The Build Show Podcast

After a brief summer break, The Build Show Podcast is back! Matt talks to Danny from Breakthrough Academy about key strategies for contractors and businesses to thrive in a slower economic market. They focus on lead generation and marketing optimization, offering actionable advice to maintain a steady flow of leads even in uncertain times. Danny highlights the importance of tracking lead sources and calculating return on investment (ROI) to focus marketing efforts on high-performing channels. He also emphasizes the value of branding and networking, sharing tips on attending industry events, fostering relationships with referral partners, and leveraging social media to stay top of mind with clients. Matt and Danny explore both active and passive marketing strategies, such as door-to-door outreach, signage in local neighborhoods, and using social media for brand visibility. Additionally, Danny discusses the importance of maintaining a healthy sales pipeline, advising contractors to regularly follow up with potential clients and track “no for now” prospects who may convert later. For businesses looking to optimize their marketing strategies in a softer market, Danny suggests tools like a simple lead tracking system to measure performance and adjust marketing spend effectively. Tune in for a comprehensive guide to ensuring business growth, even in challenging economic conditions, with a strong focus on lead management, pipeline development, and ROI optimization. Resources: * To help make more sense of your ROI per Lead Source, download BTA’s LEAD SOURCE DISTRIBUTION TRACKER [https://trybta.com/BSN-Marketing] * Breakthrough Academy [https://www.btacademy.com/contact/?utm_source=Build+Show&utm_medium=external+podcast&utm_campaign=Build+Show+Podcast+-+June+2024&utm_content=Financial+Controls] * Contractor Quick Tools [https://trybta.com/BSNQuickTools] Find Danny & Breakthrough Academy on the Web: * Build Show Videos: https://buildshownetwork.com/go/breakthroughacademy [https://buildshownetwork.com/go/breakthroughacademy] * Instagram: @btacademy [https://www.instagram.com/btacademy/] and @dkerr1127 [https://www.instagram.com/dkerr1127/] * Facebook: https://www.facebook.com/thebreakthroughacademy/ [https://www.facebook.com/thebreakthroughacademy/] * LinkedIn: https://www.linkedin.com/company/breakthroughacademy/ [https://www.linkedin.com/company/breakthroughacademy/] * YouTube: @BreakthroughAcademy [https://www.youtube.com/channel/UCyO0SohM01jMTGFHj5eKv_Q] Find Matt and The Build Show on the web: * Build Show Videos: https://buildshownetwork.com/go/mattrisinger [https://buildshownetwork.com/go/mattrisinger] * Instagram: @risingerbuild [https://www.instagram.com/risingerbuild] and @thebuildshow [https://www.instagram.com/thebuildshow] * TikTok: @thebuildshow [https://www.tiktok.com/@risingerbuild] * YouTube channel: https://www.youtube.com/@buildshow [https://www.youtube.com/@buildshow] * Website: https://risingerbuild.com/ [https://risingerbuild.com/] and https://buildshownetwork.com/ [https://buildshownetwork.com/] Don't miss a single episode of Build Show content. Sign up for our newsletter [https://buildshownetwork.com/newsletter#mc_embed_signup].

Bryan & Tim Uhler, second-generation builders and business-owners, return to The Build Show Podcast. Matt and the Uhlers discuss the future of the construction industry, emphasizing technological advancements and sustainability. Matt, Bryan, and Tim consider the impact of 3D printing in construction; both Bryan and Tim are skeptical about its widespread adoption due to site-specific challenges and aesthetic preferences. They advocate for traditional wood framing, noting its sustainability and efficiency, supported by responsible forest management practices. All three builders outline the benefits of pre-assembled framing packages like Ready Frame, which streamline the building process without compromising craftsmanship. This episode underscores the importance of long-term relationships with tradespeople and inspectors, which enhances project quality and efficiency. Looking ahead, the Bryan and Tim are optimistic about the industry's future, seeing potential in blending traditional craftsmanship with new technologies. They believe social media is reshaping perceptions of construction careers, making them more appealing to younger generations. Both Matt and the Uhlers express confidence in a promising future for the construction industry, driven by passion, innovation, and sustainable practices. Find Bryan & Tim on the Web: * Instagram: @pioneerbuilders [https://www.instagram.com/pioneerbuildersinc/] & @awesomeframers [https://www.instagram.com/awesomeframers/] * Facebook: https://www.facebook.com/pioneerbuilders [https://www.facebook.com/pioneerbuilders] * Website: https://pioneerbuildersonline.com/profile/ [https://pioneerbuildersonline.com/profile/] Find Matt and The Build Show on the web: * Build Show Videos: https://buildshownetwork.com/go/mattrisinger [https://buildshownetwork.com/go/mattrisinger] * Instagram: @risingerbuild [https://www.instagram.com/risingerbuild] and @thebuildshow [https://www.instagram.com/thebuildshow] * TikTok: @thebuildshow [https://www.tiktok.com/@risingerbuild] * YouTube channel: https://www.youtube.com/@buildshow [https://www.youtube.com/@buildshow] * Website: https://risingerbuild.com/ [https://risingerbuild.com/] and https://buildshownetwork.com/ [https://buildshownetwork.com/] Join us at Build Show LIVE [https://www.buildshowlive.com/en/home.html] this November 7-9 in Austin, TX. Click here [https://www.xpressreg.net/register/BLDL1124/landing.asp?sc=BSLWB&aban=&hkey=&iq=&vip=&smt=&tm=&utm_source=Direct&utm_medium=Direct&utm_campaign=Unspecified&utm_term=&utm_content=&utm_refcode=] to register now! Don't miss a single episode of Build Show content. Sign up for our newsletter [https://buildshownetwork.com/newsletter#mc_embed_signup].

