Hot Girl Finance

Sharmadean Reid: How to Build a World, Not Just a Brand

1 h 12 min · 17. juni 2026
episode Sharmadean Reid: How to Build a World, Not Just a Brand cover

Beskrivelse

Sharmadean Reid built a beauty empire from a nail salon in East London — and she's done it again from scratch. She grew up on free school meals in Wolverhampton, started working for entrepreneurs at 14, and turned a £20-a-week cash-in-hand job into a career building cultural phenomena. WAH Nails. Beautystack. And now 39 BC, a bathing brand that went from idea to nine stores across three countries in six months. In this episode, Sharmadean Reid — founder, author of The New Girl Code, and one of the most respected brand builders in the UK — breaks down exactly how she raises money, builds brands people obsess over, and designs a business around the life she actually wants to live. She shares the parts most founders keep to themselves:◼️ Why fundraising is really just sales, and the CRM and signalling system she uses to de-risk herself in investors' eyes long before the pitch ◼️ Why women can raise a first round but rarely a second, and how that second hurdle quietly kills female-founded businesses ◼️ How she builds a whole world instead of just a product, and why story beats the formula when what you're selling is mostly water ◼️ Why how you show up directly affects how much you can raise, and the brutal investor logic behind it ◼️ How she thinks about the stock market, why she treats investing as generational wealth and not a savings account, and how she clocked Nvidia years early New episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/ 💸 Powered by Aave App. Start saving smarter: https://aave.com/app [https://aave.com/app]

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Alle episoder

12 episoder

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The Business of the Beauty Economy With Venetia Archer

Venetia Archer is the founder and CEO of Ruuby, the app that has delivered over a million manicures, massages and blow dries to front doors across the UK, Switzerland, France and the UAE. She can tell what treatment you'll book just by looking at you, and she built her company pitching male investors an economy they didn't know existed. In this episode: ◼️ Why you should know your numbers cold and check them every single day ◼️ How to hire slowly: the wrong people are the most expensive mistake you'll make ◼️ Why investing young beats almost everything else, thanks to compound interest ◼️ How a standing money meeting makes hard conversations with your partner easier ◼️ Why taking on an investor is a professional marriage, and the red flags to spot first ◼️ Why beauty is armour, not frivolity Subscribe for new episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/ 💸 Powered by Aave App. Start saving smarter: https://aave.com/app [https://aave.com/app]

15. juli 202641 min
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Anna Wintour ordered from her personally. Jennifer Lopez wore the first thing she ever designed. But Melissa Odabash started out selling bikinis from a bag backstage, barely making a dollar on each one. Twenty-five years and 70 countries later, she's never taken outside investment and still owns every bit of her brand. Melissa Odabash MBE is the founder and designer of her eponymous luxury swimwear label. A former fit model for Valentino and Fendi, she turned everything she absorbed backstage into one of the most iconic names in swimwear. In this episode: ◼️ How a Victoria's Secret catalogue took her from 70 pieces a week to thousands ◼️ Why she's never taken outside investment, and the first hire she says every founder needs ◼️ How she got her collection into Harvey Nichols with one very bold phone call ◼️ Why every penny she makes goes into property ◼️ How to stick to one thing when everyone tells you to expand ◼️ Why she says you should never start a business for money Subscribe for new episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/ 💸 Powered by Aave App. Start saving smarter: https://aave.com/app [https://aave.com/app]

8. juli 202652 min
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Amanda Cassatt helped bring Ethereum to market as CMO of ConsenSys, then founded the web3 firm Serotonin, co-founded NFT platform Mojito, and wrote a book on web3 marketing. She makes the case that most of us are quietly losing money without realising it. Our savings sit in accounts earning next to nothing while the bank keeps the difference. In this episode: ◼️ Why she thinks the economy has become so "calcified" that wealth now only flows from young to old, and how early crypto briefly flipped that ◼️ What crypto actually is, in plain English: blockchains, bitcoin vs ethereum, stablecoins, and why holding your own money matters ◼️ The wild bit of history: the internet was meant to have money built into it from day one, and why it took crypto to finish the job PayPal couldn't ◼️ How to spot a solid, battle-tested platform from the projects that don't make it ◼️ Her contrarian take on AI: revolutionary, or just "glorified autocomplete"? And why she thinks it's quietly homogenising how we all think ◼️ How to make big decisions without agonising, and the Japanese idea of ikigai she swears by Subscribe for new episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/ 💸 Powered by Aave App. Start saving smarter: https://aave.com/app [https://aave.com/app]

2. juli 20261 h 16 min
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Crypto talk. Most of us are quietly nodding along with no clue what any of it means. So today it's a crash course, we're going back to basics. Crypto, blockchain, bitcoin, ethereum, web3, defi and tokenization. By the end, you'll actually know what it’s all about: ◼️ Why crypto is built on cryptography, the same math that keeps your messages and bank login safe ◼️ Why "on the blockchain" means no single person, company or government can tamper with it ◼️ Why bitcoin is like a calculator and ethereum is like a smartphone ◼️ Why web3 is called the next internet: your accounts, content and data would live on a blockchain and actually belong to you ◼️ How defi and tokenization could change money for everyone, and why BlackRock's CEO compares it to the internet in 1996 Subscribe for new episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/

30. juni 20269 min
episode Sharmadean Reid: How to Build a World, Not Just a Brand cover

Sharmadean Reid: How to Build a World, Not Just a Brand

Sharmadean Reid built a beauty empire from a nail salon in East London — and she's done it again from scratch. She grew up on free school meals in Wolverhampton, started working for entrepreneurs at 14, and turned a £20-a-week cash-in-hand job into a career building cultural phenomena. WAH Nails. Beautystack. And now 39 BC, a bathing brand that went from idea to nine stores across three countries in six months. In this episode, Sharmadean Reid — founder, author of The New Girl Code, and one of the most respected brand builders in the UK — breaks down exactly how she raises money, builds brands people obsess over, and designs a business around the life she actually wants to live. She shares the parts most founders keep to themselves:◼️ Why fundraising is really just sales, and the CRM and signalling system she uses to de-risk herself in investors' eyes long before the pitch ◼️ Why women can raise a first round but rarely a second, and how that second hurdle quietly kills female-founded businesses ◼️ How she builds a whole world instead of just a product, and why story beats the formula when what you're selling is mostly water ◼️ Why how you show up directly affects how much you can raise, and the brutal investor logic behind it ◼️ How she thinks about the stock market, why she treats investing as generational wealth and not a savings account, and how she clocked Nvidia years early New episodes every week. 💜 Stream on Spotify: https://tr.ee/hgfspotify 💜 Stream on Apple Podcasts: https://tr.ee/hgfapple 💜 Follow us on Instagram: https://www.instagram.com/hgf/ 💸 Powered by Aave App. Start saving smarter: https://aave.com/app [https://aave.com/app]

17. juni 20261 h 12 min