iGaming Daily

Welcome back to iGaming Daily, brought to you by Optimov, your trusted CRM marketing solution tailored for the iGaming industry. In today’s episode of iGaming Daily, brought to you by Optimove, host and SEO-expert, Ivana Flynn, dives into the murky world of AI manipulation with SOS reputation, Founder and CEO special guest Alan Cladx. From gaming AI outputs to altering public perception, Alan’s insights reveal the raw vulnerabilities that lie beneath the surface of today’s most powerful AI tools. Learn how Alan famously created a fictional sport, "Aqua Pony," and tricked AI models and media outlets, including Olympic websites, into believing it was real. He shares a range of black hat SEO techniques now being exploited against AI, including link schemes, cloaked content, and robots.txt hacks that give bots exclusive access to keyword-stuffed pages. Listeners will also hear details about prompt injection tactics, used to silently guide AI-generated answers toward biased or commercial outcomes, often excluding competitors entirely. Alan explains how these techniques can be weaponised for real-world impact, from manipulating Siri and Apple Intelligence to recommending fake businesses, to effectively deleting individuals from AI models like Gemini using DMCA-style takedowns. Host: Ivana Flynn Guest: Alan Cladx Producer: Anaya McDonald Editor: James Ross iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok [https://www.tiktok.com/@igaming_daily_podcast?_t=ZN-8uGpYLPuikI&_r=1] for bite-size clips from your favourite podcast.  Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 [https://hubs.la/Q02gLC5L0] or go to Optimove.com/sbc [https://www.optimove.com/sbc] to get your first month free when buying the industry's leading customer-loyalty service.

In this episode of iGaming Daily, brought to you by Optimove, SBC's Martyn Elliott, Ted Menmuir and Ted Orme-Claye, explore a pivotal moment for UK gambling regulation as the All-Party Parliamentary Group for Gambling Reform reconvenes to launch a new inquiry into the sector’s future. Chaired by Conservative Sir Iain Duncan Smith, the inquiry revisits the Gambling Act review white paper to assess whether proposed reforms still meet the evolving demands of public policy and industry accountability. Key topics at the heart of the inquiry include gambling advertising, stake limits, and the role of local authorities in regulating high-street betting. Reform advocates are calling for stricter controls on TV ads, sports sponsorships, and social media promotions, especially to protect younger audiences. Other areas under review may include the statutory levy, financial risk checks, and the creation of a gambling ombudsman to oversee consumer protections. This episode also examines the growing tension between reformist momentum and the gambling industry's lack of a unified political voice. As the UK government faces competing priorities, this inquiry could act as a catalyst for significant change, particularly in high-visibility areas like advertising, where public sentiment may sway policy decisions quickly. Host: Martyn Elliott Guests: Ted Menmuir & Ted Orme-Claye Producer: Anaya McDonald Editor: James Ross iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok [https://www.tiktok.com/@igaming_daily_podcast?_t=ZN-8uGpYLPuikI&_r=1] for bite-size clips from your favourite podcast.  Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 [https://hubs.la/Q02gLC5L0] or go to Optimove.com/sbc [https://www.optimove.com/sbc] to get your first month free when buying the industry's leading customer-loyalty service.

In this episode of iGaming Daily, hosts Fernando Noodt is joined by Elisa Marcante, Ana Maria Menezes & Damian Martinez, dive deep into the evolving iGaming landscape in Latin America, with a sharp focus on Brazil’s regulatory developments.  Sponsored by Optimove, the conversation opens with an analysis of the proposed increase in Brazil’s Gross Gaming Revenue tax rate from 12% to 18%, a change that has triggered widespread concern across the industry. The team unpack how these proposed tax hikes could threaten the stability of Brazil’s newly regulated market, just six months after its launch, and potentially cost the government billions in lost revenues and licensing fees, according to projections from the National Association of Games and Lotteries. Additionally, listeners will learn about the Brazilian government’s broader regulatory efforts, which aims to introduce the National Betting System to standardise operations, protect consumers, and promote responsible gaming practices nationwide. Beyond Brazil, the podcast offers a regional roundup of key iGaming updates across Latin America. In Uruguay, lawmakers are pushing to restrict casino operations to mitigate gambling addiction, while in Peru, President Dina Boluarte’s recent veto of a bill altering the tax regime for online sportsbooks has sparked fresh debate.  The hosts explain how this decision preserves the current Selective Consumption Tax framework and reinforces regulatory authority over foreign operators. Host: Fernando Noodt Guests: Elisa Marcante, Ana Maria Menezes & Damian Martinez  Producer: Anaya McDonald Editor: James Ross