Join Matt and Breakthrough Academy (BTA) co-founder Igor Trninic in a conversation about financial management and the consequences of being financially disorganized in the construction industry. BTA is not only part of The Build Show Expert team, but also a company that helps contractors streamline their operations and achieve financial stability. They delve into three main consequences of poor financial management: having to let go of valuable employees due to financial instability, being surprised by poor financial performance at year-end, and unknowingly working on unprofitable projects. Igor shares his background, highlighting his early experiences with financial mismanagement and the lessons he learned. He emphasizes the importance of annual budgeting and monthly financial reviews to keep a business on track. They also discuss the significance of understanding gross profit margins by job type to ensure profitability. Igor provides insights into how BTA assists contractors in systematizing their businesses through a structured program that includes pre-produced content, biweekly coaching, and a supportive community of contractors. If you want to start getting control of your finances, download BTA's Budget Tool, free for BuildShow listeners. https://trybta.com/BSN-Financial. [https://trybta.com/BSN-Financial] Resources: * Breakthrough Academy [https://www.btacademy.com/contact/?utm_source=Build+Show&utm_medium=external+podcast&utm_campaign=Build+Show+Podcast+-+June+2024&utm_content=Financial+Controls] * Contractor Quick Tools [https://trybta.com/BSNQuickTools] * The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It [https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280] by Michael E. Gerber Find Igor & Breakthrough Academy on the Web: * Build Show Videos: https://buildshownetwork.com/go/breakthroughacademy [https://buildshownetwork.com/go/breakthroughacademy] * Instagram: @btacademy [https://www.instagram.com/btacademy/] and @igor.trninic [https://www.instagram.com/igor.trninic/] * Facebook: https://www.facebook.com/thebreakthroughacademy/ [https://www.facebook.com/thebreakthroughacademy/] * LinkedIn: https://www.linkedin.com/company/breakthroughacademy/ [https://www.linkedin.com/company/breakthroughacademy/] * YouTube: @BreakthroughAcademy [https://www.youtube.com/channel/UCyO0SohM01jMTGFHj5eKv_Q] Find Matt and The Build Show on the web: * Build Show Videos: https://buildshownetwork.com/go/mattrisinger [https://buildshownetwork.com/go/mattrisinger] * Instagram: @risingerbuild [https://www.instagram.com/risingerbuild] and @thebuildshow [https://www.instagram.com/thebuildshow] * TikTok: @thebuildshow [https://www.tiktok.com/@risingerbuild] * YouTube channel: https://www.youtube.com/@buildshow [https://www.youtube.com/@buildshow] * Website: https://risingerbuild.com/ [https://risingerbuild.com/] and https://buildshownetwork.com/ [https://buildshownetwork.com/] Join us at Build Show LIVE [https://www.buildshowlive.com/en/home.html] this November 7-9 in Austin, TX. Click here [https://www.xpressreg.net/register/BLDL1124/landing.asp?sc=BSLWB&aban=&hkey=&iq=&vip=&smt=&tm=&utm_source=Direct&utm_medium=Direct&utm_campaign=Unspecified&utm_term=&utm_content=&utm_refcode=] to register now! Don't miss a single episode of Build Show content. Sign up for our newsletter [https://buildshownetwork.com/newsletter#mc_embed_signup].

