrgrow.com/]. Thanks for listening. Be sure to subscribe to our podcast to receive upcoming episodes.
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