
Lyt til The SuperOffice podcast
Podcast af Hans Christian Grønsleth
The SuperOffice podcast. Created with a passion for people who love sales, marketing, and customer service. We give you stories from the inside and outside of the SuperOffice community. Season 2 in English.
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47 episoder
Shownotes In this episode of the SuperOffice podcast, host Hans Christian Grønsleth welcomes Anton Weihard, founder and CEO of Goava. They discuss the evolution of Goava, its integration with Super Office, and how it enhances sales processes through data-driven insights. Anton shares success stories from customers who have improved their win rates and efficiency using Go Ava's tools. The conversation also touches on the importance of customer engagement, data compliance, and the impact of AI on sales strategies. Anton provides valuable advice for sales professionals on leveraging data to target the right customers effectively. Key takeaways * Goava was founded to help salespeople find relevant leads. * The platform enhances the human touch in sales. * Customers have reported up to a 50% increase in win rates. * Guava integrates seamlessly with SuperOffice for enriched data. * Proactive engagement is key to successful sales strategies. * Data collection is focused on publicly available information. * AI tools have accelerated the development of sales solutions. * Understanding customer needs is crucial for upselling. * Sales professionals should prioritize data-driven decision making. * Partnerships enhance the functionality and reach of sales tools. Chapters 00:00 Introduction to Goava and Anton Weihard 02:49 The vision behind Goava 05:33 Enhancing B2B sales with data 07:55 Integration with SuperOffice 10:38 Customer success stories and impact 13:24 The role of data in sales engagement 15:57 Data collection and GDPR compliance 18:42 Future of Guava and AI integration 21:21 Partnership with SuperOffice 23:49 Advice for sales professionals 26:43 Conclusion and next steps Keywords Goava, sales tools, data-driven sales, SuperOffice, customer engagement, AI in sales, CRM integration, GDPR compliance, sales success stories, sales strategies.

Keywords business growth, company culture, customer-centricity, hiring strategies, technology solutions, Nordic business, leadership, training, customer satisfaction, software solutions, customer growth, software sales, customer satisfaction, Nordic culture, business strategy, acquisitions, NPS, customer loyalty, SaaS, employee engagement Summary In this episode of the Super Office podcast, host Hans Christian Grønsleth interviews Johan Kallblad, CEO of Excitec, who shares insights on building a successful IT company, fostering a customer-centric culture, and the importance of hiring for curiosity and a growth mindset. Kallblad discusses strategies for customer growth and satisfaction, emphasizing the need for technology to serve business needs rather than the other way around. In this conversation, Johan Kallblad discusses various strategies for business growth, emphasizing the importance of customer satisfaction and loyalty. He highlights the benefits of growing with existing customers, the challenges of acquiring new clients, and the role of acquisitions in expanding the customer base. The discussion also touches on measuring customer satisfaction, cultural differences in the Nordic countries, and the significance of delivering value to customers. Kallblad concludes by stressing that the ultimate goal is to ensure that customers derive real business value from the software they use. Takeaways Building a company culture that cares about the customer is essential for growth. Hiring for curiosity and a growth mindset leads to better customer service. Technology should serve the business needs, not the other way around. Training employees on both technology and customer interaction is crucial. A single point of contact for support simplifies the customer experience. Automating business processes can lead to low-risk growth. Understanding the customer's business is key to providing effective solutions. A dynamic mindset and curiosity are vital traits in employees. The company's vision should evolve while maintaining core values. Customer satisfaction drives referrals and repeat business. Growing with customers leads to mutual benefits. Customer happiness is crucial for long-term profitability. Acquisitions can enhance customer offerings and support. Measuring customer satisfaction is essential for retention. Cultural differences impact employee engagement and loyalty. Delivering on promises is key to customer satisfaction. Quality of software is paramount for user experience. Understanding customer needs drives product development. Nordic cultures exhibit unique work ethics and expectations. Customer-centric strategies are vital for sustainable growth. Chapters 00:00 Introduction to Johan Kallblad and Excitec 05:10 Building a Company Culture for Growth 10:02 The Importance of Customer-Centricity 12:49 Hiring for Curiosity and Growth Mindset 19:49 Strategies for Customer Growth and Satisfaction 25:56 Growing with Customers: A Win-Win Strategy 28:41 Navigating Competition and Acquisitions 30:06 Measuring Customer Satisfaction: Beyond NPS 34:30 Cultural Insights: The Nordic Work Ethic 46:03 Customer-Centric Growth: The Key to Success

Keywords Casper Ruud, tennis, mental toughness, pre-season training, competitive mindset, team support, young athletes, professional sports, goal setting, sports psychology Summary In this episode of the Super Office Podcast, host Hans Christian Grønsleth interviews world number 6 tennis player Casper Ruud. They discuss Ruud's reflections on his 2024 season, his pre-season training, mental toughness, the importance of a supportive team, and advice for young athletes aspiring to reach the top in tennis. Ruud shares insights on setting high goals, the significance of every point in a match, and the balance between fun and discipline in sports.

In this episode, Hans Christian Grønsleth and Øyvind Sørvald, the analyst in Casper Ruuds team, explore the parallels between tennis and business, focusing on themes of improvement, resilience, and the importance of teamwork. They discuss how athletes and sales professionals alike must continuously adapt and strive for marginal gains to succeed in competitive environments. The conversation emphasizes the significance of mental resilience, goal setting, and the role of coaching in both sports and business. Ultimately, the episode highlights the necessity of enjoying the process of improvement and maintaining a long-term vision for success.

In business as in sports, there are ups and downs. How do you approach this? As a sales rep or a leader, you will face the same problem. How do you fight the situation? Are there any tips to get from world class tennis? Join me in this conversation with Team Casper Ruud's top analyst.
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