In this episode of iGaming Daily, sponsored by Optimove, hosts Ted Orme-Claye and Ted Menmuir dive into Betsson Group’s Q2 and H1 2025 financial results, released on Friday. In a climate marked by rising gambling taxes and global regulatory upheaval, Betsson continues to outperform the industry, notching its 18th consecutive quarter of growth since 2021.  The conversation explores Betsson’s winning strategy in key markets, including their rising dominance in Italy through a strong casino offering and sportsbook sponsorships. Despite upcoming regulatory shifts and intensifying competition in the region, Betsson remains confident in its robust infrastructure.  The episode also highlights the company’s calculated expansion across Latin America, focusing on Peru, Colombia, and Argentina, while taking a cautious, low-risk entry into Brazil amid its uncertain regulatory environment. Additional insights cover Betsson’s resilience in Eastern and Central Europe, where they continue to operate effectively despite increased tax burdens and shifting compliance standards. Then, in the second half of the show, listeners will hear from Betsson AB CEO Pontus Lindwall in an exclusive interview, where he breaks down the strategic choices behind the company’s long-term success. From smart market positioning to global sponsorship deals, including involvement in the Club World Cup and preparations for the 2026 FIFA World Cup. Lindwall shares how Betsson’s forward-thinking marketing and regulatory navigation have secured its place as a top-tier international operator. Don’t miss this deep dive into one of iGaming’s most resilient and adaptive players. Host: Ted Orme-Claye Guests: Pontus Lindwall & Ted Menmuir Producer: Anaya McDonald Editor: James Ross

It's an episode of big names and exclusive name drops as iGaming Daily, supported by Optimove, welcomes SBC's CEO and Founder, Rasmus Sojmark, to dig deeper into the Legends Charity Game in Lisbon this September.  Rasmus delves deeper into, what will be, an unforgettable night of football as SBC proudly presents the Legends Charity Game, a historic showdown between the World Legends and Portugal Legends, taking place on Monday, September 15th in Lisbon. The event aims to raise over €1 million for global communities affected by conflict and war, blending the magic of the beautiful game with a powerful humanitarian mission. The pitch will be graced by football royalty. The Portugal Legends, led by Luís Figo, will reunite stars from the iconic Euro 2004 squad, including Deco, Quaresma, Victor Baía, and more. On the other side, the World Legends, managed by Peter Schmeichel and Diego Lugano, will feature Ronaldinho, Cafu, Zanetti, Hagi, Van der Sar, and Henrik Larsson, just to name a few. One of the most anticipated storylines? Greece's Georgios Karagounis faces the very players he defeated in the Euro 2004 final. The Legends Charity Game also kicks off the SBC Summit Lisbon (Sept 16–18), the biggest B2B iGaming event of the year. The summit will host 700 exhibitors, eight conference stages, and 30,000+ attendees. Highlights include a Super Stage press event with the football legends, live music, free food, and headline performances from Joel Corry, Timmy Trumpet, Imanbek, Alok, and The Blackouts. Click here [https://www.legendscharitygame.com/] to purchase tickets for the Legends Charity Game To read more on the Legends Charity Game click on the following link: - https://sbcnews.co.uk/europe/2025/07/17/legends-charity-game-lisbon/ [https://sbcnews.co.uk/europe/2025/07/17/legends-charity-game-lisbon/] Host: Joe Streeter Guest: Rasmus Sojmark  Producer: Anaya McDonald Editor: James Ross