Use Energy Twice. Pay For It Once

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Every factory, restaurant, and industrial plant in North America is doing something that costs real money every single day, venting heat they already paid for straight out of the exhaust stack. Scott Preston, Founder and CEO of Norell Inc and the ThermStar System, spent decades leading billion-dollar industrial operations across 44 countries before discovering a Swedish heat recovery technology in Europe that nobody had brought to North America. Validated across Europe for over a decade, recognized by the World Wildlife Fund as a Climate Solver, and backed by 42+ patents, ThermStar is now changing the energy economics for factories, restaurants, and industrial facilities across the US and Canada. In this episode of the Particle Accelerator Podcast, Scott breaks down: The engineering breakthrough that solved what every other heat exchanger couldn't (clogging) - Why humidity is actually an advantage, and what "enthalpy" means for your energy bill. - Real-world ROI: 36% energy savings at restaurants, 63% gas reduction at industrial laundry facilities. - How ThermStar Power Intelligence turns previously invisible energy waste into measurable, reportable data. - Why energy efficiency is the most underrated competitive advantage for industrial businesses. - The go-to-market strategy - enterprise-first in laundry, food production, and restaurants. - What's next: odor management, green certifications, and a second heat recovery product in development. Whether you're a plant manager, CFO, franchise operator, or sustainability leader, this episode is a masterclass in how a great operator finds a product, builds around it, and takes it to a new market. Learn more about ThermStar: www.thermstar.com Contact Scott: scott.preston@thermstar.com Particle41: www.particle41.com Scott Preston's LinkedIn: https://www.linkedin.com/in/scottjpreston/ Benjamin Johnson, Host, Particle Accelerator Podcast & CEO, Particle41 Connect with Benjamin on LinkedIn https://www.linkedin.com/in/benjaminrjohnson/ Learn more about Particle41: https://particle41.com/ Chapters: 0:00 – Intro & Scott's Background 2:00 – The Energy Waste Problem Nobody Talks About 6:30 – Discovering ThermStar in Europe 9:00 – How the Technology Works (Mechanics) 14:00 – The ROI Breakdown 18:00 – Why Humidity Is an Advantage (Enthalpy Explained) 21:00 – Dirty Air ≠ Dirty Energy: The Misconception Cleared Up 24:00 – ThermStar Power Intelligence: From Dark to Light 28:00 – Real-World Case Studies 32:00 – Lessons from Building a Startup After Running Billion-Dollar Companies 37:00 – Go-To-Market Strategy 43:00 – Build vs. Buy vs. Partner in a Data-Driven Business 48:00 – What's Next: Odor Tech, Green Certifications & New Product 51:00 – How to Connect with Scott & ThermStar Scott Preston, Founder & CEO, Norell Inc / ThermStar System Benjamin Johnson, Host, Particle Accelerator Podcast | CEO, Particle41 #AIStartups #Founders #StartupPodcast #ParticleAccelerator #ThermStarSystem #Particle41

Strategic Problem Solving & Innovation | David Goldsmith

Explore David Goldsmith's groundbreaking strategies at Ferrari, solving multi-year problems in hours and leading a $1.6 trillion lunar project. A must-watch for aspiring strategists. Join us in this episode of the Particle Accelerator Podcast as we welcome David Goldsmith, Executive Strategy Consultant at Goldsmith Organization LLC. With decades of experience in strategic consulting, David shares valuable insights on solving complex problems efficiently and leading transformative projects. Learn how to challenge conventional business assumptions and understand the intricacies of strategic innovation. Key Highlights: • Discover how David reduced factory operations from 463 to 108 steps in a single day. • Learn about his leadership role in a $1.6 trillion project to establish lunar infrastructure. • Understand the importance of challenging common business assumptions for innovation. • Gain insights into David's teaching experience at NYU and his bestselling book, "Paid to Think." • Explore David's approach to executive strategy that has influenced global giants. Key Takeaways: • Apply David's problem-solving techniques to streamline operations in your organization. • Challenge and reassess common business assumptions to drive innovation. • Implement strategic frameworks for leading large-scale, transformational projects. • Leverage insights from David's TED Talks and teaching to enhance strategic thinking. • Understand the power of commitment and follow-through in achieving business goals. Connect with David Goldsmith: LinkedIn: https://www.linkedin.com/in/davidallengoldsmith/ Learn how David Goldsmith is helping companies through Goldsmith Organization LLC. To explore how Particle41 can support your business growth and technology needs, visit https://Particle41.com. About @BenJohnson: Ben Johnson is a seasoned entrepreneur and technology leader with a proven track record of building and scaling successful companies. As the founder of @Particle41, he helps forward-thinking businesses modernize and grow through cutting-edge technology and expert teams. Connect with Ben to discover how @Particle41 can help you overcome your most complex digital challenges and drive meaningful results. Connect with @BenJohnson: LinkedIn: / benjaminrjohnson Website: https://Particle41.com Chapters: 00:00 - Introduction 00:11 - Rapid Problem-Solving Techniques for Success 00:23 - Strategic Focus: The Key to Effective Planning 02:03 - The Importance of Commitment in Achieving Goals 03:43 - Creating Value Through Knowledge and Expertise 04:02 - Embracing the Unpredictability of Life's Events 04:11 - The Perils of Endless Assumptions in Decision-Making 04:28 - Recognizing and Addressing Complexity in Challenges 04:33 - The Challenge of Human Accountability in Choices 04:44 - The Impact of Human Decisions on Outcomes 04:59 - Exploring the Complexity of Human Existence 06:12 - The Value of Diverse Perspectives in Problem-Solving 07:08 - Understanding Our Existence as Energetic Beings 07:35 - A Perspective on Life's Journey Through Time 07:56 - Empowering Yourself: The Importance of Self-Belief 08:05 - Challenging Personal Beliefs for Growth and Insight 08:27 - The Significance of a Millisecond in Life's Moments 08:42 - Gaining Understanding Through Meaningful Dialogue 08:51 - The Art of Articulating Your Message Effectively 13:00 - The Common Business Assumptions That Drive David Crazy 19:30 - The Complexity of "Things Happen for a Reason" 26:00 - Meeting People Where They Are: The Power of Connection 32:30 - The Importance of Authenticity and Vulnerability in Business 39:00 - Project Moon Hunt: An Overview of the 40-Year Plan 45:30 - The Illusion of Moon Mining and Asteroid Mining 52:00 - The Earth-Focused Directive of Project Moon Hunt 58:30 - The Network Effect: Building Connections for Success 65:00 - Insights from "Paid to Think": How to Read the Book 71:30 - Key Takeaways and Final Thoughts 78:00 - Closing Remarks and Where to Find David's Work Subscribe for More Insights on: • podcast • innovation • entrepreneurship • business podcast • technology • leadership • infrastructure 👉 What AI solutions have you implemented in your business and how have they transformed your operations? Share your experiences below! #particleacceleratorpodcast #particle41

23. juni 20261 h 37 min

Use Energy Twice. Pay For It Once | Scott Preston

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