Matt dives into speculative building and budgeting with Tim and Bryan Uhler of Pioneer Builders. Pioneer Builders, founded in 1978 by Tim and Bryan's parents, has built a reputation for efficient and high-quality speculative homes in Seattle, Washington. The Uhler brothers explain that speculative building involves constructing homes without a committed buyer, which requires smart land purchases and thorough feasibility studies to ensure profitability. The Uhlers emphasize the importance of buying land at a low price to maximize profit and avoiding emotional decisions, making informed, data-driven choices instead. Efficient building practices are crucial, and Tim highlights the benefits of self-performing labor tasks such as framing and concrete work to control costs. Investing in productivity-enhancing tools is essential for efficient operations, and when it comes to material choices, the Uhlers recommend selecting materials that balance cost and performance. Clear, simple communication with clients is also vital to justify costs, according to Bryan. Educating clients on the long-term benefits of quality construction can help differentiate their homes from competitors. This episode offers valuable advice for builders on managing costs, making informed material choices, and effectively communicating value to clients. Find Bryan & Tim on the Web: * Instagram: @pioneerbuilders [https://www.instagram.com/pioneerbuildersinc/] & @awesomeframers [https://www.instagram.com/awesomeframers/] * Facebook: https://www.facebook.com/pioneerbuilders [https://www.facebook.com/pioneerbuilders] * Website: https://pioneerbuildersonline.com/profile/ [https://pioneerbuildersonline.com/profile/] Find Matt and The Build Show on the web: * Build Show Videos: https://buildshownetwork.com/go/mattrisinger [https://buildshownetwork.com/go/mattrisinger] * Instagram: @risingerbuild [https://www.instagram.com/risingerbuild] and @thebuildshow [https://www.instagram.com/thebuildshow] * TikTok: @thebuildshow [https://www.tiktok.com/@risingerbuild] * YouTube channel: https://www.youtube.com/@buildshow [https://www.youtube.com/@buildshow] * Website: https://risingerbuild.com/ [https://risingerbuild.com/] and https://buildshownetwork.com/ [https://buildshownetwork.com/] Join us at Build Show LIVE [https://www.buildshowlive.com/en/home.html] this November 7-9 in Austin, TX. Click here [https://www.xpressreg.net/register/BLDL1124/landing.asp?sc=BSLWB&aban=&hkey=&iq=&vip=&smt=&tm=&utm_source=Direct&utm_medium=Direct&utm_campaign=Unspecified&utm_term=&utm_content=&utm_refcode=] to register now! Don't miss a single episode of Build Show content. Sign up for our newsletter [https://buildshownetwork.com/newsletter#mc_embed_signup].

Steven Shafer, co-founder of Jobsite Codes, joins Matt in studio to discuss innovative jobsite organization. Matt confesses his lack of organizational skills and introduces Steven's digital solution, which uses QR codes to replace traditional three-ring binders for construction documents. Jobsite Codes simplifies document access with QR codes, eliminating the need for apps or logins. This user-friendly system is especially beneficial for trade workers. The digital platform ensures the most current files are available on the job site, reducing errors and miscommunication. Steven explains how Jobsite Codes provides unlimited storage for files, photos, videos, and more, offering an organized solution from project start to finish.  Be sure to check it out! Resources:  * https://jobsitecodes.com [https://jobsitecodes.com] * Jobsite Codes on Instagram: @jobsitecodes [https://www.instagram.com/jobsitecodes/] Find Steven on the Web: * Instagram: @shafer214 [https://www.instagram.com/shafer214/] * Facebook: https://www.facebook.com/shafer214 [https://www.facebook.com/shafer214] * LinkedIn: https://www.linkedin.com/in/steve-shafer-99685831/ [https://www.linkedin.com/in/steve-shafer-99685831/] * Website: https://grizzlyhabits.com/ [https://grizzlyhabits.com/] Find Matt and The Build Show on the web: * Build Show Videos: https://buildshownetwork.com/go/mattrisinger [https://buildshownetwork.com/go/mattrisinger] * Instagram: @risingerbuild [https://www.instagram.com/risingerbuild] and @thebuildshow [https://www.instagram.com/thebuildshow] * TikTok: @thebuildshow [https://www.tiktok.com/@risingerbuild] * YouTube channel: https://www.youtube.com/@buildshow [https://www.youtube.com/@buildshow] * Website: https://risingerbuild.com/ [https://risingerbuild.com/] and https://buildshownetwork.com/ [https://buildshownetwork.com/] Join us at Build Show LIVE [https://www.buildshowlive.com/en/home.html] this November 7-9 in Austin, TX. Click here [https://www.xpressreg.net/register/BLDL1124/landing.asp?sc=BSLWB&aban=&hkey=&iq=&vip=&smt=&tm=&utm_source=Direct&utm_medium=Direct&utm_campaign=Unspecified&utm_term=&utm_content=&utm_refcode=] to register now! Don't miss a single episode of Build Show content. Sign up for our newsletter [https://buildshownetwork.com/newsletter#mc_embed_signup].