The Million Dollar Standard

056 - Why Ads Don't Convert Without Trust

33 min · 4. feb. 2026
episode 056 - Why Ads Don't Convert Without Trust cover

Beskrivelse

In this episode of the Million Dollar Marketing Podcast, host Jodi Sodini welcomes back Eddy Miranda, a marketing expert who shares insights on building trust and authority in marketing, effective traffic acquisition strategies, and the importance of understanding customer acquisition costs. They discuss the metrics that matter for scaling businesses, the role of leadership and risk tolerance, and the emotional aspects of decision-making in marketing. Eddy emphasizes the need for data-driven decisions and the significance of testing offers in cold traffic. The conversation concludes with rapid-fire questions that highlight key takeaways for marketers.

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episode 057 - Why Being "More Polished" Is Killing Your Growth cover

057 - Why Being "More Polished" Is Killing Your Growth

In this engaging conversation, Jodi Sodini and April Palmer, known as the Hot Mess Boss, explore the chaotic yet rewarding journey of entrepreneurship. They discuss the importance of authenticity, the challenges founders face in scaling their businesses, and the necessity of understanding customer needs. April shares her insights on money conversations, the role of feedback in business growth, and the significance of vulnerability in building connections. The discussion also touches on teaching methods that emphasize real-world applications, the joy of community, and the integrity of sales practices. Ultimately, the conversation encourages listeners to embrace their unique selves and find their place in the business world.

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