Wellness Pro Podcast with Cate Stillman

In this powerful episode, Cate Stillman is joined by Patrick Heffernan and Bill Hershey for a raw, insightful conversation about the hidden money wounds affecting yoga teachers, healers, and holistic practitioners. They explore the “money shadow”—the subconscious resistance many wellness professionals have around finances, sales, and success—and how that resistance is directly tied to development stages, trauma, and nervous system conditioning. Whether you’re feeling stuck financially or seeking a more empowered relationship with business, this episode delivers practical insights and soulful strategies for evolving beyond scarcity.   💡 Key Takeaways * What creates financial resistance for spiritual entrepreneurs * The role of trauma and development stages (Spiral Dynamics) in money mindset * Why the words “goal” and “income” are often taboo in holistic communities * Tools for integrating wins, recalibrating energy, and claiming your worth * How to design a business that honors your values and generates income 🔗 Resources & Links * Wellness Pro Academy → https://www.wellnessproacademy.com [https://www.wellnessproacademy.com] * Body Thrive by Cate Stillman → https://www.yogahealer.com/body-thrive/ * Art of Money by Bari Tessler → https://baritessler.com [https://baritessler.com] * Livestream Business (Bill Hershey) → https://livestreambusiness.com [https://livestreambusiness.com] 👩‍💻 About Cate Stillman Cate is the founder of Yogahealer and Club Thrive. As an Ayurvedic practitioner and business coach, she guides wellness professionals to step into leadership, structure, and abundance with spiritual integrity. She's the author of Body Thrive and Master of You. 🎧 Listen now to break the silence around money, dismantle your shadow, and evolve into the next phase of your wellness leadership.

Is your wellness practice a true business—or just a hobby with a logo? In this transformative episode, Cate Stillman shares the hard truths wellness pros need to hear. With decades of experience helping coaches, healers, and wellness educators scale, Cate breaks down the mindset, math, and models required to build a business that actually pays you back. What You’ll Get Out of Tuning In: * Understand the ROI mindset and how to start treating your wellness work like a strategic business. * Why most wellness pros are over-trained in their modality—but under-trained in business. * How to use simple math to set realistic income goals and price your club or program accordingly. * Discover how Cate helps clients transition from trading time for money to scalable membership models. * How to approach investing in business training and what kind of return to expect. Notable Quotes: “So is it a hobby or is it a business? There’s no wrong answer—but if it’s a business, you need to act like one.” → Cate Stillman “Most wellness pros have invested $10k to $100k in modality training. What if they invested half that into business training?” → Cate Stillman “If you can help someone lose 20 pounds, get a raise, and feel better in their life—$2,500 is a no-brainer. You just need to learn how to package and sell that transformation.” → Cate Stillman “Once they realize the club model is the only path to real scale, the whole game changes.”→Cate Stillman Cate Stillman: Website: https://catestillman.com/ [https://catestillman.com/] Facebook: /yogahealer   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbklqRkRVUVQzYlpxZVhQVUJrR2ZZLUVscWlXZ3xBQ3Jtc0tsSDVEY29Td2hZdlZWd1J4M3hJT0M3R0Z1dVJRVTdsNlNNYkxGWnpDb3ZFOWJ6cktyV3hKUkU3QVI0eFM0QkhvcDVpVDVwVkZ2Rjg3a2lyNXZQSmZuZFFDb1NhYWVlLXJiQVlwYUhSbFA0QzU4aTFHSQ&q=https%3A%2F%2Fwww.facebook.com%2Fyogahealer%2F&v=DGeNE-nyN7c] Instagram:  / yogahealer   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0ZoSkZjbWdwcG85aTZxYXpiOGY3QUoyTnRhUXxBQ3Jtc0tuTmkxTjhIRzRtdUNKZHZYa0wya1ZlWGJneHpsYi1TeGZQQVhMZUYtdWdBRDE1T3ZvLTZKc25QN3NwT0VXTkN5cXJKV1c0NWZPaTRNN1FBSllsOXBpb3lmNTFBZnFsLVF0UWxsSWVyUTl3QkpBajVEZw&q=https%3A%2F%2Fwww.instagram.com%2Fyogahealer%2F&v=DGeNE-nyN7c] Yogahealer: https://yogahealer.com/ [https://yogahealer.com/] ClubThrive.Global: https://clubthrive.global/ [https://clubthrive.global/] Wellness Pro Academy: https://wellnesspro.academy/ [https://wellnesspro.academy/] Author of: PRIMAL HABITS: https://amzn.to/3OvfPOx [https://amzn.to/3OvfPOx] Uninflamed: https://amzn.to/3UUBgJ2 [https://amzn.to/3UUBgJ2] Body Thrive: https://amzn.to/3udNFR0 [https://amzn.to/3udNFR0] Master of YOU: https://amzn.to/3OlfoGn [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUt6NFRST0JQS1pZb3JZU1dOZnB5SUlkLVY0Z3xBQ3Jtc0tuUjlWSXBuOTNtaFppejQwMkswcDNqOXZJSmRXcDZ5UG9DVHZ1Q3ZZN3lzeDNfX2UweDFJVkpIZkppM09YWkdBSFB0YVA0MjdfczVzMXVmSFJmVUlLdHU4Vk5sX3Y3OUZBNEZkR0dvaFdTWFkydEhfdw&q=https%3A%2F%2Famzn.to%2F3OlfoGn&v=DGeNE-nyN7c]

