The 2026 Retail Playbook For Ecommerce Brands - How To Break Into Stores And Scale Profitably (Ranged CEO)

How Aussie Ecom Brands Can Learn From China: Live Selling, Product Sourcing & The Relentless Pursuit Of Excellence

In this episode, we sit down with Allen Fu, a global e-commerce strategist, product sourcing expert, and China insider who has spent years on the ground learning how the world’s fastest-moving economy really works. Born in Australia with deep Chinese roots, Allen bridges East and West, helping entrepreneurs understand how billion-dollar platforms, factories, and supply chains actually operate behind the scenes. From live selling explosions to massive expos like the Canton Fair, Allen has seen what most business owners never will. Allen shares what it’s really like doing business in China — not the polished version you see online, but the raw truth. We talk about how companies in China are making over $1 million per hour through live social selling, why the West is years behind, and what entrepreneurs must do to catch up. Allen explains how cities evolve faster than entire countries, how convenience and speed drive success, and why China’s execution mindset leaves no room for excuses. This episode also dives into the dark side of sourcing. Allen breaks down real stories of people losing tens of thousands of dollars at the Canton Fair, the red flags to watch for with suppliers, and how to avoid scams on platforms like Alibaba and 1688. He explains when middlemen are dangerous — and when they’re actually your secret weapon. We also explore the rise of platforms like Temu, how dead stock turned into billion-dollar empires, and the cultural differences that shape pricing, branding, and buying behaviour. This conversation will challenge how you think about business, risk, and opportunity. If you’re interested in entrepreneurship, e-commerce, global business, or building something bigger than yourself, this episode will open your eyes and give you practical insights you can actually use. In this episode: * China plans in decades, not election cycles: Unlike the West, China operates on long-term economic and infrastructure planning, which accelerates execution and innovation. * Live social selling in China is years ahead of the West: Brands regularly generate millions in sales within hours through livestream commerce—long before it became a trend in the West. * Convenience is China’s greatest advantage: From drone-delivered bubble tea at the Great Wall to super-apps like WeChat and Alipay, daily life is hyper-optimized for speed and ease. * Robotic assistive tech is already mainstream: Rentable robotic leg supports reduce knee pressure by up to 70%, making mountains accessible to the elderly and injured. * The Canton Fair is NOT for beginners: If you don’t have at least $10,000 USD per SKU, the Canton Fair is more educational than practical for sourcing. * Middlemen (trading companies) aren’t always bad: They play a crucial role by aggregating factory MOQs, handling customization, and enabling smaller brands to enter the market. * Temu’s rise was a strategic factory takeover: Temu reportedly bought massive volumes of factory dead stock upfront, enabling ultra-low pricing and explosive global expansion. A new era of commerce. Built by Dylan and his team. Add your name to the list here. 👇 https://waitlist.lifestylebrands.io/ [https://waitlist.lifestylebrands.io/] Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Allen Fu here👇 Instagram: https://www.instagram.com/allen.fu88/?hl=en [https://www.instagram.com/allen.fu88/?hl=en] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

The 2026 Retail Playbook For Ecommerce Brands - How To Break Into Stores And Scale Profitably (Ranged CEO)

