How We Role: A Podcast for Actors by Casting Networks
Submit a question! [https://www.buzzsprout.com/2297780/fan_mail/new] How do I find my actor brand? Does hearing actor brand make you cringe? What if it could make you feel empowered in your career instead? Yes, "actor brand” can sound like a dirty phrase, but the truth is: we work in an industry built on perception and opinions, and your career benefits when you can get ahead of those. Director and Co-Founder of Reelarc Steven C. Schmidt joins Robert Peterpaul on the mic in this empowering episode to unpack actor branding as something far more human than a marketing trick. We talk about how the industry runs on bets, why a thumbnail can decide what gets watched, and how your job is to make it easier for casting, reps, and creatives to understand the value you bring. In this interview for actors, you'll learn: • How the truth about an actor's brand is deeper than you might think, and what it actually means • Why “predictable traits under pressure” will keep you booking again and again • The North Star of choosing authenticity above all else • The three pillars of actor branding to take your career to the next level • Tactical tips on headshots, resumes, reels, websites and more • Why you may not need to be on social media, after all • How an actor brand is really just for you in the end STEVEN C. SCHMIDT is a director, DP and co-founder of Reelarc, the leading demo reel production company in the country. After entering the industry as a performer, Steve found he was better suited to help other actors discover their unique appeal and thrive. To put this passion into action, he co-founded Reelarc in 2014 alongside Guy Chackes (a guest from last season who broke down how to create your best demo reel [https://www.castingnetworks.com/news/how-to-create-an-acting-reel-that-hooks-casting-with-reelarcs-guy-chachkes-how-we-role/]), he’s spent his 10,000 hours working with actors both on their branding and giving head-turning performances on set. This is - How We Role. Discover fresh casting calls at castingnetworks.com [http://castingnetworks.com/]. Follow Host, Actor and Producer Robert Peterpaul (Amazon's Sitting in Bars with Cake, The Art of Kindness [https://bpn.fm/TheArtOfKindness] podcast) on Instagram @robpeterpaul [https://www.instagram.com/robpeterpaul/] and learn more at robertpeterpaul.com [https://www.robertpeterpaul.com/]. Follow Casting Networks on social media for casting news, interviews and more: Instagram [https://www.instagram.com/castingnetworks/] Threads [https://www.threads.net/@castingnetworks] https://twitter.com/castingnetworks/Facebook [https://www.facebook.com/CastingNetworks/] LinkedIn [https://www.linkedin.com/company/casting-networks-llc/] YouTube [https://www.youtube.com/channel/UC9l5vNFU_va0dNiP6yxISag]
37 episoder
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