Dr. Breetholt's Healing Club: A German Doctor's Journey Through Two Medical Worlds In this enlightening episode of Wellness Pro Academy, Cate sits down with Dr. Anja Breetholt, a doctor and mentor specializing in holistic health, Ayurveda, and mindset. Dr. Breetholt shares her journey from conventional medicine to Ayurveda, exploring the gaps she saw in modern healthcare and how she integrated holistic healing practices into her life and work. Together, we uncover the limitations of conventional approaches, the power of Ayurvedic wisdom, and the mindset shifts necessary for true well-being. What You’ll Get Out of Tuning In 1. The moment Dr. Breetholt realized conventional medicine wasn’t enough and how she turned to Ayurveda for deeper healing. (00:05:12) 2. The key differences between Western and Ayurvedic medicine, and how they can complement each other.  (00:18:47)  3. The role of mindset in healing: why knowledge alone isn’t enough to create lasting health.  (00:27:30) 4. Ayurvedic daily routines that help prevent burnout and support long-term vitality.  (00:35:10)  5. Practical steps to integrate Ayurveda into your life—without feeling overwhelmed.  (00:47:20) Episode Highlights 1. From Burnout to Balance: Dr. Breetholt’s Personal Journey - Dr. Breetholt opens up about her own struggles with exhaustion, stress, and the feeling of constantly chasing time. Despite her medical training, she found herself unwell and unfulfilled—until she discovered Ayurveda. 2. The Missing Link in Conventional Medicine - While modern medicine excels at acute care and diagnostics, it often falls short in long-term prevention and personalized healing. Ayurveda, on the other hand, offers a tailored approach based on an individual’s constitution, lifestyle, and environment. 3.  The Power of Ayurvedic Daily Rhythms - Dr. Breetholt explains how small, consistent habits—such as eating with the circadian rhythm, mindful movement, and breathwork—can create profound changes in health. 4. The Mindset Shift: Knowledge vs. Embodiment - Understanding health isn’t just about having the right information—it’s about integrating wisdom into daily life. She shares mindset tools to shift from passive learning to active transformation. Quotes “I had all the knowledge about health, but I wasn’t living it. That was the moment I realized—knowing isn’t enough.” – Dr. Anja Breetholt (00:12:45) “Modern medicine treats diseases. Ayurveda teaches us how to prevent them before they even start.” – Dr. Anja Breetholt (00:19:30) “True healing happens when we stop outsourcing our health and start listening to what our bodies need.” – Dr. Anja Breetholt (00:33:10) “Ayurveda is not about restriction—it’s about creating a rhythm that allows you to thrive.” – Dr. Anja Breetholt (00:44:55) About Dr. Anja Breetholt Dr. Anja Breetholt is a German medical doctor and holistic health mentor specializing in Ayurveda and mindset coaching. Driven by a lifelong curiosity about what it truly means to be healthy and fulfilled, she embarked on a transformative journey from conventional medicine to integrative healing. After years of feeling exhausted, time-starved, and disconnected despite her extensive medical knowledge, Dr. Breetholt turned to Ayurveda and holistic wellness to reclaim her vitality and balance. Now, she combines the best of both worlds—bridging modern medical science with ancient healing traditions—to guide others toward sustainable health and deeper life satisfaction. Through her work, she empowers individuals to take charge of their well-being, fostering a lifestyle that supports both physical health and inner fulfillment. Links Dr. Anja Breetholt * Visit Dr. Breetholt’s Website [https://dr.anjabreetholt.de/] * Explore her Facebook [https://www.facebook.com/DrAnjaBreetholt]   Cate Stillman * Explore Wellness Pro Academy [https://wellnesspro.academy/] * Discover