Marketing Execution with Mark Donnigan
Public SaaS valuations plummeted 50% because the per-seat pricing model is broken. Founders assume software is dead, but they have their GTM backward. The reality is SaaS is evolving into AI agent workflows, where targeting hyper-specific sub-niches and shifting to per-task pricing accelerates revenue scaling for cash-flowing startups. On the Marketing Execution Podcast, I break down a 30-step growth framework to map end-to-end workflows and replace mechanical tasks with AI agents. By building a media engine around your product and shifting to outcome pricing, you secure an unfair market positioning advantage. Instead of pushing bloated tools on enterprise sales buyers, you will orchestrate AI agents that save users 150 hours annually, allowing you to dominate category design. Subscribe to the Marketing Execution Podcast to master the B2B marketing strategy that drives sustainable growth. Visit https://growthstage.marketing to learn how Marketing Pods enable companies to scale their marketing impact without a big team, expensive consultants, or agencies.
84 episoder
Kommentarer
0Vær den første til at kommentere
Tilmeld dig nu og bliv en del af Marketing Execution with Mark Donnigan-fællesskabet!