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Helping pelvic physical therapists improve as clinicians, in their careers or business, and their lives. Hosted by Dr. Nicole Cozean and Jesse Cozean, the founders of PelvicSanity physical therapy and the Pelvic PT Huddle, the podcast explores all aspects of pelvic physical therapy. You'll find the clinical pearls that Dr. Nicole teaches in her continuing education courses, the business and career advice that catapulted PelvicSanity into one of the largest cash-based physical therapy practices in the country, and living life as business owners and pelvic health advocates. And we'll be keeping it 100% real - and having some fun - along the way!
18 Modules in 18 Minutes: The Entire Accelerator… Unlocked!
In this rapid-fire episode, we’re celebrating Cohort #6 of the Pelvic PT Rising Business Accelerator 🎉 To mark the milestone of 400+ graduates and 800+ practices mentored, we’re pulling back the curtain and breaking down the entire Accelerator curriculum… in 18 minutes. You’ll walk away with quick insights from each of the 18 modules, organized across the Three Pillars of a Thriving Practice: 🟦 Pillar 1: Marketing & Sales How to attract patients consistently, increase conversions, build trust, stand out locally, and stop relying on chance or burnout-driven marketing. 🟩 Pillar 2: Business Systems The operations, policies, efficiency tools, dashboards, and decision-making frameworks that take you from hustling → stable → scalable. 🟧 Pillar 3: Clinical Excellence Clinical systems that improve outcomes, boost retention, increase buy-in, and create an unforgettable patient experience. We also share: ✨ Why mastering only ONE pillar creates a “surviving” business ✨ Why mastering TWO creates a “growing” business ✨ And why mastering ALL THREE is the key to thriving — financially, clinically, and personally Whether you’re a solo practice owner, a multi-clinician leader, or dreaming of opening your first clinic, this is a fast, dense, practical look at what actually creates a strong business foundation. Perfect for anyone curious about what the Accelerator is really like — and what successful pelvic practices have in common. Interested in joining us and having a different business in 2026? Business Accelerator Program is now open for registration at www.pelvicptrising.com/accelerator. About Us Nicole and Jesse Cozean [https://www.pelvicsanity.com/dr-nicole-cozean] founded Pelvic PT Rising to provide clinical [https://www.pelvicptrising.com/courses] and business [https://www.pelvicptrising.com/business] resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy [https://www.pelvicsanity.com/] (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) [https://www.pelvicptrising.com/clinical] to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) [https://www.pelvicptrising.com/business] to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com [https://www.pelvicptrising.com], follow Nicole @nicolecozeandpt [https://www.instagram.com/nicolecozeandpt] (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses [https://www.pelvicptrising.com/clinical], Business Resources [https://www.pelvicptrising.com/business] and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
Stop Borrowing Your Patient's Story - Help Them Create a Better One
We dive into one of the most overlooked clinical skills in pelvic rehab: 👉 helping patients make sense of their own story. Patients often arrive with narratives that are fragmented, confusing, or shaped by years of mixed messages. When clinicians accidentally adopt that narrative, both the patient and the plan of care end up lost. We explore: * Why so many patients lack a cohesive understanding of their condition * How unclear stories lead to frustration, fear, and chasing answers * Our role in helping patients build a clearer beginning–middle–future arc * What it means to become the trusted “guide” in their journey * Key questions that help uncover what’s really keeping patients stuck This episode will help you reframe the way you approach the patient story — and how to use it to improve buy-in, clarity, and outcomes. Business Owner Free Training - How to "Convince" Patients to Come to a Cash Practice If you're a business owner, don't miss our free training on Thursday (12/11) all about converting patients. Replay will be available for a limited time. Register to join at www.pelvicptrising.com/convince. About Us Nicole and Jesse Cozean [https://www.pelvicsanity.com/dr-nicole-cozean] founded Pelvic PT Rising to provide clinical [https://www.pelvicptrising.com/courses] and business [https://www.pelvicptrising.com/business] resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy [https://www.pelvicsanity.com/] (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) [https://www.pelvicptrising.com/clinical] to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) [https://www.pelvicptrising.com/business] to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com [https://www.pelvicptrising.com], follow Nicole @nicolecozeandpt [https://www.instagram.com/nicolecozeandpt] (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses [https://www.pelvicptrising.com/clinical], Business Resources [https://www.pelvicptrising.com/business] and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
Why 90% of Business Owners Don't Reach Their Financial Goals
🎙️ Why 90% of Pelvic Health Business Owners Aren’t Hitting Their Financial Goals We break down exactly why so many pelvic health business owners struggle financially — and what to do about it. This episode is based on data from our community and our experience working with more than 800+ pelvic rehab business owners. And the truth? Most owners aren’t missing their financial goals because 'people are afraid of spending money' or 'it just isn't working in my town or they’re “bad at business.” They’re missing them because the system they’re operating in makes financial success nearly impossible without addressing 5 key issues: 1️⃣ Time — The #1 Business Killer Whether you’re a solopreneur drowning in admin or a multi-clinician owner still seeing too many patients, time constraints choke your revenue more than anything else. 2️⃣ Pricing — Starting Too Low and Staying Too Low Most owners undercharge for years… sometimes forever. Your pricing has to support your life — not just cover rent. 3️⃣ Marketing — “People Find Me on Google” Is Not a Plan If you can’t tell us exactly where you’d go to find five new leads this week, you don’t have a marketing system. And without one? You can't control the growth of your business. 