wellness in 2025 through Thrive with Cate [https://clubthrive.global/] * Meet the microbiota-gut-brain axis [https://www.researchgate.net/publication/366280176_Seeking_the_Psilocybiome_Psychedelics_meet_the_microbiota-gut-brain_axis] * Founder of Yogahealer [http://yogahealer.com/], ClubThrive.Global [http://clubthrive.global/], and Wellness Pro Academy [https://wellnesspro.academy/] * Author of PRIMAL HABITS [https://amzn.to/3OvfPOx], Uninflamed [https://amzn.to/3UUBgJ2],  Body Thrive [https://amzn.to/3udNFR0], Master of YOU [https://amzn.to/3OlfoGn], and more! [https://www.amazon.com/stores/author/B017T8RWAG/allbooks?ingress=0&visitId=056ae6b5-912d-466a-8385-1b1a1d25c4b3&ref_=ap_rdr] This episode with Dr. Anja Breetholt reminds us that true healing is a journey, not a quick fix. By bridging the wisdom of Ayurveda with the advancements of modern medicine, we can create a more balanced, sustainable approach to health. If you found this conversation valuable, share it with someone who needs to hear it, and don’t forget to subscribe for more deep-dive discussions on holistic well-being.

In this episode, we delve into the world of detox certifications for wellness professionals. Cate shares insights on creating effective detox programs, tailoring them to individual needs, and achieving tangible results for clients. Discover how to help your clients reset, refocus, and reconnect with their bodies through strategic detox practices. What You’ll Get Out of Tuning In * Understand the key differences between various detox approaches, including Ayurvedic and liquid-based cleanses. (00:01:32) * Learn how to identify and address client resistance to detox programs. (00:13:08) * Discover strategies for incorporating a results-focused approach into your wellness practice to drive transformation. (00:11:00) * Gain insights into the Fast Mimicking Diet (FMD) and its benefits, including caloric intake guidelines. (00:14:23) * Hear from wellness professionals about their unique niches and regional focuses within the detox space. (00:02:54) Highlights * Evolving Detox Approaches: The discussion covers the shift from catering mono diets to more microbiome-friendly, liquid-based cleanses and how these changes broaden clients' food skill sets. * The Importance of a Results-Focused Approach: The guest emphasizes the need for wellness pros to focus on achieving tangible results for their clients by actively finding solutions tailored to individual needs. * Working with Resistance: Strategies for addressing client resistance to detox programs, including building group momentum and selling the benefits of dietary changes. * The Fast Mimicking Diet (FMD): An overview of the FMD, its caloric intake guidelines (approximately a quarter to a third of daily intake), and its benefits as a gateway to other detox practices. Notable Quotes * "These resets and detoxes are a chance to pull out of that accumulation of unhealthy habits (Cate Stillman, 00:12:59) * "The way you're going to learn the most is by experimenting with your community, and you know, listening and noticing what you're noticing." (Cate Stillman, 00:10:39) * "Clear body, clear mind, and then clear contribution." (Cate Stillman, 00:06:48) Links Cate Stillman * Explore Wellness Pro Academy [https://wellnesspro.academy/] * Discover wellness in 2025 through Thrive with Cate [https://clubthrive.global/] * Meet the microbiota-gut-brain axis [https://www.researchgate.net/publication/366280176_Seeking_the_Psilocybiome_Psychedelics_meet_the_microbiota-gut-brain_axis] * Founder of Yogahealer [http://yogahealer.com], ClubThrive.Global [http://clubthrive.global/], and Wellness Pro Academy [https://wellnesspro.academy] * Author of PRIMAL HABITS [https://amzn.to/3OvfPOx], Uninflamed [https://amzn.to/3UUBgJ2],  Body Thrive [https://amzn.to/3udNFR0], Master of YOU [https://amzn.to/3OlfoGn], and more! [https://www.amazon.com/stores/author/B017T8RWAG/allbooks?ingress=0&visitId=056ae6b5-912d-466a-8385-1b1a1d25c4b3&ref_=ap_rdr] This episode provides valuable insights for wellness professionals looking to elevate their detox programs and achieve meaningful results for their clients. By understanding different detox approaches, addressing resistance, and focusing on tangible outcomes, you can empower your clients to reset their health and reconnect with their bodies.

