Identifying Your Target Market

The Business Pivot

Cory Nogg and Troy Shefsky share how Omaha’s cold weather creates challenges for running their sports training business, SportScapes. Instead of letting the obstacles slow them down, they made a bold pivot—launching The Next Possession Podcast. Their podcast highlights the stories and mindsets of successful college athletes, and with several big guests already lined up, the show is quickly gaining momentum. In this episode, Cory and Troy discuss the leap into podcasting, the lessons they’ve learned from adapting their business, and the excitement surrounding what’s next.

Identifying Your Target Market

Jax Miner, owner of Bead By Stella, and Quinn Warner, owner of Hooked on Stitches, join us for a conversation on the importance of identifying and connecting with your target market. Drawing from their experiences as small business owners, they share insights on customer research and building authentic relationships that drive growth.

All In One With Xavier Floyd

Xakyra Curtis interviews business owner Xavier Floyd about turning a skill into a thriving business. Floyd, owner and operator of All In One, walks us through how he went from turning wrenches to running his own business. It's about confidence, community, and consistency. Our topic today will be black men in business, the challenges, the wins, and the drive it takes to make it happen. So sit back, laugh with us, and get inspired because this one's going to be a ride.

Welcome to YAPS

Sharing tips, tricks, and advice to help young adults get their business off the ground.