4️⃣ Conversions — You Don’t Need More Leads. You Need to Convert the Ones You Have. If you’re not converting at least 70% of inquiries, you’re leaking money. This is one of the highest ROI skills you can fix. 5️⃣ Consistency — The Most Underestimated Skill in Business Life will happen. Burnout will happen. Systems are what allow your business to survive when you can’t run at 100%. The Big Picture: A pelvic health business is a get-rich-slow scheme. It works — but only if you fix the system and run it consistently over time. 🚀 Ready to Stop Guessing and Start Growing? The Business Accelerator opens soon! Six months. Weekly coaching. The systems you’ve been missing. A community that actually gets it. 👉 Apply now at www.pelvicptrising.com/accelerator [http://www.pelvicptrising.com/accelerator] About Us Nicole and Jesse Cozean [https://www.pelvicsanity.com/dr-nicole-cozean] founded Pelvic PT Rising to provide clinical [https://www.pelvicptrising.com/courses] and business [https://www.pelvicptrising.com/business] resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy [https://www.pelvicsanity.com/] (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) [https://www.pelvicptrising.com/clinical] to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) [https://www.pelvicptrising.com/business] to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com [https://www.pelvicptrising.com], follow Nicole @nicolecozeandpt [https://www.instagram.com/nicolecozeandpt] (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses [https://www.pelvicptrising.com/clinical], Business Resources [https://www.pelvicptrising.com/business] and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
Money, Mentorship, Flexibility? What to Prioritize in Your Next Pelvic Health Job
🎙️ How to Choose the Right Pelvic Health Job + PelviCon Sold Out in 4 Minutes PelviCon 2026 sold out (again!) in just 4 minutes — which is both incredible and challenging. We wish everyone who showed up at 9:00am could have gotten an in-person spot. And TODAY is the last day to get the lowest possible price on the PelviCon Live Virtual + Recording pass! 💼 Now… let’s talk about HIRING. Whether you’re job-hunting now or planning ahead, this episode walks you through the four things you should be optimizing for based on the season of life you’re in. 1️⃣ Optimizing for Pay Totally valid — but make sure you’re comparing apples to apples. Pay-per-patient vs. guaranteed hours can mean a 2–3x difference in annual income. 2️⃣ Optimizing for Flexibility Can you adjust your start and end time? Number of days? Being off for school pickups? These are HUGE quality-of-life factors and often matter far more than an extra dollar per hour. 3️⃣ Optimizing for Mentorship + Career Growth The reason many residencies pay peanuts is because mentorship is invaluable. Look for structured mentorship and a program that serves you. You’re not just taking a job — you’re building a career. 4️⃣ Optimizing for Ethos + Patient Care Model Ask yourself: * Will I see multiple patients per hour or one-on-one? * Does this match the clinician I want to be? Your fulfillment comes from doing work you believe in. 🔍 Looking for great pelvic health positions? Use our free Hiring Map: www.pelvicptrising.com/map [http://www.pelvicptrising.com/map] It’s full of vetted pelvic health practices actively hiring PTs and OTs. 🔥 PelviCon Live Virtual + Recording Today is the final day to get PelviCon 2026 Live Virtual + Recording for the lowest price! 👉 www.pelvicon.com [http://www.pelvicon.com] About Us Nicole and Jesse Cozean [https://www.pelvicsanity.com/dr-nicole-cozean] founded Pelvic PT Rising to provide clinical [https://www.pelvicptrising.com/courses] and business [https://www.pelvicptrising.com/business] resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy [https://www.pelvicsanity.com/] (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) [https://www.pelvicptrising.com/clinical] to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) [https://www.pelvicptrising.com/business] to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com [https://www.pelvicptrising.com], follow Nicole @nicolecozeandpt [https://www.instagram.com/nicolecozeandpt] (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses [https://www.pelvicptrising.com/clinical], Business Resources [https://www.pelvicptrising.com/business] and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
The Ultimate PelviCon 2026 FAQ Episode
Got questions about PelviCon 2026? We’ve got answers! 🙌 In this episode, we run through the most common questions we’ve been getting about the 2026 event — from logistics and travel tips to how Live Virtual works and what to expect at the conference itself. We’ll cover: * What’s included with your in-person or Live Virtual ticket * Travel dates and hotel info * The difference between the In-Person and Live Virtual + Recording experience * How to make the most of your PelviCon weekend experience 🎟️ Whether you’re attending in person or virtually, this episode will make sure you’re fully prepped for the biggest weekend in pelvic rehab! Black Friday Sale 🎟️ Tickets go on sale on Black Friday - make sure you're on the wait list at www.pelvicon.com [http://www.pelvicon.com/]. Whether you're planning to attend in-person or with our Live Virtual option, Black Friday is the day! About Us Nicole and Jesse Cozean [https://www.pelvicsanity.com/dr-nicole-cozean] founded Pelvic PT Rising to provide clinical [https://www.pelvicptrising.com/courses] and business [https://www.pelvicptrising.com/business] resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy [https://www.pelvicsanity.com/] (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country. Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) [https://www.pelvicptrising.com/clinical] to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 800+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) [https://www.pelvicptrising.com/business] to build a practice that works for them! Get in Touch! Learn more at www.pelvicptrising.com [https://www.pelvicptrising.com], follow Nicole @nicolecozeandpt [https://www.instagram.com/nicolecozeandpt] (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com). Check out our Clinical Courses [https://www.pelvicptrising.com/clinical], Business Resources [https://www.pelvicptrising.com/business] and learn more about us at Pelvic PT Rising...Let's Continue to Rise!
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