The exact framework I used to scale my fitness business (and you can steal it)

#589: David Hartigan – What Running Three Companies Taught Him About Business, Burnout and Betting on Yourself!

David Hartigan is an Irish entrepreneur and one of Ireland's top 30 Under 30, founder and CEO of Hemp Heros and Mussh and Co - the former being Ireland and Europe's leading seed-to-shelf hemp company, based in Co. Wicklow. David founded Hemp Heros in 2018 and spent four years building it alongside a career in consulting, before going full-time on the business. Under his leadership, it grew from 5 products to over 26, moved from white-label to in-house manufacturing, and became the number one selling hemp brand for pets in Ireland - stocked in over 100 retailers nationwide and a winner of Ireland's National Startup Awards. David is also the co-founder of Blynk+, a functional drinks company he launched after meeting his co-founder at the National Startup Awards in 2022 - Ireland's first functional mushroom drinks brand, built around the concept of "Beverages with Benefits." A candid conversation about all things life and business with a good friend of mine. You can watch the full in person video on YouTube too. https://www.youtube.com/@BrianKeaneFitness [https://www.youtube.com/@BrianKeaneFitness] Enjoy. 10% off code for Hemp Heroes and Mussh&Co: Briank10 (Website) Hemp Heros [https://hempheros.com/] (Instagram) www.instagram.com/david_hartigan [http://www.instagram.com/david_hartigan] (LinkedIn) https://ie.linkedin.com/in/davidhartiganmsc [https://ie.linkedin.com/in/davidhartiganmsc] 223 https://open.spotify.com/episode/2SBOH3HLUUdKRLK2r2LhVA?si=osotg2-wSCqHslFo7P7JFA [https://open.spotify.com/episode/2SBOH3HLUUdKRLK2r2LhVA?si=osotg2-wSCqHslFo7P7JFA] 465 https://open.spotify.com/episode/1YwiIuzLqEoAHZbCGYihsA?si=oM5CwqfhRvemLKfK0iHAzA [https://open.spotify.com/episode/1YwiIuzLqEoAHZbCGYihsA?si=oM5CwqfhRvemLKfK0iHAzA]

Download my new book - Scaling Your Story for FREE!

https://briankeanefitness.com/get-scaling-your-story-book [https://briankeanefitness.com/get-scaling-your-story-book] Download my new book for FREE - Scaling Your Story - The 5 Step Framwork for Fitness Entrepreneurs Who Want Impact and Income. I hope it helps. Enjoy.

Money Can't Buy A Peaceful Mind, Fit Body or Loving Relationships (But It Does Give You More Choices)

Here's a quick clip from this week's episode that I thought you'd find useful. The full episode dropped earlier this week, you can catch it in the feed just before this one. If you're interested in the cool things I'm learning about or implementing first hand, I send out a weekly email called "Brian's 5" every Thursday lunchtime. [https://briankeanefitness.com/newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio] It's 5 things I've been doing, thinking about, and learning that week. Training updates, book recommendations, business insights, and whatever's on my mind. You can sign up here to see if it's useful for you [https://briankeanefitness.com/newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio] https://briankeanefitness.com/newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio(unsubscribe anytime)

The exact framework I used to scale my fitness business (and you can steal it)

I'm doing something a little different on May 13th and I wanted to make sure you heard about it. I've been asked to teach the SCALE Framework live - the five-step system I've used to build my fitness business - and I'll be doing it completely free through Everfit Academy [http://academy.everfit.io/], a free education platform for fitness professionals. Story, Core Offer, Amplify, Leverage, Evolve. In one hour, I'll walk you through each step and help you figure out exactly where your business is right now and what to focus on first. If you've ever wondered how to stop trading time for money and start building something that works without you, this is the hour to show up for. Save your spot here: [Register free] https://my.demio.com/ref/YNml3WvT3ArWJwoB?utm_source=partner&utm_medium=partner&utm_campaign=scale_framework_05132026 [https://my.demio.com/ref/YNml3WvT3ArWJwoB?utm_source=partner&utm_medium=partner&utm_campaign=scale_framework_05132026] See you on May 13th. Brian

#588: Q+A - Diet Advice I Recommend, My Relationship with Alcohol, Training Through Emotional Chaos, Financial Security Downsides and Why Community Matters More Than Ever!

A fitness, nutrition, fitness and business mix of questions for today's solo Q+A. 1: Nutrition has changed a lot in the last 5 years — what's one thing you believed about dieting in your early fitness career that you've completely reversed your thinking on? 2: What's the honest truth about how alcohol has affected your performance, recovery, and mindset over the years? 3: How do you train through grief, stress, or emotional chaos — when the gym is the last place you want to be but probably where you need to be most?" — Practical and deeply human. 4: What's something you've changed your mind on completely in the last 12 months - about yourself, not about business or fitness? 5: What does your relationship with money actually look like day to day - spending, guilt, enjoyment - now that you have financial security? 6: How do you price yourself when you're scared you're too expensive? Timestamps may vary by 2-4 minutes based on podcast platform: 00:00 Introduction and Overview of the Podcast 01:33 Evolution of Nutrition Beliefs 10:17 The Impact of Alcohol on Performance and Recovery 18:32 Training Through Grief and Emotional Chaos 27:16 The Power of Community 35:18 Understanding Financial Relationships 43:16 Pricing and Self-Worth in Business My new book Scaling Your Story https://www.amazon.co.uk/Scaling-Your-Story-Framework-Entrepreneurs-ebook/dp/B0GX2TMRMJ/ref=sr_1_1?crid=2OSXWA81V0CJV&dib=eyJ2IjoiMSJ9.T3cTwdOuW4XD8qhTkZWpSw.wGN4uRHlTVDCp0L4OER9bJnAtjOEXVIAwkUUNjpXbfM&dib_tag=se&keywords=scaling+your+story&qid=1778159604&sprefix=%2Caps%2C126&sr=8-1 [https://www.amazon.co.uk/Scaling-Your-Story-Framework-Entrepreneurs-ebook/dp/B0GX2TMRMJ/ref=sr_1_1?crid=2OSXWA81V0CJV&dib=eyJ2IjoiMSJ9.T3cTwdOuW4XD8qhTkZWpSw.wGN4uRHlTVDCp0L4OER9bJnAtjOEXVIAwkUUNjpXbfM&dib_tag=se&keywords=scaling+your+story&qid=1778159604&sprefix=%2Caps%2C126&sr=8-1] Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching [https://briankeanefitness.com/mentorship-and-business-coaching] The Circle: https://briankeanefitness.com/online-mastermind [https://briankeanefitness.com/online-mastermind]