This Is How You Scale: A B2B Sales and Marketing Podcast

The B2B Minute - Grow Your Business With Strategic Partners

1 min · 20. aug. 2020
Billede af episoden The B2B Minute - Grow Your Business With Strategic Partners

Beskrivelse

The biggest channel that most business owners neglect is working with strategic partners. One strategic partner can be worth ten new clients because they're constantly a source of new opportunity. Partnering with entrepreneurs likeShay ☀️ Rowbottom [https://www.linkedin.com/in/ACoAACLTomABoGBHO4HH4X6Hqg6UZZYKY79lg2A],Mark Firth [https://www.linkedin.com/in/ACoAAAKMFjUB9JVMcldZatJTspl2IsYVVGTSw2w]andJustin Knott [https://www.linkedin.com/in/ACoAAAu4jhABTp2wyxiSHCBbpPOrR6YxONJDAI8]/Kelley Knott [https://www.linkedin.com/in/ACoAAAu9acIBnAbHAVh5MWAHJykhhzFtdAU39_4]created opportunities for my business that went above and beyond garnering a single new client. But how do you find the right strategic partners? And how do you engage them to work with you? That's a big question and one I touch upon in the video below. The TLDR versions: + Understand who compliments your services. + Create a campaign within Sales Navigator to find them. + Connect with 40-60+ a day + Reach out with a relationship first msg to explore the partnership. + And once on a call, figure out an easy way to test each others skills and build trust without risk (i.e. swap services and advise on your own account or a client who doesn't mind experimentation). Take baby steps towards building trust and letting the relationship blossom. Once it does it could be one of your strongest sources of opportunity going forward! See acast.com/privacy [https://acast.com/privacy] for privacy and opt-out information.

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Billede af episoden The B2B Minute - The Key To Work Life Balance

The B2B Minute - The Key To Work Life Balance

What’s one lesson I have to learn over and over again? How to rest. Every once in awhile, I need to take a long weekend in nature. No emails. No checking my computer. It’s hard. It took time to get used to it. But I kept getting that itch to check-in. I was sure my business would implode if I weren’t working 24/7. But I slowly let go of that worry. Because every time I allowed myself to take a break and disconnect, I felt refreshed, more energized, and more focused. The business was still standing every time I came back, and I felt more excited about my work than before. Are you trying to figure out your next strategy to get more clients and sales? Are you working through hiring new staff? Issues you see appearing you need to fix as you scale? An ever overwhelming to-do list? If you are, then you’re probably starting to feel stress or anxiety. But instead of pushing right through with your work... Stop whatever you’re doing right now and take a break. Do some yoga. Go for a run. Do some exercise. Stretch. Take a full day this weekend to unwind. It may surprise you, but what you’ll find on the other side is a renewed focus on your goals, less stress, more focus, and greater clarity. See acast.com/privacy [https://acast.com/privacy] for privacy and opt-out information.

28. aug. 20201 min
Billede af episoden The B2B Minute - Grow Your Business With Strategic Partners

The B2B Minute - Grow Your Business With Strategic Partners

The biggest channel that most business owners neglect is working with strategic partners. One strategic partner can be worth ten new clients because they're constantly a source of new opportunity. Partnering with entrepreneurs likeShay ☀️ Rowbottom [https://www.linkedin.com/in/ACoAACLTomABoGBHO4HH4X6Hqg6UZZYKY79lg2A],Mark Firth [https://www.linkedin.com/in/ACoAAAKMFjUB9JVMcldZatJTspl2IsYVVGTSw2w]andJustin Knott [https://www.linkedin.com/in/ACoAAAu4jhABTp2wyxiSHCBbpPOrR6YxONJDAI8]/Kelley Knott [https://www.linkedin.com/in/ACoAAAu9acIBnAbHAVh5MWAHJykhhzFtdAU39_4]created opportunities for my business that went above and beyond garnering a single new client. But how do you find the right strategic partners? And how do you engage them to work with you? That's a big question and one I touch upon in the video below. The TLDR versions: + Understand who compliments your services. + Create a campaign within Sales Navigator to find them. + Connect with 40-60+ a day + Reach out with a relationship first msg to explore the partnership. + And once on a call, figure out an easy way to test each others skills and build trust without risk (i.e. swap services and advise on your own account or a client who doesn't mind experimentation). Take baby steps towards building trust and letting the relationship blossom. Once it does it could be one of your strongest sources of opportunity going forward! See acast.com/privacy [https://acast.com/privacy] for privacy and opt-out information.

20. aug. 20201 min