In this episode I sat down with Jessica Gordoun. She’s the co-founder and Managing Director of Ranged, a retail growth agency that helps modern e-commerce brands break into major stores like Coles, Woolworths, Costco, and more. Before starting her own company, Jessica spent years inside the retail system, working as a buyer at Coles and leading FMCG growth at The Reject Shop. She helped scale brands that are now everywhere, including Funday, Muscle Nation, and Pistachio Papi. She’s seen retail from the inside — and knows exactly why most brands fail when they try to get on shelves. In this conversation, Jessica pulls back the curtain on what really happens behind the scenes in retail. She explains why getting a product onto shelves is only the beginning, and why most founders underestimate how hard it is to stay there. We break down the full journey from e-commerce to retail, including pitching buyers, understanding margins, handling supply chains, managing cash flow, and competing against massive brands like Coke and Nestlé. Jessica shares lessons from her own career jump from corporate to founder, what it was like going from a high salary to zero income, and why being scrappy matters more than being perfect. She explains the biggest mistakes founders make, the red flags retail buyers look for, and what separates brands that explode in retail from those that quietly disappear. In this episode, we talk about: * Getting into retail is not the hard part, staying there is. Most brands underestimate how competitive it becomes once you are on the shelf. * Retailers do not build your brand for you. You are still responsible for driving demand, awareness, and sell-through. * Strong products and marketing are not enough without retail knowledge. Many founders enter with gaps in pricing, margins, and supply chain understanding. * Success in retail requires constant tracking and optimization. If you are not measuring performance, you are likely wasting money. * Retail is a negotiation game. You rarely get everything you want, so knowing how to meet in the middle matters. * Early-stage brands often lack commercial awareness. Simple concepts like margin vs markup can make or break decisions. * Transitioning from Ecom to retail introduces a steep learning curve. Logistics, distribution, and operations quickly become just as important as marketing. * You either become a strong marketer or a strong operator, but retail forces you to develop both to survive. * Big brands dominate through scale and resources. Competing means being sharper, faster, and more intentional at every step. * Product quality still wins. Brands that succeed tend to be deeply connected to their customer and obsessed with delivering a better product experience. This episode is packed with practical advice, real talk, and clear lessons for anyone building a brand. If you’re an e-commerce founder thinking about retail, or already in stores and feeling overwhelmed, this conversation will give you clarity, confidence, and a real playbook for success. — Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/dylanmullanshow/ [https://www.instagram.com/dylanmullanshow/] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jessica Gordoun here👇 Instagram: https://www.instagram.com/jess_gordoun/ [https://www.instagram.com/jess_gordoun/] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

$100M CEO: Hard Now, Easy Later – The Simple Formula That Separates Successful Entrepreneurs From Everyone Else (Entrepreneur Reality Check)

In this episode, I sat sit down with Jack Delosa - a self-made entrepreneur, bestselling author, and founder of The Entourage, Australia’s largest business coaching and training platform. Jack built a $100M business by doing everything the system told him not to. He didn’t follow the rules… he rewrote them. And in this raw and powerful conversation, he shares the truth about school, success, and what it really takes to win in today’s world. From challenging the outdated education system to revealing why he’ll never send his kids to a traditional school, Jack breaks down how the system is setting people up to fail - and what you can do about it. He talks about growing up around teachers, studying education since he was six, and how it all led him to the shocking discovery: school was designed for factory workers… not future leaders. We go deep into homeschooling, woke culture, capitalism, and why young people feel like they’ve been lied to. Jack opens up about what’s really going on in schools today and how it’s affecting your children’s future. But this isn’t just about the problems - Jack also shares how to take back control, raise free-thinking kids, and build a life of financial freedom through entrepreneurship and personal responsibility. If you’ve ever felt like the system wasn’t made for you… this episode will change how you see the world. In this episode: * Why Jack Delosa will never send his kids to school – and the radical approach he’s taking instead to prepare them for a world school isn’t built for. * The real reason schools were invented and how they’re still training kids for a world that no longer exists. * Jack’s harsh take on the education system and why he believes it’s not just outdated — it’s actively harming your child’s future. * The rise of homeschooling and why more parents from all walks of life are choosing freedom over conformity. * The scary truth about woke ideology in schools and the moment Jack realised it was time to opt out completely. * Why capitalism isn’t the villain and how Jack reframes the money conversation for young people who feel left behind. * How school debt, underemployment, and rising house prices are fuelling distrust in the system — and what to do instead. * The shocking stats behind graduate underemployment and why Jack believes your degree may be holding you back. * How Jack built a $100M business by doing the opposite of what school taught him — and how you can too. * Why personal responsibility is the only way forward and how to create real freedom through entrepreneurship. Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/dylanmullanshow/ [https://www.instagram.com/dylanmullanshow/] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jack here👇 Instagram: https://www.instagram.com/jackdelosa/?hl=en [https://www.instagram.com/jackdelosa/?hl=en] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