In this episode of Thrive with Cate, Cate Stillman sits down with Kavita Kat Macmillan, a holistic wellness expert with over 30 years of experience in integrative healing practices. Kavita shares her profound insights on singing as a primal habit—an essential, deeply human practice that fosters emotional release, self-expression, and connection. They explore how rediscovering our voices can lead to personal transformation, confidence, and deeper community bonds. What You’ll Get Out of Tuning In 1. Why Singing is a Primal Habit – Discover how singing and sound healing reconnect us with our authentic selves and unlock deep-seated joy. (00:00:16) 2. The Power of Voice and Community – Learn how vocal expression builds confidence, supports healing, and strengthens relationships. (00:11:42) 3. Breaking Through Limiting Beliefs – Explore how cultural conditioning suppresses our natural voice and how to reclaim it. (00:27:08) 4. Sound as a Healing Modality – Understand how vibration, humming, and chanting clear emotional and physical blockages. (00:44:12) 5. Creating Rituals with Sound – Get practical tips on integrating sound healing into your daily wellness routine. (00:16:25) Highlights 1. Reclaiming the Musical Self: Kavita shares how music and sound are intuitive tools that help people reconnect with their creativity, confidence, and emotional expression. (00:00:58) 2. The Role of Sound Sanctuary: An inside look at how Kavita's club provides a safe space for members to explore vocal expression and sound healing. (00:09:39) 3. How Singing Shifts the Nervous System: Learn why sound and vibration have been used across cultures to regulate emotions, relieve stress, and enhance well-being. (00:19:46) 4. Authentic Voice Practices: Kavita discusses her approach to helping people find their “home pitch” and unlock their true voice. (00:20:17) Notable Quotes "Singing and making sound isn’t just for performers—it’s a universal human experience that reconnects us to joy." (Kavita Kat Macmillan, 00:00:16) "We don’t need permission to sing. It’s a part of our biology, our history, and our healing." (Cate Stillman, 00:27:31) "Your voice is your own unique vibration—when you use it, you reclaim a piece of yourself." (Kavita Kat Macmillan, 00:22:47) "Singing in a group dissolves barriers. It reminds us that we belong, that we’re heard, and that our voice matters." (Cate Stillman, 00:31:52) Links Kavita Kat Macmillan * Explore and Join Sound Sanctuary [https://kavitakatmacmillan.com/] * Follow Kavita’s Instagram [http://kavitakatmacmillan.com] and Facebook [https://www.facebook.com/openheartkirtan/] * Subscribe to Kavita’s YouTube [https://www.youtube.com/kavitakatmacmillan] Cate Stillman * Explore Wellness Pro Academy [https://wellnesspro.academy/] * Discover wellness in 2025 through Thrive with Cate [https://clubthrive.global/] * Founder of Yogahealer [http://yogahealer.com], ClubThrive.Global [http://clubthrive.global/], and Wellness Pro Academy [https://wellnesspro.academy] * Author of PRIMAL HABITS [https://amzn.to/3OvfPOx], Uninflamed [https://amzn.to/3UUBgJ2],  Body Thrive [https://amzn.to/3udNFR0], Master of YOU [https://amzn.to/3OlfoGn], and more! [https://www.amazon.com/stores/author/B017T8RWAG/allbooks?ingress=0&visitId=056ae6b5-912d-466a-8385-1b1a1d25c4b3&ref_=ap_rdr] Books & Research on Sound Healing * The Healing Power of Sound [https://a.co/d/jggEP9Z] by Mitchell L. Gaynor * The Humming Effect: Sound Healing for Health and Happiness [https://a.co/d/2jUwXXX] by Jonathan Goldman This episode highlights the transformative power of singing—not as a performance, but as a healing, primal habit. Kavita Kat Macmillan’s insights provide a roadmap for rediscovering your voice and embracing sound as a tool for emotional release and self-expression. WATCH FULL EPISODE HERE [https://youtu.be/QJlOJHcZdFc] Feeling inspired? Visit Kavita’s website to join Sound Sanctuary, or share this episode with someone ready to reconnect with their voice. Don’t forget to subscribe and leave a review to support the show!