MVMT Watches Founder: I Went From $0 to $100M & Lost Myself In The Process

In this episode, I sat down with Jake Kassan. Jake is the co-founder of MVMT (Movement Watches), one of the brands that helped kick-start modern e-commerce and social media marketing. He grew the business from zero into a global company making over $75 million a year, before selling it for a $100 million exit. On paper, Jake “won the game” of business at just 28 years old. But this episode tells the story most people never hear. Jake opens up about what life really looked like after the money hit his bank account. He shares the emotional crash that followed his exit, the loss of identity that came from selling his life’s work, and why financial freedom didn’t bring the happiness he expected. Instead of feeling fulfilled, Jake found himself chasing dopamine through distractions, losing motivation, and questioning who he was without the business. In this conversation, we unpack the early days of building MVMT, the mindset that helped it scale fast, and why the first years of entrepreneurship are often the most exciting. Jake explains when business stopped being creative and started feeling corporate, why becoming a CEO wasn’t what he thought it would be, and how imposter syndrome showed up as the company grew. If you’ve ever dreamed of a big exit, felt burned out chasing goals, or wondered what comes after “making it,” this conversation will give you clarity, perspective, and practical lessons you won’t hear anywhere else. In this episode: * Do work you enjoy, not just work that pays: Long-term fulfillment comes from loving the process, not chasing outcomes like money or status. * Money doesn’t replace purpose: A massive financial exit delivers a short dopamine hit, but without a mission, it often leads to emptiness rather than happiness. * The mission matters more than the reward: What truly fueled success wasn’t the money—it was the challenge, the growth, and the sense of building something meaningful. * Selling a company can trigger an identity crisis: When the business is gone, founders often struggle with “Who am I now?” because their identity was tied to the company. * Early-stage entrepreneurship thrives on creative problem-solving: The real advantage early on wasn’t technical expertise—it was intuition, speed, and the ability to solve problems creatively. * Growth changes the founder’s role—and not everyone enjoys that shift: Scaling turns founders into people managers and operators, which can drain passion if that’s not their strength. * External validation is a dangerous long-term motivator * Proving others wrong can drive early success, but relying on it eventually leads to dissatisfaction and burnout. * Too much dopamine kills ambition: Overindulgence in distractions (social media, gaming, substances) dulls motivation and makes commitment harder. * Boredom is necessary for clarity and drive: Allowing boredom creates space for focus, discipline, and rediscovering intrinsic motivation. * Fulfillment comes from pursuing challenging goals—not from “doing nothing”: Financial freedom without meaningful goals often leads to numbness, while striving toward something just out of reach restores purpose. Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jake Kassan here👇 Instagram: https://www.instagram.com/jakekassan/ [https://www.instagram.com/jakekassan/] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

The Best Facebook Ads Strategy for 2026 (Post Andromeda Update)

In this episode, I sat down with Jamie Kritharis, the founder and CEO of Defiant Digital, one of Australia’s fastest-growing performance creative agencies. Jamie isn’t just another marketer, he’s helped scale eCommerce brands to 7 and 8 figures, spent over $11 million on ads, and even had a private meeting with Meta to learn about changes no one else had access to. He’s built an agency that creates viral ads, trains top brands, and just moved into a massive content studio that looks more like a Hollywood set than a business HQ. He shares the inside story behind the Andromeda update that’s flipping Facebook ads on their head, and breaks down why “creative diversity” is now the most important thing for brands who want to scale. Forget everything you thought you knew about paid ads, Jamie explains how Meta’s algorithm works now, why it favors different backdrops, tones, and creators, and how your old content strategy is probably costing you money. We also talk about his new content warehouse, how to build a team that wins, and why volume doesn’t matter - but diversity does. This is a deep dive into what’s really working in marketing right now, backed by data, real client results, and stories from the trenches. If you run a brand, create content, or just want to grow online, this episode is a masterclass you won’t want to miss. In this episode: * How Jamie turned Defiant Digital into one of Australia’s fastest-growing creative performance agencies – by ignoring old rules and building his own. * The private meeting with Meta and what Jamie learned before the Andromeda update flipped the ad industry on its head. * The truth about Facebook Ads in 2025 – and why doing more of the same content is quietly killing your brand. * Why creative diversity is now the only way to scale – and how to actually create it without spending a fortune. * Jamie’s $11 million ad spend experiment and the surprising results that changed how his entire agency runs campaigns. * How different sets, faces, and tones in your content now equal better targeting than any audience setting ever could. * The studio build that became a content powerhouse – and how Jamie turned a warehouse into a creative machine. * The mental side of scaling an agency – and how Jamie handles pressure, pace, and pivoting when things don’t go to plan. * Why volume ≠ results anymore – and how most brands are getting it wrong by focusing on quantity over difference. * His journey from founder to mentor – and how selling his eCom brand helped him build something even bigger. — Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jamie here👇 Instagram: https://www.instagram.com/jamiekritharas/ [https://www.instagram.com/jamiekritharas/] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.